Now, this is a message to everyone in the world who's using their mobile phone
right now. Right now, there is a family of 4 people out to dinner. And every
single one of them are on their cell phones. Not interacting with each other
embraced in their own individual world on social media. Right now, there are
millions of children that are being raised by iPads staring at whatever
comes up in YouTube suggested algorithm. And right now, one-fourth of Americans
are sucked in to their screens, of their smartphones waiting for the next
cortisol boost that the next text message that somebody might send or
whatsapp message or the next Facebook like or notification or group post or
Instagram post that somebody's going to put on. Right now, the average American
checks their phone 150 times per day and you wonder if we're
addicted?
Now, the sad reality is YouTube, Facebook and Instagram are all defined by the
same algorithm which is built upon showing you exactly what you want and
getting your brain to want them more and more and more and more and more. These
social media networks, they function in a way that they actually optimize their
algorithms based off of billions of data points, billions of humans. They use to
optimize to get you to use your app more. Use your phone more. Use YouTube more, use
Facebook more. Use Instagram more. The only defining thing in their algorithm
is to get people to spend more time on their social media, to spend and to come
back more often. That's what the algorithms are meant to do. And if you
think you're smarter than the algorithm, you're not. They're playing with a full
deck of cards. They're playing with a stacked hand. They are the house. They are
working off of billions of humans. You are not going to outsmart the algorithms
that Facebook has created. You are not going to outsmart the algorithms that
YouTube and Instagram have created to suck in your mind and your soul. And
right now that family of 4 who is disconnected staring at their devices
over what it used to be quality time, they are the victim. Our children who are
being brought up on iPads having their brains optimized to watch the next... The
next video, the next ad, the next whatever. Fast cuts, bright screens. These screens
are optimized to get us to want to look at them. You
hold up a screen next to my face. I have the blue filter on. But if you hold up a
screen next to person's face, your eyes are naturally drawn to the screen rather
than the person's face. They've figured us out. They're tricking our brains. And
Instagram Facebook and YouTube are not letting go of them. It's up to us to
define what is fair usage of our time, of our focus. Of our eye contact. Of our
quality space with others. If we continue to allow these devices and these apps to
control our lives, if we continue to allow these devices these apps and these
notifications, these likes etc to suck our time away from the people that
we should really be spending quality time with which is our family and our
friends. Then we're missing out on life. What's the point? So, if you're with me on
this, you know, I'm an entrepreneur and when I took back control of my time, it
not only helped my business but it helped my family and they spend more
time with my kids and my wife. So, I'm asking you if you're with me in this
commitment to turn off notifications and take back control, just type in below in
the comments. #TakeBackControl. I've been able to change my life better
in many ways by taking back control of my time. I don't react to others now. I
don't react to my phone. My phone reacts to me. My phone serves me. And I invite
you to not let the tech companies control your life, control your time in
there subversive manipulative ways. And type in. If you're with me, I encourage
you to share this video with others and type in the comments #TakeBackControl.
So hopefully this message resonates with
some of you that are watching because this has been a really important part of
my life. And it's that's something I don't normally talk
about but it's helped me enormously in just my transformation into a better man.
Thank you for watching this. Hopefully this resonates with you and look forward
to seeing others take this commitment with me to turning off notifications.
#TakeBackControl