yes this is actually happening and no it
isn't clickbait so time to fix up what's
poppin people it's your boy the Beast
of ecom and I am back with another video
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it's nice to see you again okay
newsflash so Facebook are banning
dropshippers but they are giving you a
chance to fix up so why is this well if
you didn't know Facebook have something
called a feedback quality system and
what happens is when a person purchases
through your page and through your
website all tracks via the pixel what
happens is they then send that customer
a survey for them to answer a various
different questions such as the delivery
time the product quality how was it how
was your customer experience and so on
so how does this affect dropshippers
well if you are drop shipping from China
more specifically from Aliexpress then
of course your delivery times aren't
exactly gonna be on par with Amazon now
if you score drops below a certain level
then facebook will limit your advert
reach on who it's actually reaching on a
platform when you run in adverse meaning
your CPM goes up now if you don't
improve the quality score and it drops a
little bit lower then what happens is
Facebook will literally tell you you can
no longer run adverts on that page this
recently happened to a friend of mine or
make it pop up on the screen which meant
he could no longer run adverts on that
page so if you have got a winning
product on that page with tons of
engagement then you can pretty much kiss
it goodbye now everyone can check their
own page score so if you are running
adverse then what I suggest you do is
check what your current score is so what
I do is I leave a link down below so you
can click on that and just have a look
and monitor what your quality score is
now face book review it on a monthly
basis so they do give you chance to you
know improve your score now let's
actually
talk about how you can improve your
school now if you don't want this to
happen to you you're gonna have to get a
few things done correctly well the first
thing you need to do is make sure you've
got a customer service team on hand okay
if your customers are making up noise
and complaining about the products make
sure that your customer service aren't
handing in all of these queries now if
something doesn't arrive refund the
products literally no questions asked
the Kay just refund the products you
have to make sure that your customer
service is attending to all of the
questions in a timely manner as well I
personally suggest and what my team does
is 24 to 48 hours again if you can
manage that then make sure they're doing
that if they aren't then improve on it
if you have to hire an extra VA then
hire an extra VA you have to make sure
that all of your customer service are
attending to queries ASAP VA s don't
cost that much and it's actually worth
hiring someone and invested in a person
just paying an extra $4 per hour which
in turn will bolster your customer
service department which then in turn
you know is gonna increase your customer
service and your quality scores on
Facebook so if you have got winners or
you have got a product which is doing a
lot of numbers then you can handle any
sort of inquiries and inquiries that
they're sending towards your customer
service team now Facebook recommend that
your quality score be over a two so like
I've mentioned always kind of monitor
whereabouts your quality score is now
number two try and stick to eat packet
countries as best as possible
now I know it's nice to go award why'd
you get larger reach lower CPM and it's
pretty much kind of a little bit easier
to get sales and I'll personally still
go worldwide on some campaigns as well
but having said that if you are shipping
products to countries that have know
little to no tracking whatsoever then
that is a really big no-no in Facebook's
eyes try and make sure you've got
tracking from a all away to B which
means if customers are getting in
contact with yourself you can know
exactly whereabouts in this system that
product is before it reaches the
customers door the last thing you want
is for Facebook to send out a report to
your customers and they all keep saying
the product never arrived
number three improve your ship in times
now multiple times I've mentioned
selling from Aliexpress is great okay
it's a great way to test and obviously
it's the easiest
way to test products if you're you know
launching or you just get an up and
running
even still to this day I still use any
Express to test products because it's
quick it's easy it's fast you can test
off and then move out but once you have
something which is working okay what you
need to need to be doing is finding
yourself a fulfillment person or an
agent in China who can ship the products
faster remember in any Express you've
got 24 hours for you to wait for your
payment to be verified so that's already
out of the way and once you've then paid
for the products you've then got the
time for the manufacturer and the
supplier the vendor essentially to them
process that order which can be anything
from three days to five days to
sometimes seven days so again you've got
to add that on top and then of course
you've got your ship in time and
anything that could be anything
depending on obviously if it's a packet
generally it can be you know two to
three weeks or sometimes four weeks
you've got to then add that on top as
well that's why I want something that is
working I'm you straight away from
Aliexpress ASAP and use my agents in
China who can find the product at a
lower price and ship it within 24 hours
which means my customers get their
product a lot quicker than they would if
I was purchasing purchasing through
Aliexpress and that is where you need to
be it's gonna give you happier customers
and of course it's going to improve your
feedback score as well which are the two
main important things right number four
don't sow crappy products okay please
avoid selling crappy products and the
love of God please don't do the
advertise a but then sow be again that
is a sure fire way to get you know you
page locked off and sometimes your ad
account blocked if you're completely
ripping people off now the first thing
you need to be doing is vetting your
supplier okay making sure that your
supplier is of quality standard now of
course you can just head on to
Aliexpress and when you click on there
their page what it shows you in the top
left hand corner is a percentage score
now it will be out of a hundred closer
it is two hundred then of course the
more quantity the supplier actually is
and of course what you want to be doing
as well is actually checking customer
reviews of the product that you're
selling you can head down and scroll
to the bottom and just check what the
reviews are like have a look at the one
stars are they to stuff and it's me are
they five stars okay how many reviews
are there and make that comparison okay
what I like to do is check all of the
one stars and see what people are
actually complaining about because
whatever that problem is it's going to
be your problem as well now of course if
it's minor things just like they sent
the wrong order or you know they sent a
different color or you know stuff that
is pretty much minor then of course you
need to take into consideration but if
there are things like X kept breaking or
cheap quality product or you know
so-and-so used it for a day and it broke
and it sucks you know that is cause of
concern now I know finding winning
products is great but of course if that
product has too many problems with it
please just try and avoid it because at
the end of the day it's not gonna make
any sense for yourself by all means go
ahead and sell it but what you will find
going from experience is that you know
you will end up with tons of headaches
tons of returns and tons of refunds
which are gonna generally leave you
personally out of pocket and your at
account in big trouble right so finally
number five set expectations for your
customers and this is an easy one to do
yet still missed by a lot of people okay
I've already mentioned about shipping
from Aliexpress and shipping from China
okay the shipping times are gonna be
what they are but it's your job to set
the expectations for the customer and
people are willing to wait for their
products as long as you be upfront about
shipping times and of course you're
selling the products which is a you know
solves a problem or be something that is
cool quirky unique which they can't find
on the high street and it's towards a
passionate audience so what you need to
be doing is puttin in your delivery
times pretty much as many places as you
possibly can so what I advise that you
do is put it on the product page first
and foremost so you can always refer
back to it and to say look you know you
purchased it knowing that the shipping
times we're going to be X amount always
put it in your fa Q's always put it in
if you've got a ship in pay a shipping
policy page put it in your shipping
policy page and finally make sure you
put it in your confirmation emails as
well so it can't always cancel the order
you know if they choose to and again put
it in your shipping come from
as well so u s-- making sure that the
customers know exactly what the shipping
times are going to be and there's pretty
much no excuses for them to then use
that as a excuse you know if you've
mentioned the shipping times in you know
three to four places okay and bear in
mind customers sometimes just will not
take any notice whatsoever
it just happens okay people have just
become literally blind when they find
something that they want and they really
love and they need to buy it ASAP but
it's your job to set those expectations
for the customer beforehand to try and
alleviate those sorts of you know
questions and you know customer service
problems that you may have now like I
mentioned face book review this on a
monthly basis so it isn't something that
is completely static so if you have had
a month which has been pretty bad you've
had you know I've been selling a product
which you know didn't kind of go your
way or was bit of a crappy product then
you do have an opportunity and chance to
improve your score now if you score like
I've mentioned if you score drops below
a tube then you're out of reach your ad
reach will be effective if it drops
below a one then you're in big trouble
and you can possibly find yourself and
that page being banned and you can no
longer than adverts on that page so as
I've mentioned try and keep it above a
to implement in everything that I've
mentioned in this video
now drop shipping is fantastic okay it
is great but the end goal should always
be to build a brand and build something
that you can bring in-house and reduce
your shipping times down to two to five
days now going out and starting a brand
right off the bat cost time and of
course it costs money and you don't
really know what it's gonna sell you
don't know what the audience is okay so
drop shipping is fantastic for finding
that winning audience and winning
products now once you know what is
working once you know what audience is
are buying and what products they react
to and what offers they like then of
course what you can do is buy in bulk
from Alibaba wherever it may be
bring something in-house and really then
start to create something which is
totally unique and you can really
improve your business and improve those
shipping times as well so I hope you got
some value from this video if you did
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is it for this video I hope you found it
valuable please please do go and check
your quality scores right after this
video the link for that will be down
below and I'll be back with another one
drop innocent but you already know value
bombs so take care and I'll see you
later