hey what's up guys so in this video i'm
going to share the story of somebody
that really enjoys print on demand
they're doing it full time right now and
trying to generate as much income as
possible from it i guess if you're doing
it full time of course that'd be the
case
and they were just feeling a little bit
down that they had really put in a lot
of effort into redbubble and their merch
by amazon account but weren't
being rewarded with sales so i'm gonna
talk about exactly what advice i gave
them and show you some of their designs
as examples in this video
and talk about what we can do to improve
them so let's get started
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quick reminder take advantage of the
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tool of choice automate pod print on
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american graphics premium graphics to
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scout my favorite redbubble niche
research tool you can find again the
link in the description
okay so we've all been there
talking about
print on demand
and
no sales like what gives we put in all
this effort we do our research we do our
best to design
and for whatever reason we are not
making sales now of course it's worth
just mentioning really quickly this
could be the result of a few things
right like there's no sales because we
are in niches that nobody is
looking to buy right that's always a
possibility um now more commonly we are
in niches that are selling but maybe
we're not getting visibility now that
also could be an issue and i'm going to
talk about how to address that in this
video as well because i think that may
be this person's issue
and and i'll show you why in a second
i'll show you their actual designs that
they had shared with me
um what else uh it could be that people
are
you're in a niche that people are
looking to buy they may click your
listing
and then what could it be right it may
be that they don't like your design it
might be that you're priced too high
relative to your competition
any number of things right guys so we
need to factor in all of these things we
want to check all of these boxes
as best we can to reduce
the likelihood
well i guess to increase the likelihood
of a sale i always think of it as like
no no they're going to find our listing
but reduce the likelihood of them being
on the listing but not converting
and we're talking about specifically in
this person and i'll keep it anonymous
but
um this person wants to make full-time
income or as close to it with print on
demand they're crushing it on redbubble
as far as the uploads go with over 3000
so i really respect that and anybody
that's like how do you make 3000 designs
with redbubble uh guys like making the
designs is one thing but uploading them
with redbubble make sure you go to your
portfolio and then you click the little
gear icon
and hit the clone function when you
upload when you do that you can upload
so quickly all you have to do is upload
the new design it'll apply it to all of
your different products from the listing
you cloned and then swap out the
keywords okay so redbubble uploads no
excuses there the only thing about
redbubble and this is what i said to the
person via email
you don't want to use that as a
benchmark for your success as a
print-on-demand seller because well two
reasons redbubble's barrier of entry is
so low that there's a lot of other
competition inevitably because it's so
easy to start a new account
and number two that their algorithm is
terrible in that they still allow tag
spammers to abuse the uh placement
algorithm and they reward people for
spamming primary keywords now you can
opt to play that game and do the tag
spamming because at this point what's it
been like a year almost and they've done
nothing about it and not even addressed
it they're pretending like it doesn't
exist
my only fear is that if you do that you
might get your account banned one day if
they do actually decide to clean it up
so
switching over to merch by amazon though
this person is in tier 10
and
tier 10 i think you really need to be
very strategic in your niche selection
more than anything and you're pricing
more than anything now
like i always say your designs need to
be good enough no matter what tier
you're on when i say good enough like
you can always create great designs too
but at a minimum they need to be good
enough to sell so if you're making bad
designs
it's a waste of time right and when i
say good enough i've talked about that
in previous videos um basically you know
the design just shouldn't suck like if
the graphic is bad don't include the
graphic just do text
basically sums it up all right and make
the text easy to read right uh let's
look at this person's designs though
they sent me four designs i sent them
back the email i said look like i want
you to succeed um they're not in my
courses so i couldn't just point them to
like different lectures to help but i
said you know show me some of your
designs and let me see like what i can
what i can do um so one thing i would
mention right away is price point 13.99
if you're in tier 10
you know
making what 70 cents or 60 cents
uh from this sale like assuming the
shirt sales sells
making 60 cents is doing nothing for you
right it's not going to change your life
but if you price at 1307 which is the
floor
and people sort by price low to high you
have a higher likelihood of actually
showing up
some customers do do that i know a lot
of customers i mean in my mind like
amazon customers typically don't care
that much about price um the people in
my life that i know shop on amazon more
or less are just like yeah prime
shipping you know it's like price
doesn't even matter price checking is
not a thing um i'm more of like a person
that likes to price check but whatever
uh not about me anyways so i would price
at the floor you're in tier 10 right
defer profitability 60 cents isn't going
to change your life unless you get some
like best seller and then which case
yeah up the price
um but the thing i think is going to
make the biggest difference here in this
case and let me also complement the
design i think it's awesome i think you
did a really great job with the design
and we know the books
uh we know that that sells um i think it
was in top five niches of the week
wasn't it or maybe it wasn't in the
exact top five niches but i swear i saw
that recently and um the shirt that was
on my radar was definitely selling well
uh and in this case too guys it's like
you don't need to go after general
generic high-level halloween shirts look
for cross niches halloween plus being a
librarian boom okay now what's missing
on this shirt or what can be fixed okay
i had to pause the video there because i
realized that she already acted on my
advice and switched up her title so the
previous titles on the four listings
that i wanted to show you were more or
less like scattered relevant keywords
you know what i mean but not in
a way that somebody would actually
search
you know so we're like training the
algorithm that these words are relevant
to our listing but
not
going one step further and trying to get
a phrase match
on or an exact match honestly but i like
to do phrase matches because then you
can typically include multiple phrases
in the title
related to what people would actually
search for like notice she updated her
title says librarian halloween costume
okay instead of like halloween funny
shirt books librarian something you know
what i mean like now it's actually like
librarian halloween costume reading
lovers gag gift
okay so it's multiple potential phrase
matches now you can actually go further
and research
what keywords to actually target now
there's the amz suggestion expander
chrome extension which will um while
you're searching in amazon it will pop
out and show you suggested long tail
keywords or keywords before or keywords
after that's very valuable and it's free
also there's this keywords everywhere
chrome extension which works on google
search and it can give you things like
search volume for the phrase that you
just searched into google it can show
you related keywords right here and that
may unlock some sub-niche potential for
you or it could unlock other keywords
that you might want to try getting
indexed on again your title is going to
be weighted the most as far as the
algorithm
and keep in mind the amazon algorithm
like
if we don't have any sales then it only
is guessing what to like when to show
our listing based on
what somebody searches for versus the
keywords we provided in our title and
bullet points so and i mean title is
really where it's heavily weighted when
we we're selling in more competitive
niches the bullet points are more fringe
um not weighted as heavily
so
keywords everywhere another free chrome
extension i can link to it in the
description i'll put the amz suggestion
expander link there too there are two
free chrome extensions to help you with
what to be targeting uh
also you know long tail keywords it has
a section uh for long tail keywords all
you have to do is install it like two
clicks and then perform a keyword search
in google and then look at the sidebar
and you get all this information for
free all right i mean look it's already
given us another this is my human
costume i'm actually a dinosaur mom
dinosaur halloween shirt dinosaur
halloween so it's it's giving us ideas
okay and this is based on what people
are actually searching for this is very
valuable information
um okay so this person's also selling
like christmas
shirts and while the design is
really good
you know it's tier ten um
there's no need to like be
planning that far out and using up your
i think of it as real estate using up
your your internet real estate on
christmas shirts this early when you are
really just trying to get teared up
immediately so you have more upload
slots for when people actually start
buying christmas shirts now people are
already buying christmas shirts i've
made a few sales i've seen some people
in my facebook community making some
sales but you know the majority of the
traffic is going to be directed at like
halloween and then we've got you know
thanksgiving and there's going to be
fringe holidays in between now and then
as well uh another halloween design by
the way well done they're not i said
halloween my bad christmas another t-rex
christmas design uh you're using the
same graphic by the way so check that
out this is really smart she has a
really good t-rex graphic and she's
utilizing it in multiple ways so whether
you design this or you purchase the
graphic this is smart everybody should
take notice on what she did here that's
you know well done
um again i would price at the floor 1307
i would delete the christmas designs
unless they've sold
and free up space for more short-term
trends um be agile in tier 10 don't be
afraid to delete a design and upload a
new one every single day if it hasn't
sold
one last design this one says why yes i
can drive a stick t-shirt um i might
actually jam in more keywords into the
title and put like funny halloween
you know even though it's like is that
ever gonna drive you sales most likely
not but you're at least helping the uh
algorithm know that this is a like
funny halloween shirt you know or you
could put like broomstick shirt um
t-rex which you know what i mean
something you've got extra space up
there in the title help the algorithm
learn what to associate you with and try
to get indexed on like a broader
assortment of relevant keywords okay i
think your keyword targeting is really
going to be um what is going to get you
over the hump
as far as making some sales and then
also don't just think along the lines of
like halloween is where is going to soak
up a lot of sales in the immediate
future don't be afraid to like look for
short-term trends you know news cycle
trends is really what i'm thinking of
right like nobody's surprised when
halloween rolls around in october every
year but there are things in the news
cycle that you don't foresee coming that
all of a sudden you know people are
buying t-shirts about so just look out
for those that's where you're gonna make
the most sales in my mind like i just
paused the video and went and looked up
messages that i received from a student
in my merch course who was very early to
a hot trend that was kind of like a
flash in the pan thing recently uh they
ended up making 55 sales and over 100
profit in a two-day span so that stuff
is out there right and i didn't tell the
student to go sell that niche they found
it they showed it to me i was like dude
yeah that looks good go for it uh over
100 profit and 55 sales later they're
now going to be in tier uh either 100 or
500 that part i need to double check on
anyways that stuff's out there just you
know be vigilant be looking for those
niches it's easier said than done
actually finding them and identifying
them and being correct about them but
when you're in tier 10 you already know
you've got that one upload slot a day so
just make sure you're utilizing it and
being willing to take risks on something
that may fizzle out or may become a
really nice best-selling trend all right
guys thank you for watching this video
before i wrap up please take advantage
of the 7 day merch by amazon mini course
completely free link is in the
description also join my amazon merch
facebook community if you haven't
already i'd love to have you there last
but not least i wrote a full merch by
amazon course walking you through how i
went from tier 10 to tier 100 000 by the
way my recent advertising course is
included with your enrollment into this
one so not a bad deal um thank you so
much guys for watching this video again
please like and subscribe if you haven't
already and i'll see you tomorrow with a
new video
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you