- I was just on a call with Doctor Alex Mehr
who runs a company called MentorBox,
and is also one of Tai Lopez's business partners.
He also boasts about selling one billion dollars
in goods online, and used to run
a top five dating app called Zoosk.
So I'm on this call, and with anyone
that's highly trained, I always love
to get insight into their mind.
So I asked him, how did he come up with the concept,
how did he put the company together?
So he said after he sold Zoosk
and got into a partnership with Tai Lopez,
he wanted to create a great company.
Not just a good company, he wanted
to create an awesome, hypergrowth company.
So he would test a bunch of business ideas,
let's say one a month.
The first couple businesses he tested,
they would get four or five sales,
he'd abandon them and keep moving.
And I realized a mistake that a lot of us make.
Because if I got four or five sales on a business idea
that I was testing, I would run with that business.
And here, Doctor Mehr is abandoning concepts
that other people would deem successful
in order to find one that's gonna be super successful.
Eventually he did find MentorBox
and the revenue skyrocketed.
Four or six sign-ups did seem like garbage
compared to eventually what they got to.
It's an interesting point, but if you or I was doing that,
you wouldn't know to abandon
those four to six sales companies
unless you saw that kind of success before.
It's all relative.
Because if you're going in with having made zero sales,
and all of a sudden you're idea
gets four to six sales in a month, I'd be ecstatic.
I was ecstatic, we got similar numbers
when we were scaling up Experiment 27 in our first month.
But it's that kind of shift that makes all the difference.
Doctor Alex wasn't wiling to settle
for a company that only gets four to six sales
in the first month.
He knew, based on his experience,
that unicorn companies explode quickly.
And quickly to him, is dozens or even hundreds of sales
whereas quickly to me, at least until I heard this,
was four to six sales in a month.
Especially for B2B services.
That same principle works for passion as well.
You don't realize how badly you hate your job,
until you get a job that you love.
Then even when you get a job that you love,
you don't realize how badly you hate that job
until you get a job you love even more.
When I was cold-calling at Vimbly,
it was my first job ever,
reaching out to these local businesses,
and I was grinding 'cause I didn't know any better.
I was there on the phone.
I was getting yelled at by local business owners.
And in retrospect I realized,
I don't like selling to local businesses.
There's a video down in the description for why what is.
I also realized that my strength
is in cold email versus cold calls.
I'm a lot more effective there.
But I didn't know that, and I didn't know
that I would enjoy selling to enterprise,
or selling via cold email a lot more
while I was in the thick of it.
Then when I got the job at the New York agency,
I realized that I loved B2B sales,
I loved consultative selling, and I felt good.
But if you look relatively, I felt the same way
about my job at that New York agency,
as I did cold calling.
The only difference was, now I knew that I didn't like
what I was doing at that first start up.
So I was coming in from the frame
that I hated that first job,
but really I just had nothing to compare it to.
So if you can get your mindset shifted that easy, right?
If you're in a job you love,
but you happen to stumble
upon a job that you love even more,
thus making you hate that job that you love,
how do you know when you're living your passion?
The easiest piece of advice to give would be, don't settle.
But the hardest thing to do is to know when to settle.
Because if you get in that mindset of,
there's always something better,
there's always a job you're gonna love more,
then you could end up in this marathon
that lasts for your entire life.
Always searching for something
that's gonna fulfill you more and more.
The other option is to settle.
If you have a job that you love, don't question it, right?
Stay in that job, don't explore, don't grab a new one,
because getting a new job
is gonna make you hate your current job.
Whichever one of those two pieces of advice resonate
with you more, is what I would follow.
Me, I'm incredibly in flow
with this movie production company.
When I give notes on a TV show, or when I talk to actors
it's more fulfilling than cold calling.
When I'm managing x27, when I'm talking with Robert
and we're discussing new business strategies, I'm in flow.
Way more in flow than I was
when I was grinding out 150 cold emails.
So the exploration is worth it, sometimes.
And it's up to you, how far you wanna take that.
If you got something from this video,
I'd love if you would share this with a friend.
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Also, if you wanna see the actual contract we use
with clients, you can use this for your own clients.
It cost us about $1000 put together, you want that for free,
that's down in the description.
Feel free to sign up and use that, thanks!