Just as I believe many great Hollywood movies
were made in the studio system under that sort of rigor
I believe many great photographs to be made in the same way
Italian Vogue is of incredibly beautiful clothes
and since I want to photograph beautiful women
with rather strange thoughts
There's a kind of a nice collaboration with that
I always trust people with my work
I cannot think that the people who are working with me
they are... not the best people are around
b-b-because otherwise I would be...
I would be wrong in choosing them
What has always been very fascinating with you
that you send me drawings
And the drawings for me is like, for a painter
when they make a sketch, that is the original idea
Yeah
Usually everybody just gives me some pictures, some preferences
Yeah
And this is for me is much more scaring
because you limit my imagination
The drawing is completely open
I started doing these drawings, you know,
as a way of finding a way into
getting the girl into a situation, into a scenario
into a piece of fiction, into a story
The collaboration with the models is crucial
They willingly become these rather insane creatures that I create
They are my protagonists
When I'm asking a woman to think about something
in a way that I consider meaningful
in a way, she's being me but it's rather perverse
in a sort-of like a Hitchcock-y thing where it's almost like
she's thinking about me being her and I'm being her
and like the characters are sort of intertwined
We'll have discussions about the drawings and about the ideas
but she makes her mind up very quickly
and I think she expects you to follow through, you know,
and that's what I try and do
You have to pick the pictures
I give you the opportunity and both of us is a kind of an exchange--
Yeah
It's not that one of the two is to be the winner
We will win together or we'll lose together
- Yes, it's a collaboration. - This is a collaboration.
So it is not that my magazine and your pictures
It's your pictures in my magazine
it means that together we make the magazine
Yes
I have to understand the concept
But after it's about your creativity
If you want to make a creative work
it means that you have a message that you want to give people
and so you have to take the risk
That's how I don't understand
how you can make a creative work and want to be safe
When you take a fashion picture
you have a document of the specific moment
as socially, politically, physically, esthetically
It's the mirror of a moment
Italian you only speak in Italy,
so if you want really to talk worldwide, you should use--
- Images. - Images. It's the only language.
I see that we need both to find a new language
- a new way, a new expression - Yeah
And that's why Italian Vogue, the experimental magazine
Yeah
Today, I mean, everybody talks about image
So that's why you have to find a new way to [inaudible]
because it's not possible to use the same language as 18 years ago
Now, to be demanding, it's my part so as you said
I'm a De' Medici, you are the painter
- Michelangelo. - Yes.
Still the Palazzo is mine
Sure, you're the pope
Yeah, I'm still the pope