In this video you’ll discover how to repurpose blog content by learning 7 genius ways to
repurpose blog content to get more traffic, leads and sales.
To always have this list on hand, make sure to click on the link in the description box
below now to download a free cheat sheet with 7 genius ways to repurpose blog content.
1.
YouTube Video
There’s no denying that video content is on the rise, and that people are spending
more and more of their time on YouTube.
Whereas in a blog post you’re telling your audience what to do, in a video you can take
that piece of content even further by showing them what to do instead.
For instance, one of my blog posts on How To Skyrocket Your Website's Traffic For Free
From Pinterest was transformed into a video on How To Rank On Pinterest [4 Easy Steps
To Rank On #1 Pinterest].
The best part is that you can even add the new video you create to the blog post to increase
the time your audience spends on your page, and to provide more value overall.
2.
Social Media Post
When promoting your blog post online, you probably already created a number of graphics
to share on your social media channels.
However, I doubt you thought about creating an infographic on the subject matter of your
blog post to add to social media.
Infographics do especially well on Pinterest and Facebook due to their informative and
visual nature, and as such get a ton of shares and clicks.
Infographics are easy to create with pre-made templates that you can get on Canva and Visme.
3.
Podcast
Have you ever stumbled upon a blog post you’re dying to read, but get unnerved since you
don’t have the time available at that particular moment to read it?
That’s where podcasts come in handy.
They take otherwise obsolete moments of time, such as when you’re driving, at the gym
or even washing the dishes, and transform that into something productive and inspiring.
So why not get your written blog post and transform it into audio?
You don’t even need extra materials to produce quality audio: the Voice Memo app on your
phone will suffice.
4.
Email Broadcast
There are two types of email broadcasts you can create: one that stimulates your subscribers
to click over to your blog post to read a particular piece of content, and another one
that includes everything your audience needs to know about a topic within the body of your
email.
By removing the extra step involved in clicking over to your blog post, and including your
blog post content within your email broadcast, your subscribers are able to get all the information
they need right then and there.
This increases your like, know and trust factors, which in turn makes them more likely to open
and read your emails in the future.
5.
Content Upgrade
Talking about emails, we all want to grow our email lists.
There’s no better way than to do that than with a content upgrade.
This can be a cheat sheet, checklist or guide on the topic of your blog post, that becomes
a stand alone piece of content in its own right.
If you head over to my resources page, you’ll notice that I have a ton of content upgrades
on multiple topics.
Most of them started off as an extension of a blog post, but I can now promote them online
either within the body of said blog post, or on its own landing page.
6.
Webinar
If you want to easily and naturally sell something to your audience, a webinar is the best place
to do so.
You can gather all blog posts you’ve written on a particular topic (such as all Pinterest
posts) or group together blog posts within the same category (such as all posts on traffic
generation) and create a webinar using this content to then sell your services, products
and affiliate promotions.
For Instance, I created a webinar on How To Increase Your Site’s Traffic By 350% In
Less Than 6 Months with (mostly) FREE tools by joining a number of my traffic-related
blog posts to sell my online course Traffic Takeoff.
7.
Online Course (Free or Paid)
A free course gathers all of the ways to repurpose content I mentioned and takes them into overdrive.
With a free online course, you’re able to drive traffic, increase your email list, and
boost your like, know and trust factors.
The content in my free Triple Your Blog Traffic email course, for example, was directly extracted
from a webinar script (yep, that one I mentioned in number 6).
Extra bonus points if your free course directly links to a sales pitch to your paid course.
Make sure to leave a comment below on which of these 7 tactics you’ll be incorporating
first to get more leads, traffic and sales.
Also, click on the link in the description box below to download a free cheat sheet with
the 7 genius ways to repurpose blog content to get more traffic.
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Thank you so much for watching, and I’ll see you in the next video!