ADE OSHINEYE: Hi, I'm Ade from Google Developer Relations,
and today I'm joined by Jay.
Jay, why don't you tell us a little about yourself?
JAY CARY: Hey, Ade and thanks for having me.
My name is Jay Cary, I work for AT&T
and I'm the Vice President of 5G products
and mobility innovation.
I'm based in Los Angeles or actually just
a little bit down the coast in Orange County and Huntington
Beach.
From the UK originally, clearly from the accent.
ADE OSHINEYE: Brighton clearly from the accent.
JAY CARY: Yes.
ADE OSHINEYE: Why did AT&T create an AR app
like TrickShot Kings?
JAY CARY: Yeah, so when we looked at 5G
and what customers were doing with 5G phones,
we found that it was really centered around speed tests.
They were kind of impressing their friends with how fast
they could download a file.
And we knew that 5G could power so much more than just that.
The other thing we were really seeing with 5G
is that most of the executions that were really
bringing the capability to life were centered around an event.
So, you have to be at a concert or a sporting event
to kind of take advantage of 5G.
And so with the TrickShot Kings what we did is
we kind of moved that to the phone.
So, we now had something that you could both demo in stores
and show the power of 5G.
It works only on 5G phones although you
could take it off the 5G network and continue
to use the capability.
But AR as a capability really feels
forward thinking, it feels innovative,
it really matches the kind of impression
that we want to give with 5G.
And gaming, we believe, and particularly AR within gaming.
As it grows in data need, as it grows in bandwidth requirement,
the low lack characteristics of 5G,
the high download speeds, all of the things
you associate with 5G, lend themselves to AR.
And we kind of believe in where AR is going.
We think it's going to be so much more than the Harry Potter
Wizards Unite type capability, or Pokemon Go
that people have been playing.
We think this world of massive immersive multiplayer
games that need that kind of power and bandwidth
will become a thing when the developing community starts
getting behind that.
And then we also know that kind of VR with the headset being
required typically played in the home,
you do have the possibility to take
that kind of power and capability outside of the home
with 5G.
So, we're excited to build something
that brought all of that to life and that's
what TrickShot Kings is.
ADE OSHINEYE: OK.
How does 5G power these sorts of interactive AR experiences?
JAY CARY: Again, it's really the characteristics of the 5G
network that really kind of lend themselves
to this kind of execution.
So, just to kind of outline the characteristics of 5G,
you do have massively higher download speed.
So, you can get on the 5G Plus Millimeter Wave
network that we have in 35 cities around the US,
in parts of 35 cities around the US.
You can get gigabit speeds, we've
seen speeds of even 1.5 gigabytes
and even beyond in the future.
So, you've got this massive download speed
on our nationwide 5G network, which is what's called Sub6,
it uses a slightly different kind of spectrum to power it.
But again, you get most of those characteristics and better
download speeds than you would see on the 4G LTE network.
So, you also have low latency.
So if you think about the massive amounts of data
and the interaction with some of the elements coming down
from the Cloud to interact with what you're
doing on the device, then it's critical
that you have low latency, less [INAUDIBLE],, less packet loss.
All of the attributes that are kind of associated with 5G
really lend themselves to that.
And then, over time, the ability to use what
is massive amounts of bandwidth and capacity
and have many, many devices connected in one space.
And when I say many it goes from kind of thousands on LTE
or even hundreds on kind of Wi-Fi
to what could be hundreds of thousands
or millions of devices.
So, you can now start to interact with the real world
because everything is connected around you.
And so, again, you can build these really impressive
experiences that just go way beyond what you
can do with kind of 4G today.
Those sort of things are kind of twinkles
in my eye at this point.
That the network can support those
and we would love for developers to get
behind that kind of thing and start bringing it
to life in the real world.
ADE OSHINEYE: So how have consumers
reacted to unique apps like TrickShot Kings?
JAY CARY: We've been really pleased.
And the great thing about TrickShot Kings
is it's available on devices and so therefore we have it
in stores and you know, if you're
buying the Samsung Galaxy S20, which is the I use,
then you can demo that in the store.
We get to see them firsthand, their reaction.
And their reactions kind of one of wow.
And I think what really it's doing
is it's, I don't know if you've seen the game,
it takes a basketball kind of streetball type scenario where
you have buildings and a little basketball court outside
and you can throw the ball and hit it off buildings and trash
cans and other things to try and score a kind of a basket.
But that all happens on a table in front of you,
so now you've moved from playing a game
on the device to the device being the way
you interact with what feels like the real world
because it kind of feels like it's in the store
and you're kind of playing the game.
So again, that creates some kind of wow effect.
ADE OSHINEYE: So speaking about the future a little bit,
what sort of step changes do you expect to see
in consumer apps because of 5G?
JAY CARY: So, I think in the short term what we'll see
is more of an evolution of the things I do today being better.
Or really enabling things that kind of exist today
but I can only do them at home.
So, a great example of that might be Google Satadia there
that comes from your company.
And for those who don't know it is a console quality gaming
but delivered from the cloud without the need for a console.
That delivers really great experiences over Wi-Fi,
but the 4G network and the latency characteristics
of that network are in some cases not
optimized for that level of intense graphics.
And again, the low latency can be the difference
between you getting to the next level or kind of dying
a horrible death in the game.
Right?
If it's a shooting game.
Or crashing your racing car, whatever it is you're
kind of playing.
So, again, I think the 4G network can power
some of that but the 5G network just does that so much better.
So, that's a today experience could be better.
Other experiences, streaming video.
Just the lack of buffering in that, the ability
to deliver a higher definition or higher quality video
to the device.
The quality being good enough to being a 60 inch
TV because the graphics that I'm able to deliver now
are just much better.
And I can do that when I'm on vacation with a Chromecast,
for example, on the network.
That's examples of today being better.
I think, then, as you kind of look into the future, some
of that we don't know, which is kind of what I was coming
back to with the 4G network.
We provided the network and then the developer community
helped us understand that things like ride hailing apps
were going to kind of be a thing.
And so, yeah, we're excited to see where the community goes,
but I'll just throw out some examples of how
we think about where the world is going,
which could be these massive multiplayer
immersive real world games that, again, coming back to what
we talked about, it could be AR powered
that doesn't constrain you to a location that
have quality graphics that are way beyond anything
we have today that appear as if they're in the real world.
And then you could even take that
to the next level with smart glasses
eventually and AR glasses.
Could change the way we interact with the world
and the type of device that we do that through.
And so, you could imagine glasses, first
of all allowing that gaming experience potentially, you
could imagine glasses giving you information on everything you
look at in the world around you, you
could imagine kind of video calling holographically
with those glasses.
So again, the possibilities of that
are really kind of interesting.
ADE OSHINEYE: So, I just have one more final question.
Which 5G device are you using?
JAY CARY: So, right now I'm using the Samsung S20 Plus 5G.
I also have the Note Ultra, Note 20 Ultra
which is a great phone as well.
The screen is amazing on that.
This one fits really nicely in the wireless
charging panel in my car, so I'm using this one at the moment.
It's a great device, it has both the 5G nationwide Sub6
capability that we have and then it also
takes advantage of a 5G Plus because it
has both capabilities in the 35 cities where we have that.
So, like the phone a lot.
ADE OSHINEYE: Thank you very much.
Thank you for your time.
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