- Alright, if you're self-publishing a book
I've got five scams you're gonna wanna watch out for.
Stick around.
(dynamic, lively music)
Hey there, I'm Julie Broad of booklaunchers.com.
If you're self-publishing a book
you might be looking at different companies
to hire, to work with, to publish your book.
I've got five things you're gonna wanna watch out for
to make sure that you own the Rights to your book
and that you can do whatever you want with the materials
at the beginning, and at the end.
Number one.
Ask who owns the Rights.
A lotta deals out there, we'll find
that you don't actually own the materials in your book.
In fact you may be signing over everything
to the publishing company that you're working with.
Sometimes you might own the Local Rights,
but they actually own the International Rights
or the Audio Book.
And maybe today you're not thinking about those things.
But if your book is really popular,
you may find international companies
are looking to buy the rights to that book
and you won't be able so sell it.
So you wanna make sure
that you read any contracts you sign very carefully,
and ask, "Who owns the Rights to the materials?"
Number two.
A lotta times you'll find that companies have big promises
like Guaranteed Best Seller,
or they're going to make you an Award Winning Author.
Find out what that means
and exactly how they're going to achieve it.
Because a lotta times it's a gimmick
that does give you an award,
but every single author that works with their company
gets an award.
And what does that really do for your credibility?
If you're creating a nonfiction book to boost your brand,
grow your business, and develop credibility,
a fake award doesn't really do that.
And Best Seller status,
if they're just gonna get you number one
in some sub, sub, sub category on Amazon,
if you wanna be selling your book
and getting it in your ideal readers' hands,
that's probably not doing it.
So make sure that this Promise
is something that actually helps you achieve your goals.
Number three.
Find out who gets the royalties.
Because these days
there's no reason for you not to get 100% of the royalties
when you publish your book.
In other words, you should be getting every dollar available
when that book sells.
So again, read the contracts.
Make sure you know who's getting the royalties.
And if somebody else it gettin' them
make sure you're getting
something very valuable in exchange.
Number four.
Who ones the ISBN?
The ISBN is a publisher identifier.
And a lotta companies will say, "We'll assign you an ISBN."
Or they'll say,
"You don't need to worry about bringing your own,
"we'll give you one."
But if you wanna own the Rights to your book,
you wanna control it,
then you really should come to the table with your own ISBN.
Now if you're in Canada that's no problem.
'cause you can get your ISBN for free.
In the U.S. you're gonna have to buck up,
but $125 through Bowker, Bow-ker
I don't know how to say it,
B-O-W-K-E-R is how you spell it.
Go there, buy your ISBN number,
and then you can rest assured that you own it.
And watch out for any company
that says that you don't need to own your ISBN number
because there's somethin' goin' on behind the scenes.
Number five.
How do you get copies of your book?
A lotta companies, vanity publishers,
they make money selling you copies of your book.
The reality is
you shouldn't be spending that much money on your book.
This is one of my books,
and it cost $4.06 to order a single copy.
It's about 200, about 267 pages long.
There's a couple more dollars required for shipping
and that's it.
So if somebody's tryin' to charge you $10,
saying that's the best price
they can give you to order copies of your book, run away!
If you can order them direct
through your Print-On-Demand supplier
like Ingram Spark, or Create Space,
then you're getting them for the absolute rock bottom price
and somebody's not making money
selling you copies of your very own book.
If you like this video give it a Thumbs Up.
Makes me happy, encourages me to film more videos,
and of course, so you don't miss any of these video tips
make sure you Subscribe to the channel while you're here.
See you next time.
(dynamic, lively music)
In the next video
I'm gonna talk about how to avoid these five scams.
So check that out.
- [Videographer] Since we just started, cut the loop again.
- [Director] Oh yeah.
- I didn't even move.
How does my hair do that?
Bowker, Bow-ker?
I don't know how to say it.
Order your copies
now.
How do you get...
So if the but, the, blah...