Welcome back to my channel.
Today we are going to be going over how you can get more freelance clients and land more
freelance projects.
Before we get into my top five pro tips, first, let's discuss why you need to land more clients
in the first place and focus on landing consistent projects because that is really what is
going to create a sustainable flow of income for you.
Now, having the ability to land freelance clients at will is your key.
Is your secret to having a long term, lucrative career in freelancing because when you find
yourself starting out freelancing, you really have two different options and two paths you
can go down.
Now the first is to freelance here and there.
Maybe it's just a side hustle for you to begin.
Or maybe you haven't even started yet, but it's just an idea in your head.
Now there is nothing wrong with this type of freelancing per se.
However, it does portray a limiting view of what freelancing can really be.
Now, the second way is to treat freelancing as if it's your own independent business.
When you do this, freelancing has the ability to change your life to open up more flexibility,
and a higher earning potential than a typical nine to five could ever provide you.
So with that being said, let's get into my top five ways you can land more freelance
clients and freelance projects.
The first way no one is to always focus on getting the client or the prospective client
on a phone or on a Zoom video call when you were sending out proposals to online jobs
on websites like Upwork
and Fiverr and freelancer dot com.
Remember your goal and your main call to action should be to get a prospective client on the
phone.
This will allow you to properly build a rapport with the client and pitch your services to
them, and most of all, demonstrate their real world value that you can provide for the client.
When you can engineer a positive first impression, that's when you can really begin to succeed
and get ahead of all of the competition on each project.
Now on to number two.
Always provide your offers in writing.
Hold back on providing your specific price for your freelance services over the phone.
This may be tempting, but you know you really want to be able to compile a proper proposal
for your services, which include the entire scope of work, as well as what you are going
to be charging for that.
Being able to provide offers in writing will allow you to appear more professional and
to properly state what will really be included in your value offering.
So always hold back on giving a client a price over the phone because you want to be able
to compile a written proposal that has everything that will be included in that
project.
In that document that way, the client not only understands what they are going to get.
They understand the value that you are going to provide for them.
But now they have something in writing.
It's not just a little note that they took down because you told them your price over
the phone.
Now they have a professional proposal and that will help you land much more jobs.
Now on to number three, always pitch multiple tiers.
So another benefit of sending your offer in writing is you can clearly outline multiple
different service tiers for your freelance service that you're providing.
That will show the client that there are multiple ways to begin working together, and that the
price that you were charging is reflective of the value and the scope of work that is
included.
For example, let's say you are a web designer.
You can offer an introductory consultation as your first tier, a wireframe website, markup
for your second tier, and then a full website designed for your third tier and your most
expensive service offering.
You can also, of course, break down what is included for every single tier in much more
specific detail, as well as provide them a price
or a price range for each of those services.
Now on to number four.
Make sure that you are following up five to twelve times.
Now, this may sound like a lot, but all of the stats show that the large majority of
clients do not purchase during the initial few interactions that they have with the freelancer.
Now I'm going to read for you some specific statistics from the HubSpot blog to emphasize
how important following up can really be and not only following up but following up quickly
can set yourself apart.
The first out says 60% of customers say no four times before saying yes, whereas 48%
of salespeople never even make a single follow
up attempt.
Another stat says 80% of sales require five follow up calls, where 44% of salespeople
give up after just one call.
35 to 50% of sales go to the vendor.
That responds first.
70% of salespeople stop at just one email.
Yet if you send more emails, you've got a 25% chance to hear back.
42% of people would be encouraged to make a purchase of the sales rep called back at
the agreed upon time and didn't call back late.
57% of people said they would be encouraged to make a purchase from a salesperson who
doesn't try to apply pressure or hassle them when they're following up.
So with all of those stats now, you know how important the following a process can be in
how it truly does directly impact your success and the future success rate and
how much you were going to be able to land clients.
When you're going out there and you're making sure you're following up now on to number
five.
Always ask for referrals.
This is the last, but not the least pro tip, because asking for referrals is one of the
most vital parts of building any small business from the
ground up.
It's all about building a network of profitable clients.
Now this is best done after you've successfully completed a project for a client, but it can
also be done after finishing a phase of an ongoing project that you are working on.
So if you're finishing a phase of an ongoing project that you are working on, you can then
ask them to give you a review.
Even though your relationship is still going with them, you can ask for a review and after
that review, even ask for a referral so it doesn't have to be.
Just once a project is completed, it can be in the middle of a project.
And don't be afraid to ask for those referrals because one of the best types of marketing
is word of mouth.
So if you can set up meetings with multiple referrals each month, you can quickly begin
to grow your network, which can ultimately lead
to landing additional clients.
So there you have it.
Those are my top tips to land more freelance clients and projects, and they may seem simple
to you, but if you put your mind to it and you begin to implement these five tips every
week, it will begin to pay off down the road.
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Thanks for watching.
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