all right so now we are gonna go into three ways to get the right people into your online course
we didn't leave our corporate jobs to work from home to work all day every day hi i am martha
craicci and here's my dog herman i'm a business strategist that's teaching families how to build
10 000 a month plus income streams and five hours a week if you are loving this video be sure to go
ahead and give it a big thumbs up click the subscribe button and the bell so you do not
miss a thing so if you're running an online course even if you're not running an online course right
you're going to want to know this because you're going to want to know it for later so if you want
to save this video and check it out later feel free to do so this is going to be gold nuggets
because well quite frankly that's all that i do anyway is toss gold nuggets i'm just gonna
i listen here's the deal i want everybody to win i want win win win win win win if we do not have
a win-win-win situation all the way around i'm out okay so i want all of us to win let's go ahead and
get into it three ways to get the right people in your online course so the very first one you guys
is you need to have made it for a specific person you should not have just made your online course
because you wanted to make it because it was something you wanted to talk about and you
think that people need it and da da da you should have made it for a specific person and whenever i
go into who that specific person is you guys basically who you're making it for is who you
were probably about three years down the line three years ago it's who you were at the very
beginning of the journey so when i say the journey people are usually like which one all like we all
have so many journeys right the journey that has meant the most to where you are right now that's
been the biggest deal to where you are right now for me my journey was this i was a mom sitting in
a carpeted cubicle in corporate america i got a video of my daughter taking her first steps
and as a mom i'm sure you can understand that was gut wrenching to say the least
it was one of those benchmark moments of oh my word is this gonna be my life right
and so that was me back then and all that i needed this is you should be thinking about this okay
all that i needed you guys was somebody to show me how to be able to make income from home in a way
that was not sleazy and weird because that was i was not it didn't even matter it was not worth it
enough for me to uh cross who i am as a person in order to stay at home i had to make sure that what
i was doing was going to be on the up and up and was going to feel good and was going to satisfy
me as an individual i could not even if you said well you could stay at home but then you could
sell sell sell be weird be weird be weird all you have to do is message these people all day long
and you send like thousands of messages a day and then some people are going to say yes and that's
how you make your money right no thank you all the no's right i was sitting there with a dire need
to be home with my daughter with a need that was not just i want to it was i need to right we all
understand those needs and so whenever i was there i was like oh my gosh i need to understand how to
be able to build a business from home or build an income stream quite frankly i wasn't even calling
it a business at that point right it was an income stream i need to be able to make money from
home and i didn't want to do it in a weird way so what i needed back then is i needed direction i
needed somebody who had done it to say hey martha here's how you do this and so that is the person i
talk to that is the person that i built my stuff for is the person sitting back there that's like
i want nothing more than to be home to live life on my own terms right i want nothing more than
that but i will not give up who i am as a person in order to do so your course needs to have been
made for a specific person so who were you at the beginning of the journey that you're in right now
tell me in the comments you guys who your course is for if you already have a course
that you've made who is your course for okay if you haven't made a course yet who were you
on the couch if you want to comment that go ahead and do it if not totally okay number two
the second way to get the right people into your online course is that you need to be building a
community for these people this is something i've had corporations actually pay me to do for them
okay you need to be building a community for those people you need to be nurturing your people to
build a community for those people what you need to do is you need to nurture them a lot of people
tell you that you need to run facebook ads to be able to build your business i would say the
people that tell you you need to run facebook ads probably have a facebook ad business
i am a boss guru supreme at facebook ads i don't even run them for myself if you feel
like you need to save up five grand or ten grand to be able to build your business you are way off
you are way off all you have to do is you have to nurture people and you have to give them time and
you have to give them attention and you have to be strategic with what you're offering in
that community okay a shortcut does not create a sustainable business what we need to do is we
need to create a community and we need to nurture them don't worry about spending money on ads you
don't need ads stop listening to people that tell you you need ads you don't need ads at the very
beginning i bel i believe that i needed ads at the very beginning too and i wasted a bunch of money
because they don't work if you don't have the business set up yet once you have the business set
up sure you can use something that's organically worked and amplify it with an ad sure but that's
not not at the very beginning it's not how you build your business it's how you waste your money
don't do that don't just listen to people that are selling facebook ads telling you that you need
facebook ads look pay attention right let me know in the comments if you already have a community do
you have a place that you are already serving your people okay number three three ways to get the
right people into your online course number three is that you need to have some people beta test it
and then share their testimonials okay they need to you need to have people come into your course
take it before everybody else does and then give you a testimonial on it
testimonials are solid gold all right solid solid gold because we can talk about our course and our
product and everything like that as much as we want but until we actually see somebody else that
is taking it you know me as a consumer if i see my if i saw hbr i'd be like oh that looks legit
but then maybe i would still need to wait and see somebody else and what it's doing for them like
that looks cool but i wonder if it really works right that's what everybody thinks not wrong it's
what everybody thinks we're innately skeptical people it's what's keeping us alive okay it's
not wrong it just is what it is and so that's why testimonials are solid gold because it's somebody
that's taken it so you can go under my youtube channel and look at hbr testimonials you can
go into my into my um into my community and see testimonials there for hbr just search hashtag
hbr right that's that is that's the name of the game you guys that's solid gold someone else's
actual experience using your thing so when somebody else can see this person and think
i'm like this person and then they're like that person got this so like we have one person who
within i think it was four months was already making 12k a month we have somebody else brought
her husband home from work she's like on the she's on like a big trajectory you guys this
stuff it's duplicatable it works that's hbr that's what that's what it is right if you're watching me
and you keep watching me and you keep watching me my question to you is when are you gonna finally
follow that nudge to do this the only reason that you keep watching me is because you know that
i know what i'm talking about because you know that it's time for you you wouldn't be watching
me otherwise so my question for you is why just jump into hbr it's time for you to do this for
yourself it's time to stop watching the comments of everybody else that's doing it
stop beating yourself up stop holding yourself back because here's what you're actually doing
you're not holding yourself back only from your own success you're holding everyone else that you
are here to serve back from their success because you won't show up i love you so much you gotta
show up it's time if you're feeling nudges there's a reason for that it's time for you to show up