- We're gonna tell you how to get more views
so you can grow your channel faster,
and we're starting right now.
(upbeat rap music)
What is going on?
My name is Nick.
Welcome to another video.
If this is your first time here,
and you wanna learn how to grow your channel,
make videos, and all types of other YouTube related stuff,
start now by subscribing and clicking the bell
so you don't miss anything.
Okay, when it comes to YouTube
it's really important to get as many views as possible
shortly after you publish your video.
We call this in the industry view velocity.
And the reason that view velocity is important
is because basically in a very short amount of time
you're giving YouTube a bunch of data
in terms of how people are responding
to the content that you're putting out.
But, it's also important to know
that even if you don't get a ton of views on your video
when it first comes out
that a video can end up taking off later down the road.
But if you can get a lot of views coming in faster
then that video typically
is more likely to just do well over time in general.
And that's what you want, right,
for your videos to do well.
So because of that it's important
to get those videos pouring in quickly.
To help me explain all this,
I brought in a very special guest.
He's a friend of mine.
He works for TubeBuddy as a consultant,
he reviews channels for them and things like that.
His name is Daniel.
Hey, Daniel.
- Hey, Nick.
Listen, it's no surprise
that every YouTuber wants to be able to publish a video
and have it drive a lot of views, right.
Well YouTube actually tells us
that our videos get recommended
to some of our most active subscribers first.
What does that even mean, Nick?
- What that means is,
when people are watching your videos on a regular basis,
let's call them active, right.
People are actively watching your content or regular basis.
Like, if you watch a lot of my content
then you would be looked at as an active subscriber.
So what happens is when my videos first get published
because you watch my videos on a regular basis
YouTube is extremely likely to show my content to you first.
And of course within that
the more that you engage in my content,
so it's like, hey, you're watching my content,
you're watching a bunch of my content
over the course of the month,
you're engaging my content,
you're sharing my content with others.
There's a really good chance
a lot of the videos that I publish
are gonna get put on your homepage
or suggested to you somewhere on YouTube.
- Now imagine if you could actually
increase the number of active subscribers on your channel
so that more people potentially see your video
whenever you publish.
Well here's the good news.
You can.
- And Daniel and I are gonna share with you
the top five ways that you can do it.
Number one is your comment section.
- Your comments section
is probably one of the easiest places
to encourage your viewers to become more active.
A viewer who leaves a comment to your video
may not even be subscribed yet.
When someone leaves you a comment like great video,
Do you take the time to answer?
And when you do, do you reply with things like,
thank you or thanks for watching?
Thank you is a conversation killer.
Get that conversation going and get those viewers engaged.
Try something like, hey, I really appreciate that.
Could you understand what I was trying to say?
Sometimes I talk really fast.
I think I need an interpreter for these videos.
You don't happen to know anyone
who's fluent in mumbo jumbo, do you?
- Actually I do.
One second.
(phone dial beep)
(phone ringing)
- [Man] Hey, Nick.
- Hey, man.
Yeah, we...
Yeah, you still do the translation stuff for mumbo jumbo?
- [Man] Yeah, Western--
- No, no, no, the Eastern dialect.
- [Man] Oh, no.
- Oh, you're not doing that--
- [Man] I don't do that anymore.
- Okay, all right.
Okay, nevermind. - No.
Bye. - All right,
back to you, Daniel.
- Show some personality.
Maybe get that viewer to laugh.
But more importantly, get them to leave another reply.
And don't forget to heart as well as like those comments.
A heart actually sends out
an extra notification to that viewer
to let them know that you've read their comment.
And that can potentially bring them back
to engage with you some more.
The more engaged that viewer is,
the more active they become,
the more likely they are to subscribe
and the more likely they are
to be presented with your very next video when you publish.
Nick, what else can we do?
- Excellent tip, Daniel.
The second thing that you can do
is make sure that you're adding value to the people
that are watching your content.
What I mean by that is.
If somebody is watching your video
you want to make it to where they leave with something.
So if you are making entertainment videos
and you wanna make sure that the people that are watching
are legitimately entertained.
If you are making any other type of video,
let's say you're doing tutorials,
then what you're doing in that situation
you wanna make sure
that you are sharing the knowledge that people want
when they actually click into that video.
If you're motivating people, inspiring people,
making people think in a different way,
whatever it happens to be.
You want people when they're finished with your video
to leave with something.
That is value.
- Right on, Nick.
That's super-powerful.
You know what else is powerful?
Your community tab.
But listen to me very closely here.
Be very intentional about what you post here,
because these can be sent out to viewers as notifications
much like the way your videos do.
How does YouTube know which video to put
at the top of their subscription feed,
or on to their homepage as a recommended video?
It's really simple.
YouTube tends to recommend the videos
that they think that viewer will watch
based on their recent active viewing habits.
That's just a fancy way of saying
that YouTube recommends videos from channels
that that viewer has watched lately,
and it's probably more likely
to watch another video from again.
Use your community tab to get people talking
or use it to direct them towards a video
that they may have missed.
Use it to create a deeper level of conversation
between you and your viewers.
And use it to make those viewers more active
when it comes to your channel.
Nick, what number are we at?
- Um, number.
I'm not sure what number this is.
Maybe you can let us know in the comments
what number this is.
- No, I lost track too.
Can we get a little help in the comments section please?
- While we're clearing that up,
it's important to know that your content decisions
are gonna make a huge impact
on how often people keep coming back to your channel
and the specific content that they respond to.
Let me tell you a story.
I put out a video on my channel
about how to do a live call and show.
The video completely tanked.
It might end up coming to life in the future,
but in terms of the actual interest in that specific video,
when I published it, it was crickets.
Because I took the people that are watching my videos, you.
I took the people that are watching my videos and I said,
okay, well, people watch my videos for
learning how to grow in YouTube
and learning all the tools and everything
in order to do all this stuff.
But what I'm gonna do is I'm going to segment that
into people that are live streamers
and then I'm gonna segment that again
to people that are live streamers
who actually want to have somebody on to their show.
So by doing that,
that content decision to put that out there
was something that was not a good video choice
but it was really just something
that I wanted to get out there
so that could have the reference.
But, in terms of how you responded to it,
you told me through your response to that video
that that is not content that you want to see
on a regular basis.
Daniel, what's next?
Daniel?
Hey, you still there?
- No, I'm here, I'm here.
I was just reading the comments section
trying to figure out which number we were on.
Number eight.
- We're on number eight already?
- Number five.
Promote your own content.
Don't be afraid to be your own best salesman.
- Or salesperson.
- When it comes to your channel
and the video content that you make.
YouTube gives you four places to easily encourage a viewer
to watch another piece of your content
when they're watching one already.
Number one, your end screens.
When a viewer finishes watching one of your videos,
YouTube is going to recommend
another piece of content to them.
Why not beat them to the punch
and recommend one of your own?
Get them watching more of your content
and turn them into a more active viewer.
Number two, in your video cards.
Drop these in the last 20% of your video
before your end screens
and recommend another piece of your own content
to that viewer.
Number three, in your video description.
Do you know that YouTube considers traffic
that comes from links in your video description
as suggested traffic.
People always ask, how do I get more suggested traffic?
Be your own best suggested traffic source.
Number four, your pinned comment.
When you comment on your own video
you have the option to pin that comment
so it stays at the top of all the comments
no matter how many more come in.
That's the perfect spot to recommend another video
that you think that viewer may want to watch as well.
The more videos that you can encourage
a viewer to watch from your channel,
and the more you can get them to click,
the more engage those viewers become.
The more active they become in the eyes of YouTube
and that increases the chances
of them being recommended your very next video
even before you upload.
The more active those viewers become,
and that increases the chances
of them being recommended your very next video
the minute you publish.
- If you wanna learn how to edit your videos better,
check out Daniel's channel right here
and make sure you subscribe while you are there.
And if you haven't yet, make sure you subscribe here too.
Thank you so much for watching.
I'll see you next time.