so everything you agreed to do means
you're also agreeing not to do something
else it's that simple
mm-hmm okay when you get clear on that
you're gonna see your life change
[Music]
we know that the beauty and the
production of the piece it has very
little correlation without how well it
performs because if you produce a
beautiful thing and spend a lot of time
on it but it's covering a subject that's
very abstract and that nobody's looking
for nobody will watch it mm-hmm so this
is very human we want to make a great
effort but we also want to get a great
result we want the feedback that this is
working right I like a lot of effort and
a lot of result I don't mind giving
maximum effort for maximum result okay
if the results are the same which is
greater a small effort or maximum effort
makes me feel better knowing that I what
are your feelings have to do with I use
an artist you're a designer with a goal
Ricky's just like I want to make a
beautiful thing and the artist first
designer thing for who though he's the
artist guy I know but for who when you
wanted to make all that effort but the
results are exactly the same who is that
for then it's for you Ricky yeah it's
for me it's for yourself isn't that a
little self-indulgent probably yeah
because nobody else cares right so then
it's just like you can you go to bed
knowing that like oh I didn't really try
and everybody bought this amazing piece
of art that I spent two hours on as
opposed to like I put my blood sweat and
tears into this thing I spent several
months on it and people loved it what
you have to have the exact same outcome
right people love both things right one
took you a minute one took you ten years
right so you say I prefer the 10-year
approach I just I don't mind the time
well it's not a lot of mine because we
have to be more intentional with how we
live our life right so if the results
the same this is a genius thing Ricky
you're like oh really because the other
one took me ten years but they sell for
the exact same amount same I love same
amount of praise you're gonna say I'm
gonna choose the 10-year approach every
time you have to make a choice here
is about being intentional right yeah
doing it on purpose
what are you gonna choose the answer
should be screamingly obvious see right
right it it it's not why not that's the
that's the issue is like I feel like I
would accept the work more I would like
to work more that I did knowing that it
took more time I don't know why more
time is more valuable I know why I just
think more effort like it cuz like you
it kind of goes like it could have been
an accident for you to spend a minute
drawing a logo and then it could be an
accident you spent an hour drawing a
logo yeah good yes so there's no
difference there okay so here goes watch
the two scenarios I need two videos done
needs to look like this and get 10,000
views Jonas I got it yura got it two
months later he not done two days later
he's done now he's got all this free
time and he might say I want to be
something different now I want to do a
personal project
you're still grinding out the same thing
and then eventually we're like why is it
taking Ricky so long yeah I just you
know I think I agree with the results
because like I really only thing that
matters are results right so if you take
more time to do something one could
argue you're an idiot but that's not
what we're talking about we're gonna
talk about other ideas we're talking
about no goal to get a video done and it
has to hit these views I'm thinking why
would you not take all of the available
time to do it why why is the goal to get
the video done like you should take all
of that time use so you're all of that
for me right now this is a dangerous
thing you're saying to me oh man never
gave you more time than you need because
you'll take up all the time to do the
same thing I think people inherently do
that no matter what like if it would
have I would have stay late to do that I
had no problem doing that okay
so what happens to you then do you know
what you do when you do that know what I
you go to the gym yeah no you didn't cuz
you spend all that time writing that
email oh did you go read the book that
I've told you to read no okay you didn't
do anything to improve your status in
your own personal or professional life
because it felt right it did feel right
see so you're giving up that and you're
not
saying to yourself that's an important
thing in my life
so everything you agreed to do means
you're also agreeing not to do something
else
mm-hmm it's that simple hmm okay when
you get clear on that
you're gonna see your life change until
then you're gonna just you're gonna be
exactly where you're at today and that's
the wrong way to do it hmm
you're operating on feelings should we
be operating get the job done if you say
there are two intentions to get the job
done that's one or two feel good to be
right to be smart to be popular to be
comfortable
choose one yeah I almost always choose
get the job done anything less is insane
to me
think about it we have finite number of
breaths in our body that our expiration
date was set ahead of time and we're
working against time that the minute you
were born your body was beginning to die
okay if you think it like that I know
that's kind of a dark way to look at it
but don't sit around thinking I got
tomorrow I got the next day I got a year
for me to learn these lessons because
you are just pissing away good time so
we want to learn over time obviously we
want to do the least amount of effort
with the greatest results because what I
said before is seven and eight the
results what counts what I'm talking
about right now is putting extra time in
to do something that has no measurable
result in terms of the outcome you are
spending your time foolishly in my
opinion period
you