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TONY THEMELIS: As you-all know, Microsoft purview's mission is to
help customers protect their entire data state,
including Microsoft and non Microsoft environments.
This, of course, includes first
and third party applications
and services as well.
Today, I'm super excited to
be sharing that Microsoft, purview,
multi-Cloud and extensibility capabilities
are expanding to include native classification,
labeling and protection capabilities for
Adobe Acrobat to help secure PDF documents.
To talk more about it,
it is great to have Jatin Sethi, Product Manager
from Adobe join us as well.
Jatin can you please tell us why this is so important?
JATIN SETHI: Sure Tony, Adobe
builds value by earning trust with our customers
who are counting on us to do
the right thing when it comes
to their data and their business.
Doing the right thing means
taking a proactive approach to
data protection by embedding security
and compliance into PDFs from the ground up.
Every day, billions of PDF documents are being created,
collaborated on and circulated
in e-mails, Cloud and Web.
For organizations standardizing on
Microsoft purview information protection
they need and want
best in class security compliance and Information
protection to extend to PDFs in their document workflows.
Hence by building native integration of
purview IPL labeling and Adobe Acrobat,
we enable a highly secure,
yet friction less experience for applying and
editing Microsoft sensitivity labels on PDFs.
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TONY THEMELIS: Thanks, Jatin that is really exciting.
Customers have so much sensitive data
stored in the PDF file format.
We are on a mission to bring
full Microsoft purview information protection support
to PDF files.
From an administrator's perspective,
the experience within the Microsoft Purview
Compliance Portal remains unchanged.
PDF files are automatically
covered within label policies,
automatic labeling and data loss prevention.
Jatin, tell us what this means from
an Acrobat product experience
perspective for our customers.
JATIN SETHI: Within Adobe Acrobat,
Microsoft purview information protection is
accessible within the Protect tool.
One can apply a sensitivity label on a PDF
with the selected Microsoft
sensitivity label action in Acrobat.
This opens the sensitivity label title box that
contains a list of
labels to apply either standard permissions,
via admin, defined labels or
custom permissions via user defined labeling experience.
When a PDF is already
labeled using information protection,
the existing label can be updated.
We have the update label action in Acrobat given
the user has appropriate edit permissions to do so.
Acrobat also honors
sensitivity level policies like default labels,
mandatory labels and controls on label downgrades.
Moreover, PDF that are
classified and optionally protected using
information protection in Acrobat
contain content markings in the form of a header,
footer and watermark that are embedded into
the PDF content stream and
form an integral part of the document.
TONY THEMELIS: Do customers need to install
any plugins to benefit from this?
JATIN SETHI: We are bundling Microsoft's purviews
information protection capabilities with
the default acrobat installer.
This implies that users no longer need
a separate plugin to access
information protection capabilities in Acrobat.
TONY THEMELIS: I love that it's built in and frictionless.
Thank you Jatin for Adobe's continued partnership.
Over the next few months you will
see new features to fully
support PDF files with sensitivity labels in office,
export to PDF, SharePoint,
automatic labeling and in
other solutions like data loss prevention.
Also, we'll be adding support for
other services like web and mobile as well.
To learn more or register for the public preview,
please use the links that you see on your screen.
To learn more about this and
other innovations we are
announcing at this build conference.
Please check out our blog post.
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