Hello and welcome to this short
introduction to the redeveloped Tech
award in Creative Media Production.
My name Scott Santus and I'm the Chief
Examiner for the qualification.
I'm going to briefly update you on
each component that makes up the
qualification and what changes have
taken place to the content and the
assessment from the existing tech award.
The redeveloped tech award in
Creative Media Production has
retained the same three component
structure as the current Tech Award.
Components one and two are each
36 guided learning hours and worth
30% of the qualification grade.
They are assessed using the
new Pearson Set Assignments or
PSAs marked internally by you.
The teacher, assessor,
and moderated by Pearson now crucially,
the PSAs are released in November
of each year and assessed in
May June from 2023 onwards,
so you have plenty of flexibility within
your programme to prepare for administer.
and mark the assessments.
The final component 3 is 48
guided learning hours worth 40%
of the qualification grade and is
externally assessed by Pearson.
The component 3 assessment brief
is released in January each year
and assessed in May June from 2024.
It's a task based assessment much like
the two internally assessed components,
not a written examination
based on media theory.
Making the entire qualification practical,
applied and engaging for learners.
Each assessment in the qualification
is marked out of 60 available marks.
Component one is Exploring Media Products.
In this component, learners will develop
their understanding of how media products
create meaning for their audiences by
examining existing media products and
exploring media production techniques.
The content remains largely the
same as the current Tech Award.
However, we've taken the opportunity through
the redevelopment to make minor updates
and expansions to clarify content and
enhance the delivery of various topics.
For example, we've added helpful
examples to some content statements to
better clarify meaning and context.
We moved and grouped together some
of the content to better support the
alignment between teaching and assessment,
but this is all existing content and will
be familiar to you if you are teaching
the current tech awards or any creative
media qualification at this level.
The specification continues to offer optional
indicative content relating to different
areas within the creative media sector,
which can be integrated into
your programme flexibly.
These include sectors and
products relating to audio,
moving image,
interactive media and print.
You'll notice that the term publishing
has changed to print to more clearly
defined products relating to each area.
Based on your feedback,
we've also removed the requirement to
select products from only one sector
when responding to Learning Outcome B.
This allows for a wider range of
products to be considered where relevant
to the learner and your programme.
You can transition from your current
delivery of Tech Award teaching and
learning content with confidence.
And if you are delivering the
tech award for the first time,
you will find the content clear,
practical and flexible based on
the areas of media that you and
your learners choose to focus on.
Overall, the purpose and focus of the
assessment of the current component
one has not changed in the redeveloped
qualification and is very similar to
the authorised assignment briefs we
offer for current tech awards that
many of you told us you like to use.
Likewise, the focus of assessment from
the current learning aims have been
embedded into the new mark schemes.
However, we have made some improvements
and clarifications to the assessment in
line with content updates and feedback
from teachers and current qualification.
The Pearson Set assignment will be
released each year with a new theme
and a vocational context rather than
specific client and audience age range.
These factors are part of the
assessment of component 3.
The tasks and related mark schemes
remain the same each year and only the
theme and vocational context changes
while the theme must be retained,
you can adapt the vocational context
to make it relevant to your learners
and programme,
for example by making it more
relevant to your local area.
The theme is broad and designed
to allow learners to respond to
it in anyway they choose.
It also allows for a more joined up approach.
If learners wish to use the research done
in component one as a basis to generate
ideas for production in component two.
The assignment is broken into two tasks
which will help your learners produce
relevant evidence for assessment,
and we've given approximate
timings for each task.
Task two,
which assesses learning outcome
B now allows for learners to focus
on products from one sector or
product from different sectors in
line with amendments to content.
The Pearson Set Assignment is
released in November each year.
The assessment is approximately
10 hours and can be given to
learners anytime after its release,
providing plenty of flexibility alongside
assessments for other qualifications.
If you deliver the current Tech Award
in creative media production,
the assessment will be very much in
line with what you currently administer.
And if you deliver a First Award
or any other creative media
qualification at this level,
you'll find the Pearson set assignment
straight forward to administer and assess.
Component two is Developing
Digital Media Production skills.
In this component learners booty felipin
apply skills and techniques in media
production processes by creating a
media product from one of the sectors
they've learnt about in component one.
Audio, moving image,
print or interactive design.
Within each of these areas,
content relating to pre production,
production and post production
process and techniques is
indicative rather than prescriptive,
giving you flexibility to cater the
programme specifically to your learners.
The content that component,
two also remains largely the
same as the current Tech award.
However,
we've taken the opportunity
through the redevelopment.
to make minor updates.
We have now specified that each
sector of content for component two
should be taught through one sector
rather than one or more sectors.
This will help ensure that learners
have sufficient opportunity to
gain experience with the skills
relating to a sector in order
to achieve and progress.
Based on your feedback,
we've also removed elements of
the content and assessment which
refer to reworking an existing
media product or product.
This allows learners to choose to
either rework existing products
or develop original products.
And content section B4 which
is based on the content from the
current Tech Awards section
C1 emphasises an ongoing process
of review througout the production
rather than a retrospective review
after the production is complete.
Better reflecting practises in industry
and good creative development practise.
As with component one,
you can transition from your current
delivery of component two content with
confidence and if you are delivering
tech awards for the first time,
you'll find the content clear,
practical and flexible based on the
areas of media you and your learners,
choose to focus on.
Similar to component one,
the purpose and focus of the
assessment of the current component
two assessment has not changed in the
redeveloped qualification and is very
similar to the authorised assignment
briefs we offer for the current
tech awards that many of you told us you like to use.
However, we have streamlined the tasks
in line with content update feedback from
teachers of the current qualification,
and we've opened up the vocational context.
The Pearson set assignment the
component two will be released each
year with a new vocational context.
The tasks and related mark schemes
remain the same each year and only
the vocational context changes.
The vocational context has been broadened
into a main purpose for the work.
This allows for seamless use of
research and exploration from any
component one set assignment.
If learners wish to take some
of the ideas they have explored
forward into production.
In line with the content,
we've remove the instruction to reimagine
or rework existing products,
allowing for original or reworked outcomes.
It also removes the specific target age
range or audience,
which again is a factor
within component three.
An assessment focuses on how pre production,
production and post production processes
are used to create media products in
response to a creative brief rather
than a client or project brief.
The assignment has been streamlined,
moving from three tasks to two.
This change embeds review as an
ongoing part of the production
process leading to refinement of
work rather than a retrospective
task following production.
The person Set assignment is
released in November each year.
The assessment is approximately 10
hours and can be given to learners
anytime after it's released,
providing plenty of flexibility alongside
assessments for the qualifications.
As with component one,
if you deliver the current Tech
award in creative media production,
the assessment will be very much in
line with what you already administer.
If you deliver a first award or any
other creative media qualification
at this level,
you'll find a Pearson set assignment
straight forward to administer and assess.
The externally assessed component three
is called Creative media product.
In response to a brief.
In this component,
learners will gain valuable experience
in planning work and applying
production skills and techniques.
Drawing synopticly from the skills
they learned in components one and two
in order to produce a media product
in response to a project brief.
The content has not change
from the current tech award,
with the exception of two small additions.
We've added Eg.s to current content
to clarify areas where content is
indicative rather than mandatory.
We've also added section C5 of
content which relates to the
production of technical records.
These records form part of the
evidence for assessment and relevant
teaching content has been added to
ensure that learners are prepared
to produce them effectively.
As with the internally assessed components,
if you deliver the current tech
award in creative media production,
the first award or any other creative
media qualification at this level,
you'll find the content for
component three familiar.
and you can be confident in moving onto the
redeveloped Tech Award.
The external assessment for component three
is a practical response to a project brief,
the brief for component three defines the
client vocational context, and target audience
to address through the media product.
Like the content for this
externally assessed component,
the focus of activities and
mark schemes have remained the
same as the current tech award,
but we've made some small changes.
The assessment is made up of two activities
which are carried out over 10 hours.
Although learners will also need to
carry out research prior to undertaking
activity one and there is a preparatory
period between the two activities
for learners to create and prepare
content for their media product.
The set task is released in January
and work must be submitted in May,
so there's plenty of flexibility
for you to administer the assessment
across several weeks.
In the current assessment activity
one is given 2 hours and activity
two, given three hours.
To clarify that the five hours is
shared between these activities
and aid in flexibility for how
the time is used across them.
The two activities are now parts
A and B of activity one.
The current Activity 3 has
now become Activity 2
and includes the production of
a technical and review record to
ensure the use of software and
technology and ongoing review
has been captured for assessment.
An additional hour for the activity
has been added for this element.
If you deliver the current Tech Award
in creative media production,
there is minimal change.
And if you deliver a first award
or any other creative media
qualification at this level,
you'll find externally assessed
briefs straight forward to
prepare for and administer.
We encourage you to look through
the draft specification,
Pearson Set Assignments and sounds which
are available on the Pearson website.
And if you have further questions
or are preparing to deliver
and need further support,
please don't hesitate to
get in touch with us.
You can contact our excellent
Subject Advisor, Susan Young,
by emailing teaching media at pearson.com.
You can also attend one of our upcoming
Getting Started events early next year,
where will be covering the
qualification and assessments in more depth
and answering further questions you
can book by visiting the Training from
Pearson page on the Pearson website.
Thank you very much for listening
and I hope to see you in one
of our upcoming live events.