Do you want to get more engagement higher rankings more views and subscribers on
your YouTube channel and videos? I'm gonna share with you 7 ways to
increase the watch time on your YouTube videos in 2018. Hello my name is Herman
Drost from drostdesigns.com if you want to learn how to grow your audience on
YouTube and generate traffic leads and sales on autopilot hit the subscribe
button then click the bell icon so you won't miss any future videos. So what is
what time? It's how long somebody spends watching your video on YouTube it's one
of the top ranking factors that determines how fast your channel won't
grow. So what are the main benefits of having a longer viewing time on your
videos? It's easier to rank your videos on YouTube get higher rankings have your
videos appear on other people's channels based upon the viewing experience you'll
get more views and subscribers you'll also generate more leads and sales let's look
at the 7 ways to increase watch time on your YouTube videos number 1 study your
current watch time in YouTube analytics just go to YouTube analytics and click
on audience retention you'll see absolute audience retention and relative
audience retention absolute audience retention shows a number of views for
every moment of a video relative audience retention compares how long
viewers stay on your video compared to other videos of a similar length with
absolute audience retention you should know the drop off points on the graph
for example if your video drops off in the first 10 seconds you know you have
to grab people's attention right from the beginning with relative audience
retention if you see a drop off on the graph that means people are leaving your
videos try to aim for 50 percent or more with relative audience retention more of
your videos will appear on other people's channels based upon their
viewing experience this is a beautiful thing indeed because it means that
YouTube will be promoting your video on other people's channels number 2 create
awesome content this means you have to tap into the mind of your target
audience offer solutions to the problems that they have if you offer great value
in your videos your viewers will keep watching this is the main reason why I
would subscribe to a channel and keep watching the videos all the way through
How do you tap into the mind of your target audience? Enter your main keyword
into the YouTube suggestion box and look at these suggested keyword phrases that
your audience is searching for visit forums and groups where your audience
hangs out and see the type of questions that they are asking number three correctly
structure your videos you want to create an easy path for your viewers to walk
along the path begins with your thumbnail which gets the first click and
then goes to your title and then your video use a hook in the first 10 seconds
of your video to grab your viewers attention if you keep their attention in
the first 10 or 15 seconds they'll probably watch most of your video the
best way to create a hook is to ask a question or tell them right up front
what's in the video follow that up by inviting your viewers to subscribe and
tell them why they should subscribe each point you cover in your video should
build upon the previous point. End your video by asking people to subscribe or
downloading your free report include b-roll graphics and transitions to keep
your audience's attention when you add some b-roll or create a transition and
resets the attention of your viewers this helps them to keep watching all the
way through your video add cards throughout your video that link to
related content when a person gets redirected to another video it increases
the watch time because they're watching a little bit of your first video and
then continue watching successive videos number 4 video presentation how you
present your content makes a world of difference on how long viewers stay
watching your video before you get on camera
make sure you're relaxed and know the content that you're about to present
when I first started appearing on camera I'd write out the whole script of what
I wanted to say nowadays I just write down a few bullet points then expand
upon them as I talk into the camera this helps avoid a robotic presentation when
speaking on camera just think you're having a conversation with someone over coffee
you'll then come across more natural to your audience keep in mind that the
camera will take away a lot of your energy so therefore you need to be
energized when giving your presentation another way to keep the attention of
your viewers is to change positions like this number 5 video editing the editing
process helps you to remove the extraneous content in your video you
want to keep your video content concise and on point
avoid waffling on about a irrelevant content when it comes to editing just
remove that extraneous stuff include graphics and music to enhance the
quality of your video number six optimization if you optimize
your videos correctly they'll appear in the search engines it begins with an
attractive thumbnail I use a tool called MorningFame to compare the thumbnails
of my competitors against my own thumbnail click the card icon to watch
my tutorial on this must-have tool for checking the growth on your YouTube
channel and videos insert your main keyword phrase in the title description
and tags when you keep all this information relevant it'll be easier for
your video to show up in the search engines number seven create a playlist
add your video to a playlist a few days after you've published a video when you
add a new playlist to your channel it creates a new content ID
this means your playlist as well as your videos can be found in the search
engines there are two types of playlists when you create an official playlist
those videos will be shown to viewers based upon their viewing experience
keep in mind you can't add the same video to two official playlists you can
add it to one official playlist and also add it to regular playlists place your
best-performing videos at the top of your playlist
these may be videos that have a high audience retention rate or attract a lot
of subscribers you can find these videos in your YouTube analytics under
audience retention or the subscribers link add playlists to the sections of
your channel homepage why should you do this when you first publish a video a
lot of your viewers come from the channel homepage rather than from your
channel watch page other areas where you can add a playlist to boost your session
watch time is in the cards end screens description and comments for example you
could pin your playlist to the top of your comments so when people go to comment
they'll see your playlist here's a bonus tip if you want to increase the watch
time on your channel add a live stream once a week when you do a live stream
people tend to stay longer on your videos than on regular videos this is
because they love the interaction with the Creator if you implement these 7
tips to increase the watch time of your videos on YouTube you'll improve your
rankings and the search engines your channel will have more authority you'll
get more views and subscribers and attract more leads and sales if you want
to generate more prospects and sales with YouTube download my youtube
marketing guide click the card icon to download it now if you want to learn how
to grow your audience on YouTube and generate traffic leads and
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