i'm shane fleming welcome to my channel for those who subscribe to the channel for real estate
advice this is a little bit of a different video but i still think it's worth sharing
because it does touch on elements such as residual income which is one of the main reasons why people
want to invest in real estate in the first place in this video i'm going to be talking about ad
revenue from my youtube channel and how much youtube has paid me over the last year in 2021
i actually set up this youtube channel a few years ago when i set up my business but i never really
put out any content on it about two years ago i did decide to start putting out more content on it
deliberately that kind of tied in with lockdown but i had made the conscious decision to start
putting out youtube videos before lockdown actually happened once lockdown did happen
it allowed me to spend a little bit more time on youtube and over the year or so the channel gained
about a thousand subscribers when i set out i never actually set out to make any additional
revenue from youtube it was just a way to promote my own business however when the channel about a
year ago got to a thousand subscribers and over four thousand watch minutes it opened
up the possibility for me to actually get some ad revenue and get an additional revenue from youtube
which i decided to turn on ad revenue about a year ago and this video is going to be about how much
youtube has paid a small channel with starting at a thousand subscribers at the start of this
year and how much i've actually made in 2021 i'm not going to go into huge detail in regards to how
you can monetize your youtube channel there's loads of youtube videos out there explaining
that but basically what you need is a thousand subscribers and over four thousand watch minutes
for you to actually click that button to monetize your channel you can turn on monetization for
different videos and different elements of your channel and there's a whole host of ways that ads
can pop up on your channel generally speaking mostly ad revenue that i have generated from
youtube has been from the ads affair at the very start of your youtube video i'm gonna
break from the norm slightly in terms of these youtube videos and i'm gonna tell you how much
youtube paid me in 2021 at the very start of the video but i will as i go through the video explain
where i made most of my money and where i made the least amount of money in terms of
different months as well as different videos that performed on videos that didn't perform and also
was it worth it and how much time i actually had to put in and in terms of how much it would
have cost me when i add all this up over hours spent as well so let's let's get into this so
first of all how much youtube paid me in the last 365 days is basically
1060. i have an rpm of seven dollars and twenty cents but i think the big one that people talk
about is your click uh rate which is basically how much youtube pay you per thousand views and
basically every pretty high one here at fourteen point twenty eight cents over the year and that's
an average over the year and you can see obviously different months different days i made different
amounts of money highest day in one day 14 i think that's 14 dollars in one day if i can click on
this correctly you'll see tens in there another peak back at 14 19 in one day so the best day i
probably had was in november at 1490 and obviously normal days are averaging around two one three
four five euro or there thereabouts in terms of my best month september was my best month that i had
and right now in the last six months but that that is definitely my best month that i've had in the
last year as well at 128 in september currently december is my lowest month most of that i didn't
put out any videos and still made some money in terms of what my most profitable video has been
it was uh is a property crash coming in 2021 and is it like what is going to happen in 2018 occur
basically saying it wasn't but that video so far probably is about eight nine months old and has
made me about 125 dollars which basically means i spent a few hours making that video and put it out
and i got 125 back which is not the worst thing in the world however if i was to look at kind of
in more detail in regards to how much some of my videos have made some of the top ones are 63 50
50 odd dollars for making a video which is not the worst in the world but then there are plenty of
videos over the last year that have only made me a few dollars and five dollars six dollars
four dollars and as low as two dollars however i kind of feeling with some of the lower ends of
that i probably didn't put on all the monetization features within that video one would kind of ask
yourself is it actually worth it is it worth putting out all these videos in the youtube
channel to get just over a thousand dollars back over a course of a year well realistically i
probably put out about a 40 45 videos over the year and on say on average it probably
takes about i'd say six hours per video in terms of planning the video in terms of recording it
and adding it editing it and then publishing the video probably six hours on average some videos
take me far longer than that they take me twice as long some of the more detailed analysis of the
market videos they take me probably twice or three times as long however some shorter videos where
i'm just talking about a quick general topic that might only take me about four or five hours so on
average probably six to seven hours and if i add all that up over 45 videos over the last year
and getting and revenue of 1060 over that year probably works out at probably less than
four dollars an hour if i was to add up all the hours that i was doing so is it worth doing it
you're i'm getting paid less than minimum wage for less than four dollars an hour to actually put out
these videos but for my sake as i said before it started the video i didn't start this channel on
the basis of trying to create adroll i i put the videos out there to one to try educate people
and also to grow my own brand and i think that has been achieved in terms of actually starting the
youtube channel uh just over two years ago going from i think at the start about 30 odd subscribers
we're just a handful of friends up to nearly 5 000 subscribers as well as i'm making this video not
quite 5 000 subscribers i'm almost there so if you haven't subscribed to the channel make sure you do
subscribe to the channel get me to that 5000 mark but i think from that point of view it has been
worth it and also it hasn't actually been my only income stream from youtube when i have to look at
it that thousand dollars is probably not a true reflection of the total income stream that i have
generated from youtube because i've definitely got one or two leads coming in from youtube
some of those leads turned into clients some of those leads are probably ongoing and eventually
will turn into clients and also i ran a property course in back in may and i generated some income
from that property course as well which i ran in may but basically i had no uh
spend in terms of trying to market that course and basically everyone who signed up to that course
probably knew me or saw details about that course through my youtube videos and therefore if i was
to add all that up it it generally i think youtube was probably worth making an effort this year and
it's probably worth making an effort for most real estate agents to put effort into youtube
one for the ad role that is possibly there if you get over a thousand subscribers and
two it generates leads and it also opens up plenty of other opportunities as well so was youtube
worth it in 2021 for me realistically i got just over about eighty dollars a month from youtube
nice pat on the back and enough for me to go and buy myself a few points at the end of each month
but i'm not doing these youtube videos for ad revenue uh i'm looking at it from a long-term
point of view and i also feel that it is nearly like a hobby or a creative outlet
for me to put out these videos and hopefully it will help people get on the property ladder
decide if they're going to get involved in working in real estate or perhaps
they're interested in investing in real estate and want to know a little bit more so i'm quite happy
to put out those videos i enjoy actually making these videos if you enjoy watching them make sure
you like this video and subscribe to the channel particularly if you're interested in real estate
coming up to the end of the year i have just said that i'm nearly at 5 000
subscribers it would be great if you were to subscribe to the channel if you haven't already
and hopefully i can put out far better more creative more engaging videos in 2022