Sunny Lenarduzzi: Today I'm going to teach you how to promote
your YouTube videos for more views and subscribers on your channel.
Speaking of subscribing, make sure you hit that little bell beside the Subscribe button
to be notified each week when I post a new video.
For the bright side of branding, business and being your own boss.
When you publish a video on YouTube, the work has really just begun.
These are my six steps to take immediately after you publish your video, to ensure that
you get the views that you deserve.
As a reminder, that first 24 hours of when your video goes Live on YouTube, are the most
vital.
Step number one is to simply distribute your video by e-mail.
I know that sounds pretty basic, but it makes a big difference.
I know you want lots of views and lots of subscribers, but if you're a new channel particularly,
you have to start somewhere.
When I first started my channel from scratch, I was sending my videos to my family and friends
in just simple e-mails every single week.
If you have an e-mail list, even better.
Every time I publish a video, I'm sending that video out to my e-mail list as added
value, that's going to help them and create a better relationship with them as well.
Step number two.
This is so important, especially now.
It's doing Live steams.
What I want you to do is go Live on Facebook particularly, and on Instagram.
Why does this work so well?
In the first 24 hours, if you can do a Live stream and tell people to go watch your new
video on YouTube, going Live is the best way to grab people's attention in the moment,
and get them to take action.
You want to make sure you have the link to your YouTube video and put it on the comments
on your Instagram Live, or put it in the description and comments on your Facebook Live.
What you also want to do is include a Call to Action in your Live stream to say, Make
sure you go watch my new YouTube video, and leave a comment asking them a specific question,
so they know exactly what to comment with.
The more comments and engagement that you get in that first 24 hours on your YouTube
video, the higher your video is going to rank.
If you want more tips on how to rank your videos on page one of YouTube, you can check
out my video on how to rank number one on my channel.
We'll link to it below this video as well.
Step number three is posting your YouTube video on Twitter.
Even if you have two followers on Twitter, that's still two people who might go watch
your video.
It's really getting the awareness out there of what your video is about.
The best way to draw attention on Twitter is by sharing your video thumbnail.
If you look at the cluttered news feed on Twitter, it's hard to just pay attention to
a simple text tweet.
What you want to add to it is either a video, or a graphic.
My favorite go-to is either adding a video teaser that leads to my full length YouTube
video, or just putting my thumbnail, so I grab lots of attention and real estate within
the news feed.
Step number four is sharing your video in your Instagram story, and in your profile,
so you know where to drive people to actually be able to click on the link.
As you know, in an Instagram post, in the caption, you can't actually link to your video.
What you want to do is in your post, on your Instagram profile, say, Go check out my story,
to get more view on your story, and grab the link from there so you can link in your story
to your YouTube video.
Or, you can say, Grab the link in my profile.
The bonus of putting your link in your profile is every new follower, that's the link they're
going to go tap on, which is going to drive even more views for your video, and potentially
more subscribers.
Step number five, and this is something that I've been playing with quite a bit lately,
is sending out a Facebook Messenger bot with a link to your new video.
It's almost seen as another e-mail list.
You can send out a Messenger bot notifying all of your followers on your Facebook page,
or anyone that subscribes to your chat bot.
P.S., I made a whole tutorial about how to create a Facebook Messenger chat bot, and
I'll link to it below this video as well so you can go check that out and start using
this to promote your videos.
All you need to do is send out a broadcast that includes a reason to watch the video
and a link to the video.
That's going to drive your Facebook traffic to your YouTube video as well.
Finally, step number six.
Make sure that you're posting your video in a non-spammy way to places like Reddit, forums,
Facebook groups, and even in comments that are relevant on certain blog topics.
If you are a travel blogger and you're talking about your recent trip to England and you
happen to come across another blogger who's written a post on her recent trip to England,
you can comment and say, I loved your review and here's my video review of my experience.
That's related, it's relevant, and it's not spammy.
Find an authentic way to be able to share your video with like-minded communities and
forums.
Remember, like I said, the best way to get more views on your YouTube videos and to drive
more subscribers, is to rank on page one of YouTube.
I'm teaching you how to do that in one of my videos on my channel.
Again, we'll link to it in this video.
And, if you want to check out my zero to 100,000 subscribers and grow your channel at warp
speed, make sure you grab this guide.
It is 19 pages of pure gold, and a case study on how one of my students grew from zero to
100,000 subscribers in 10 months.
Make sure you grab it, it's got lots of helpful pointers in it.
If you like this video, make sure you hit that Like button below.
Share it with your friends, and be sure to hit that Subscribe button for new videos every
single week.
Thank you so much for watching.
I'll see you in the next video.
Have you been thinking about using YouTube to grow your business, but you're not sure
where to start and you're scared of wasting time on the long steps?
Let me be your guide, and I'll show you the right steps to ranking on page one for more
views, subscribers, and leads for your business.
Learn more at bossyoutubestrategy.com.
My brain is dead.
I'm sorry guys.