While social media is something a lot of people pride themselves in having expertise in, we
actually look at with a different strategy.
We're looking at it from a holistic standpoint.
We don't want to just dissect it as one entity, but how does it really fit into the equation
with an entire company's business model, and then how do you leverage that for sales, marketing
business development.
Jennings Social Media Marketing is a company that delivers full service social media, SEO,
video marketing, PR and content marketing.
I am a Midwestern girl by heart, but I had a vision of what I wanted to accomplish and
while I didn't know what my career was going to look like, I knew I had to take some risks
early on.
I started my business at the age of 24 in Overland Park, Kan.
I didn't really know much about starting a public relations firm, I didn't know any entrepreneurs.
I had no understanding of financials, certainly didn't have any family money backing me, so
I really just jumped into it eyes wide open and went with it.
We were in the right place at the right time and we jumped into social media before it
became extremely popular.
So, there were some publicly traded company clients that sought us out because they were
looking for early adopters in social media to run some test pilots in their business
and those pilots turned out to be very successful.
We have a second company, Viral Bolt Media, which was born by the fact that we needed
video content and we also wanted to be able to offer a very diversified client roster
to get their story out there using video.
Now Viral Bolt Media is a full service digital agency.
I have been recognized in the past in magazines and press articles for being an entrepreneur
and being an early adopter in social media.
I also speak at conferences and events relative to changes with PR and social media and SEO.
Looking back, starting the business so young, and being female was quite frankly a disadvantage
and I still think there is a stigma attached to being a female business owner and, you
know, people say, all they care about is their career.
No, I'm a human being, too.
I like to have fun and spend time with my daughter.
I love the fact that I get to create something new almost every day.
Not just creating within my own business, but the clients that we work with, and I love
the opportunity to inspire others and encourage them to live their dream and get out there
no matter where they come from or what resources they have at their disposal.