oh coffee fudge swirl with Reese's Peanut Butter Cups the combo of peanut butter and
chocolate simple right well there's more to the peanut butter cup than meets the eye here are the
top 10 untold truths of Reese's Reese was real so real just mentioning the name Reese's makes
Mal's water with the side of their legendary peanut butter cups but the name wasn't just a
sharp marketing idea that happened to rhyme with pieces HB Reese was a real person and a genuine
genius for coming up with this game changer as a foreman at the Hershey Company HB Reese was
always fascinated by the candy creation game he even took to experimenting on his own constantly
bringing home Hershey's milk chocolate to Tinker with in his basement Rhys had success selling a
pair of chocolate bars named after two of his 11 kids and branched himself out from the Hershey
Empire in 1923. I Quit pudding he founded the HB Reese candy company complete with a Hershey
inspired Factory of his own where he was able to Market a few of his Creations luck would strike
in 1928 and the chocolatier would be inspired to create the Reese's Peanut Butter Cup the classic
pairing was an instant success selling boxes that held 120 cups each and charging 1 penny per peanut
butter cup those pennies added up fast and within the first seven years Rhys had completely paid
off the mortgages on both his house and his Chocolate Factory and the pennies would keep
piling up nearly a century later by 1997 Reese's Peanut Butter Cups had climbed to being the fourth
most popular chocolate candy in the country just a year later in 1998 they were the biggest and most
popular of all the brands manufactured by Hershey and Reese's was valued at 350 million dollars and
finally 84 years after their invention Reese's Peanut Butter Cups took the number one spot in
America's candy cupboard in 2012 with two and a half billion dollars worth of sales that year
alone looking back it almost seems too simple that two great tastes would taste great together
Hershey's helping hand pretend I'm your child Lois nutmeg chocolate and peanut butter might be
Candy's ultimate flavor tag team but it wouldn't be possible without a real-life team up between HB
Reese and another champion of chocolate Milton Hershey while Hershey's famous chocolate and
the dark brown wrapper has a reputation for satisfying your sweet tooth it's also half of
the peanut butter cup equation after starting a successful caramel company in the year 1900
Mr Hershey decided to switch his Focus to just one thing manufacturing and selling milk chocolate the
first Hershey's milk chocolate bar was sold that year and was a major hit just three years later
the business had grown so much that it required a larger and more modern Factory to keep up with
demand a new chocolate manufacturing plant was built and it would be the world's largest candy
exclusive Factory once it was completed we are the biggest it was two decades after Hershey's factory
opened that employee HV Reese asked permission for Mr Hershey to release him and not just to quit
that to set up as a competitor with a rival Factory Milton saw the vision and let Reese go
on the condition that all the chocolate Reese used in his new inventions had to come from
his Hershey factory the pair formed a budding Business Partnership between the two companies
that was reflected in the peanut butter cups two ingredients a gentleman's agreement after years of
working in concert the Reese candy company and the Hershey Chocolate Corporation made things
official in July of 1963 by finally merging their two companies into one just six years
later Reese's Peanut Butter Cups became the best-selling chocolate in the entire Hershey
catalog proving that teamwork does make the Dream Work the science behind the success the science
the flavor friendship of peanut butter cups will forever be enshrined in the hearts and minds of
candy connoisseurs but there's a scientific explanation for why the taste makes you feel
like there's a rocket ship blasting off in your mouth the phenomenon is referenced to as Dynamic
sensor contrast and was explained by a food science Professor from Penn State University
in an interview it turns out Peanut Butter Cups operate on the same level as sweet and sour Foods
ordered at your local Chinese restaurant or the sweet and salty crossover of a chocolate covered
pretzel the combinations overload your taste buds with two very different tastes at the same time
it's doubly effective when the texture works on the same Principle as the taste yummers with a
contrasting feeling of the chewy peanut butter crunch with the smooth snap of the Chocolate
shell a layman's term for the science behind Dynamic sensory contrast has been termed the
ice cream effect who wants ice cream ice cream meaning something tastes so spectacular your brain
forgets that you should eventually be feeling full when stuffing your face that definitely
explains why we always have room for dessert if every science lesson was this sweet we might have
done better in school the Reese's ratio perfectly balanced this whole thing the perfect combination
of Reese's two main ingredients is what makes the treat so unique and enduring but there are those
who prefer one side or the other even though the combination found in the traditional peanut butter
cups is in exact balance for most folks some have drawn A Line in the Sand between having a
preference for the chocolate or a preference for the peanut butter and consider the other side a
nice addition but not necessarily the best part in fact there's been a peanut butter preference
Posse reaching back to January 1992 when Reese's first introduced jars of their own branded creamy
peanut butter to supermarket shelves however due to manufacturing differences as well as different
ingredients and the unavoidable fact of it not being paired with the chocolate cup the best
Reese's peanut butter still comes in a wrapper for those Reese's fans on the peanut butter
Pursuit back in 2017 a dedicated redditor did the heavy lifting on measuring just how much PB
is contained in each of Reese's variant products the best bet is during special occasions where the
Reese's Easter egg contains 59 peanut butter and the full-size Reese's Valentine's Day heart has
slightly more at 60 percent and contrast during the Romantic season the small size Valentine's
Day heart packs the least amount of PB at only 19 may be unsurprisingly the undersized Reese's
minis are on the low end of the spectrum too with each mini cup weighing in at only 28 peanut butter
compared to 72 percent chocolate casing chocolates chocolates for now we're closing the calculator
app and declaring that math isn't important as long as they all keep tasting great first
time here well it only takes a second to hit that subscribe button so go ahead and smash it thanks
movie Magic Miracle despite their peanut butter problem Reese's minis are still a popular choice
but there's an even tinier racist variant that has so much peanut butter in it it doesn't even
contain any chocolate at all what Reese's Pieces and as much as they are beloved today
they wouldn't be as big if they hadn't received some Hollywood help early sales were good after
their 1970s introduction but it was in 1982 that Reese's Pieces would become permanently ingrained
in American pop culture Universal Studios and Hershey reached a million dollar deal to have
Reese's Pieces featured in the sci-fi classic E.T the Extraterrestrial which was an instant
hit in Cedars that surpassed the original Star Wars as the highest grossing movie ever and held
that record for 11 years piece of art caused me to have an emotional reaction that's a lot
of eyeballs seen Reese's Pieces on the big screen and it translated to an increase in sales that was
reportedly as high as 300 percent and more ways than one and Reese's Pieces really are out of this
world a piece of the actions oh God please stop product placement may have launched Reese's Pieces
into the stratosphere but Hershey's tiniest treat has made other sizable impacts on the company too
originally introduced to Americans in September 1978 Hershey had spent years developing Reese's
Pieces as a replacement for the discontinued her sheets they even use the same pellet-sized panning
molds to shape the treats in the same handy size with their familiar peanut butter flavor
and Reese's branding the candy shells that encase the peanut butter are coordinated with the colors
and packaging of their peanut butter cup big brothers at an approximated 50 orange 25 yellow
and 25 Brown while the pieces themselves exclude the chocolate portion of other Reese's variants
the success of their convenient palpable size eventually inspired Hershey's to give some of
their actual chocolates like Almond Joy and York Peppermint Patty the pieces treatment in 2010
but much like the popularity of peanut butter cup the original Reese's Pieces are still the
flagship product with over four and a half million Americans consuming at least five servings of them
every month size matters no matter how big or how small it's not just the little guys that
can have a big impact on Peanut Butter Cup fans but the Reese is expanding over the decades to
include peanut butter and chocolate in all kinds of different shapes and sizes as well as limited
editions we've seen for holidays like Easter and Valentine's Day and even pumpkins for Halloween
the first step up from Reese's Pieces is of course the bite size Reese's Minis and above
them are Reese's thins which are the same width but 40 percent thinner than the original cups on
the heavier side the king-size pack features an extra cut for a count of four and the Super King
includes six the world's largest pack only has two cuffs but they both weigh 8 ounces
each the half pound cup burst on the scene in 2011 packing 227 grams of goodness into
a single cup objection unhealthy and for the health conscious crowd the sugar-free cup was
introduced in 2003 an organic version of Reese's Cups hit stores in February 2021
and a slant-based version made with oats instead of milk was released in March of 2023. no matter
what your preference there's a Reese's for almost any taste it's truly a World Cup it's everywhere
everywhere Jonah the love for Reese's cups is truly a global Phenomenon with the craving for
the cups reaching far beyond American Shores Reese's is the top selling candy brand on the
entire planet racking up to more than 2 billion dollars in sales every year they can be found
as far south as Australia sold in candy shops and grocery chains like Costco they're also
available to our Northern Neighbors in Canada where they were the top selling candy in 2019
and 2021. freezes can also be found across the pond in the UK and Ireland and Europe since 2008.
it's not just the Suites that have captivated the world as Reese's vast catalog of other licensed
products sold over one and a half billion dollars of global product in 2019. profitable in addition
to Candy the company sells merchandise like hats and apparel alongside trinkets like Christmas
ornaments and Halloween decorations and the foods outside of the candy shelf range from breakfast
cereal to ice cream to baking supplies no matter where in the world you live Reese's has a fit and
a flavor for any situation the weird marketing worked my chocolate is in my peanut butter it
it's all gone good sometimes you gotta keep it simple and it doesn't get much simpler than the
combination of two beloved flavors working in Perfect Harmony unless maybe you're advertising
that very invention Reese's was already the best selling Hershey product by 1969 so it might not
have needed a heavy ad campaign but in 1970 they launched commercials that would successfully run
well into the 1980s YouTube has several silly standard deaf examples of the simple slogan
two great tastes it tastes great together Eloise arrived upon by having two slapstick characters
bump into each other to create the chocolate slash peanut butter concoction a debate would
then ensue with one person saying the other got peanut butter on their chocolate but the
other saying that they got their chocolate in their peanut butter a little goofy sure but
effective apps absolutely instead of an outside the box idea simply telling people that things
they like are even more likable together would be a pretty hard concept to mess up especially
when those things are chocolate and peanut butter at Candy exchange at the stock exchange [Music]
we've all got those childhood memories of the houses that gave out crummy candy on
Halloween which is to say some weren't even candy at all peanuts raisins black
licorice or Heaven for bed granola bars and fresh fruit apple we're here for
freaky the only thing more disappointing on Halloween was being told you can only have a
couple of pieces of good candy before bed so in 2018 it was Reese's to the rescue as they
rolled out to the streets of New York City with a giant orange vending machine dubbed the Reese's
Halloween candy converter machine costumed kids could dump in their less desirables and
the Machine would pop out an equivalent number of Reese's Cups it was such a hit the company
estimated they pumped out almost 10 000 cups to relieved and satisfied customers delicious there
never was word of what happened to the crummy candy Reese has accumulated but having a few more
peanut butter cups in circulation is a good thing in our book contrary to what a dentist might tell
you free candy makes the world a better place especially if it's the good stuff unwrap more
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