Learning affiliate marketing is pretty tough and a lot of it is you have to
actually self teach yourself in such a new industry. And the methods are
constantly changing. I actually decided to do a video about how to learn
affiliate marketing. And I'm going to kind of define the word affiliate and I'm
going to go over the major skills that you need to know in order to become
successful as an affiliate marketer and how to learn this skill which is amazing
and it can afford you your freedom. Hey, I'm John Crestani and last year from
affiliate marketing, I made over 3.4 million dollars. Last month alone
actually, made $691,000. Most of my income is from affiliate marketing.
And in this video, I'm going to show you how you can learn affiliate marketing. Now,
I've been doing this since 2012 and I'm largely self-taught. This is not
something that you'll find in schools. But it is a way to work for yourself and
create your own freedom of of location. Being anywhere you want and of time. You
know, you can work whenever you want. And also financially, you can make tons of
money on you know, I made a couple million dollars last year. My friend, he
runs an eight-figure business. He does about twenty four million dollars per
year. And you know, you can make whatever amount of money you want in this
industry. So I'll be going over what you to do. So first off, the word affiliate,
okay? The word affiliate. Affiliate. What an affiliate marketer is, is you are
selling someone else's product on a commission only basis. So, a good example
of an affiliate marketer would be like uber. Uber doesn't actually own any cars
or they might now. But for the longest time
Uber didn't own any cars. They were simply connecting drivers with people
who wanted to be driven around. And they they provided a platform to connect
these 2 parties and they made a commission for the connection. Same thing
with Airbnb or hotels.com. So, hotels.com doesn't actually own any
hotels. They're simply connecting people who want to stay in a
hotel with companies that own hotels. And they're making Commission for connecting
those 2 parties. Or if you've ever booked a flight on Expedia.com. You know,
there's people want to take flights and there's plane companies, Expedia.com is
an affiliate. They're just connecting those 2 parties and they're making a
commission for that referral. So, that's all affiliate marketing, is it's a very
old business model. Nothing about the affiliate marketing is unique or
necessarily a trick. So, what I'm trying to say is if you come across people or
sites that say that this is a you know they have a trick or a hack or a or a
special, you know, like hidden secret about affiliate marketing that you just
press a button and make money, it's not real, okay? The affiliate marketing is
it's a business. It takes skills like anything else. There aren't secret
hacks to what we're doing here. The second thing to understand is the
difference of learning versus doing. Spend some of your time learning and you
should spend a lot of your time doing. But some people substitute the fact that
they are watching youtube videos like you are right now for actually doing
work. And you're not going to make any money if you're just listening to YouTube
videos. However, doing some learning will help guide you when it's time to take
action and actually put things into practice. So, make sure when you're
learning, you're doing don't just watch YouTube videos and try to ingest all the
information. Because that won't allow you to make money. What you know the best way
to do things would be to watch a YouTube video. Maybe 2 or 3 YouTube videos.
And then put it into action or even just watch a YouTube video and then put that
thing you learned into action. Set up that website, set up that squeeze page,
set up that ad. You know, whatever you're doing. Do some research, etc. Now, I'm known
as a voracious action taker. One of my strong suits is that I've always been
extremely proactive. Ever since elementary school. Even my friends, you
know, they knew I was always the guy down for whatever dare. They said, "John,
why don't you try doing this?" I'd go and do it. And
translating that into business has been very good for me because anything I
learn I put into action immediately. And it's largely resulted in a lot of
business success. Now, the next things to understand are
the top 3 skills for affiliate marketing. Yes, affiliate marketing is a
skill-based profession. It's not just a trick or hack. The first skill is
copywriting. Copywriting is the right brain thinking. It's a little more of
better for creatives or those who can easily empathize with others. And what
copywriting essentially is is being able to write words that make sense to people
on the other end of the the screen or the website on a computer that makes
them want to take whatever their problem is. And by whatever solution it is that
you are marketing. Copywriting is also called copywriting because a lot of it
has to deal with copying things. Again, in marketing, it's not all about being
creative. It's about taking a control. You want to make sure you're always basing
your marketing off of what's already working in the marketplace. That's why so
many marketers have what's called a swipe file of already proven ads that
they can draw information from and draw inspiration from when they're creating
their own marketing messages or their own ads online. The next skill is more of
a left brain thinking. And it is data analysis. Data analysis is important
because when you're setting up marketing campaigns and when you're putting up, you
know, let's say you're going to market a skincare product and you put up 5
different ads with 5 different images, you know, maybe one image you show
somebod an old lady with a turkey neck. You know in another image
you show kind of those crow's feet that that appear at the end of your
eyes when you get old. Maybe in another image you kind of focus on the
Sun damaged skin on somebody's face or on their on the backs of their hands.
Maybe on another image, you just show a smiling happy beautiful older lady, okay?
So, that would be an example of a good split test of 5 different images. In
marketing, to understand what image is working best, what ad is working best, we
need to make use of data analysis. Now, it's not complicated statistics, okay?
This isn't anything that is, you know, this is an algebra we're doing
here. It's simple numbers. It's simply
understanding which ad is working better than the other. But in order to do this,
you need to be comfortable looking at numbers. You need to be comfortable
drawing conclusions from numbers and that goes into data analysis. Again, this
isn't complicated. Neither is this. But these are skills and you do need to
learn them or hone these skills through through experience as you're doing
affiliate marketing if you truly want to become great. The next skill is a weird
one but it ties everything together and that's research, okay? Being able to be
resourceful and do your own research is so paramount because all of the
systems that were using. Facebook changes every week or Facebook ads changes every
week. Google ads changes every month. All of these software's and platforms and
and the whole internet space evolved so rapidly. You really need to be able to be
resourceful and be able to research things effectively. Now, just like you're
doing right now, you're doing a sense of research. You're being resourceful in
terms of finding your own information about affiliate marketing. Now, maybe this
video just showed up in your newsfeed, it just kind of maybe this video found you
so to speak. And if it did give it give it a big like. But if, you know, when
you're actually decided and committed to pursuing affiliate marketing as your
freedom profession. What's going to take you out of your job and create that
financial and lifestyle freedom for yourself, you want to be intentional
about things. And you'll need to be able to Google things to find out your own
information on it. So you know, I may not link you to a course about data analysis,
okay? You're going to have to google it and
you're just gonna have to look up maybe data analysis. Or you know, for affiliate
marketers. Whatever. But you'll need to Google things. As you go along, let's say
you're taking some training videos from me on my YouTube channel, you'll need to,
you know... Let's say Facebook Ads looks different today than it did one month
ago when I released my video on Facebook ads. So, you'll need to kind of be able to
poke around in the Facebook Ads interface to figure out where that
section was. You'll need to do CTRL find to find where the ads manager was, where
it is now. Little things like that or knowing being proactive and being able
to message a support desk to ask them a question. Or if you are taking my
6-week training course about affiliate marketing, you'll need to be resourceful
and post an our forum, message my support. Be active on the weekly webinars and ask
questions. These are things that will help you succeed. Again, proactively
researching things and realizing that research. The effective research is
actually a skill and it's a very important one if you want to survive in
this fast-moving industry. So, if you got something really cool from this video,
make sure to subscribe to my channel. And also, hit that notification bell and you
will actually get access to a free course on affiliate marketing. And I also
have some free mini courses on YouTube from some of my friends about topics
such as copywriting, becoming an entrepreneur and other things that you
can check out and spend time learning from. Now, if you have a question for me
or any thing related to this video, feel free to leave a comment in the comments
below. If you if you'd like me to go deeper into any one of those subjects,
copywriting, data analysis or research, name it in the comments below. Just say
data analysis or copywriting or whatever that is and I will make sure to do more
videos in the future that go deeper into that subject. Thanks for watching and
hopefully see you in another video and here's to your success. Let's make
some money.