Everyone's complaining
about not getting enough reach on Instagram.
But what if I told you
that the secret is within Instagram Stories?
And it's not just creating the stories.
There is a specific formula that you need to follow
if you want the most engagement and views
from your Instagram Stories.
Hey everyone, I'm Neil Patel,
and today I'm gonna share with you
how to get more views on your Instagram Stories.
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Before I get started,
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Unlike traditional social networks,
with Stories, the more you post,
the more view you're gonna get.
You should be posting ideally four times a day.
If you post four times a day,
you're gonna get way more views
than if you only posted once or twice or three times a day.
The more the better.
So start off with at least four,
and spread 'em throughout the day,
and by doing that, you'll continually get views,
versus if you just did one story update per day.
The second tip I have for you is leverage videos.
In your stories, a lotta people just put photos.
People want engaging content.
Whether it's videos or Boomerangs,
people love the engagement.
So by creating videos, what you'll find is,
you'll get way more engagement.
As you get more engagement,
your stories are gonna start spreading,
and more people gonna be viewing them.
When you're also creating stories,
you wanna tag relevant accounts.
This is the third tip for you.
It's simple, if you mention Nike, tag Nike.
If you mention a friend, tag that friend.
By tagging other people, you'll get more views.
There's not much more to it.
Make sure the tags are relevant,
and don't just include Nike and just be like:
Oh, yeah, yeah, this what happened in my day.
Blah, blah, blah, Nike.
And then you move on and you tag Nike.
That's not gonna work.
Don't cheat the system.
Make amazing stories that are relevant,
and when you mention brands or friends,
tag them when it's related enough.
The fourth strategy I have for you is to use hashtags.
I know everyone's saying that they're played out,
but they do work.
The more hashtags you use,
the more traffic you're gonna get.
But the key isn't to just use any random hashtags.
You wanna use ones that people search for.
If you're not sure what words people are searching for,
go to Ubersuggest, type in keyword related to your space,
and it'll tell you other popular phrases
that people are using.
This data is taking search data.
That's what Ubersuggest does.
I know it's not Instagram, but it's search data.
It's very similar.
It's people searching on Instagram for hashtags.
What typically works for Google works for Instagram
when it comes to hashtags and words that are popular.
The fifth strategy I have for you is
to ask a question or create a poll.
You can do this, everyone does this.
You can even have those sliders
within your Instagram Stories
that makes people slide a smiley face
and see where most people are at.
By asking a question or doing a poll or making the sliders,
what you'll find is you'll get more engagement,
which will help you get more views in the long run.
And the last strategy I have for you is
to use location-based tags, and here's why:
Have you noticed every once in a while
Instagram will really push a story from someone?
And it's typically random.
But this randomness is typically caused
by when people are using location-based tag
in which they're gonna share something
from Hollywood, California or Los Angeles-based, California,
versus something that doesn't have a location-based tag.
So add a location-based tag to your stories.
It'll help you potentially get shared more from Instagram
and get your stories pushed out,
so you're gonna get more views.
Now if you're leveraging all of these strategies,
good for you.
But if you're not leveraging 'em,
just leave a comment with: I'm not.
I'm just curious to see
how many of you are leveraging all of them out there.
I'm telling you, if you use 'em,
you're going to get more engagement, views,
and you're gonna do way better on Instagram.
Thank you for watching.
If you have any questions, leave a comment.
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subscribe to the channel, thank you.