are you someone who's passionate about typography maybe you would like to test your knowledge of how
your typography is in graphic design and see where your skills or your weaknesses currently
are if that's the case then today's before and after style video will appeal to you a whole lot
so let's get right into it guys there is eight different editions in today's video and try and
see how many of those eight you can get right for the first one we have a fairly simple and clean
layout design but when considering the typography there is one key main issue now it might be subtle
to some people but that is what these videos are all about it's teaching the fact that sometimes
a subtle problem can be a big thing let's take a closer look to see what's actually going on here
and just think to yourself what would you change in terms of the typography on this design
so if you guessed that the leading on the body text was too tightly packed together
then you are correct leading aka the spacing between each line is very important to get
right and that's so the viewer can read the text clearly but also so that the design as a whole
doesn't look cramped or messy having leading that is too wide apart can also be an issue
here's another somewhat simple design but just remember we are thinking about the typography
what makes you feel uncomfortable when looking at the typography on this design and what would
you change now again this one might be something not so obvious to many people but when we see the
following change soon it's probably going to be obvious that the change was needed so let's go
ahead and reveal that change in the typography now on the first design a typography was centered but
considering the image contents having the text in the center just didn't work it doesn't make sense
now why is that do you think well because the design needs to have balance to work visually
and so having the text in the upper left helps to achieve that this also could be seen as a design
principle of proximity now here's a poster design advertising a specific night at a club and there
is one change that needs to be applied to multiple areas of the design in terms of the typography so
to clarify we're looking for one issue that has been made in different areas of the design but can
you work out what that problem is so let's reveal that change and see what has been done to the
new design it is the fact that the first design failed to make use of contrast in the typography
now contrast emphasizes certain things and also it just makes the design look neater
and more visually appealing yes on the second design the text underneath sept in the upper
left corner is somewhat blurry but that's just a video render for my screen recording software
if this design was printed out then it would look just fine design number four has a pretty
major typography offense but can you see what it is now this one probably jumps out to most people
immediately and it is there glaring you right in the face right now when you're looking at it
so here's the change and the issue in the first design was the line length the length of a body
text line needs to be well thought out and it shouldn't be too short or too long in comparison
to the design this will change on different designs and it is relative but also on the first
design the text was almost touching the design elements on the right which just doesn't look
good now the fifth example today is something a little bit different and i do have three of these
questions coming up but on this letter i what are the yellow editions called at the top and
the bottom of the character now this one should be obvious and of course they are called serifs i'm
sure most of you know this but what about the next one can you guess what the next technical term is
so if the previous example was serif what would you call the orangey yellow edition on the letter
r here well i'm going to put you out of your misery and this one is called a ball terminal
and of course they are only seen on specific style fonts now i could go through many of these
technical terms but that's not for today's video however we do have one more technical question
what are these two lines called at the top and the bottom of this text
they are a specific typography technical term and see if you can get both of them right right here
and after this question we have one final before and after example for us to look at
so the bottom line here is called the baseline and then the top line is called
the cap line or cap height so kudos to you if you've got these technical terms right
so the final question for today's video is what would you change about a typography on this design
there is something that again for some people is probably sticking out like a sore thumb
but what would you change about this design well of course the text here has been aligned centrally
when in fact it probably should be aligned to the left sometimes aligning text centrally is
okay but most of the time aligning to the left will be the better choice so yeah there
is today's video of before and after content and typography and do let me know if you want to see
more videos just like today's and until next time guys design your future today peace you