i have a pretty good hunch this video is going to tick off a lot of people
but if you are just getting started you need to invest in your audio before you invest in cameras
because audio is way more important than video now before you throw anything at me i want to include
some demos and samples to illustrate my point so i will include two samples one with good video and
bad audio and the second with bad video and good audio and you can tell me which one you like and
which one you would click off of first all right this is sample one and i am recording on the
canon 90d with the stock 18 to 55 millimeter zoom lens zoomed all the way into 55 millimeters and i
am using the internal microphone and my air conditioner is on i have a key light off to
my left and an open window on my right and this is how it sounded good video bad audio and i hate to
say it but this is something that i've come across quite frequently where people invest their entire
budget on a camera and a lens they get a fixed 50 millimeter lens with a wide open aperture to get
that bokeh and then they have to set the camera six feet away to get good framing they don't have
an external microphone and they have a bunch of background noise and that leads to a really bad
signal to noise ratio and they're commonly in an untreated room leading to a lot of reflection so
a lot of reverberance in their recording making it terrible to listen to that's sample one and
this is sample two i am using the logitech c920 webcam which goes for about forty to sixty dollars
i do still have a light over to my left side which i also had for the canon but i am not
using the camera's inbuilt microphone i am using an outboard microphone the audio technica at875r
which is about 10 inches away from my mouth i am running that into the focusrite 2i to third gen
and that is being recorded in my computer and then i will sync them in post there you go those
are the two samples for you one with good video and bad audio the other with bad video and good
audio now i'm using the sev7 running into the same interface and syncing them in post but let
me know in the comments down below which of these would you watch which of them would you click off
of would you watch the good video with bad audio or would you watch the bad video with good audio
let me know in the comments down below wait a second i don't think we did the thing in the intro
that's never happened before we need to fix this greetings earthlings welcome back to podcastage
we can breathe easy now with that out of the way why do i think that audio is more important than
video it's because the overwhelming majority of information that's being conveyed in online video
seems to be through spoken word and because of that i think it's imperative that we make sure
that our audio is recorded to be clear easy to understand and limit the distractions that
are captured in your audio but on top of that fixing audio in post is incredibly difficult
and expensive talk to any sound person in tv and film they will tell you why it's so
important to get it right in the box to get it right when you hit record to have the budget to
allow you to do that because it will get much more expensive when you have to fix it in post
also i know this is anecdotal and maybe a bit biased because i am so into audio
but i can tell you i've never clicked off of a youtube video because the video was over or
underexposed or the frame rate was different than what i prefer or the audio and the video weren't
perfectly into sync that just doesn't happen but on the other hand i've probably switched off over
a thousand videos because of the audio whether they be clipping the microphone whether there be
too much background noise too many reverberations or it just being painful to listen to that is very
common for me maybe i'm a crazy person and i'm in too deep on audio let me know if you do this too
but i frequently will shut off videos because the audio is so bad but never to my recollection have
i ever shut off a video because the visual components weren't up to par and the final
reason that i think audio is more important than video stems from a study that just came out of usc
that found that higher quality audio makes you sound smarter and also makes people like you
more i will link that study in the description down below but i can tell you i need all the help
that i can get to sound smarter and to make people like me more so maybe that's why i'm so into audio
because i need all the life hacks to make me come off better i don't know now with that being said
i know that my examples were pretty extreme using a high quality camera like the canon 90d against
a low quality camera like the logitech c920 but i really wanted to drive home the point but the
reason i'm bringing this up is because most people have outstanding cameras right in their pocket
in their smartphone and i think that a lot of people can get started by using the camera in
their smartphone because they are so good i started my channel by using the logitech c920
which is pretty bad compared to a smartphone camera so if you can use your smartphone camera
you would be able to allocate a lot of your budget to getting good audio equipment
and sound treating your room and the last thing that i want to point out is you don't
need to invest a lot of money to get good audio quality there are microphones that start around 25
that give you very respectable quality as far as audio interfaces you can get a very functional
audio interface starting around fifty dollars you can get a ten twenty thirty dollar cable a ten
twenty thirty dollar mic stand and you are good to go you do not need ten thousand dollars of audio
equipment to get good sound you just need to spend your money wisely and use the equipment correctly
and now to prove my point i'm recording this portion with what i would classify
as more of an affordable setup the camera is the front-facing camera on the iphone 10 so it's four
or five years old and it's the worst of the two cameras the microphone is the behringer xm 8500
which costs around 25 running that through the m audio amtrak solo interface which goes for about
50. and then i'm going to sync the audio and the video in post and this is what you're getting
like i said it doesn't have to be expensive to get good quality audio and good quality video why did
i point at the camera when i said audio and the microphone when i said video my mind is going but
that proves the point and that's all that i've got i think i drove home the point and i know there
will be exceptions where video is more important than audio but i think for the vast majority of
people in the vast majority of projects audio will be more important than video or at the very least
audio and video will be equally important to the final product if you want to see some videos where
i share my favorite microphones or videos where i share tips on how to get better sounding audio
i'll link those in the upper corner if you found this video fun interesting or helpful go ahead and
give me thumbs up hated it big old thumbs down you can subscribe to this channel if you want
to be one of these amazing people you can do so by clicking that join button or going to patreon.com
podcastage and joining at the five dollar tier or higher i appreciate you also i appreciate
you so much words are hard today i love you i will talk to you next week bye bye