being a digital marketer in 2021 means
spending money on apps a lot of apps seo
apps email apps social media apps
project management apps appetizers at
applebee's
and all those fees can add up to
hundreds if not thousands of dollars a
year which is fine if you're at a big
agency or enterprise company but it can
be an unnecessary expense for small
businesses in this video i'm going to
introduce you to a full stack of digital
marketing tools that you can use for
absolutely free be sure to check out the
links below for more free resources to
help you become a master digital
marketer and subscribe to the hubspot
youtube channel to get all the latest
updates on digital marketing sales and
more hubspot's business was built on
providing value for users long before we
ask you to pay a penny that's why we
forge partnerships with dozens of
digital marketing services that also
offer free resources that are highly
usable in real world digital marketing
situations but why be modest number one
on our list of free digital marketing
tools is hubspot from our web forms and
pop-up tools to live chat software and
email marketing abilities hubspot offers
a suite of free digital marketing tools
plus our free hubspot crm to manage all
of that data to get started you might
want to download our free marketing plan
template which will allow you to map out
your goals and strategies for your
digital marketing then check out all the
integrations we offer with our
third-party partners to customize
hubspot to meet those goals when you
look at the entire hubspot ecosystem the
capabilities are almost limitless and a
lot of those resources offer free tier
that lets you grow your digital
marketing at your own pace another one
of our favorite free resources is trello
trello is a project management software
that seamlessly integrates with hubspot
automation to keep teams on time and on
track the free tier of trello includes
unlimited cards and members as well as
up to 10 projects or boards as they call
them you ask yourself how did i live
without trello how did i get out of bed
in the morning without trello i am lost
without the software another free
digital marketing tool you'll never want
to live without is be free befree is an
email design tool that helps you create
beautiful and effective emails that are
a pleasure to read and responsive to all
displays serious users can consider
upgrading to be pro which offers
one-click push to hubspot's email
marketing tools but here's the hack you
can download the same design from be
free for free copy and paste the html to
hubspot and just like that same great
email and all it costs you is one
control c
and one control
the the next app on our list of
essential free tools for digital
marketing is hootsuite hootsuite is one
of the original apps for managing your
social media and it's the industry
standard the free version lets you
manage two accounts either facebook
instagram linkedin twitter or pinterest
and it also allows you to schedule up to
five social media posts and track their
performance there's also a free
integration to share data from facebook
and twitter to your hubspot crm to
enrich customer profiles and deliver
more engaging experiences the biggest
downside is that the free version only
gives you one user login and there's no
netflix hulu hop in with hootsuite free
unfortunately they're they know your
ways
sherry now that you're ready to start
scheduling posts you're going to need to
create some art for your feed a single
campaign can require dozens if not
hundreds of visual assets which is why
canva is number five on our list of free
digital marketing tools canva is a web
and app-based design tool that lets
anyone create professional-looking
visual assets with a minimum of design
training literally i can do it
it look that that means anyone can do it
they have templates for every
conceivable digital platform from
youtube thumbnails and facebook posts to
instagram stories and tech talk videos
you can also make zoom backgrounds the
free tier of canva comes with hundreds
of thousands of templates graphics fonts
and photos that you can use it also
allows you to collaborate with your team
on design in real time best of all it
integrates directly with hubspot so that
your awesome looking assets can be
deployed with a minimum of clicks then
track each post to determine its overall
success canva is also useful if you're
starting a new business with tools for
designing logos you can even design a
free website using their web templates
then optimize that website for seo using
our final free digital marketing app
right right is a set of tools that
provides seo evaluation of your website
plus keyword analytics content
optimization and even bot logging so you
can see what the bots see
what the algorithms see
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hubspot and wright teamed up to create
the complete seo starter pack which you
can download for free using the link in
the description there's also a link to
our free marketing plan template which
will help you make the best use of all
the free tools we just discussed and
when you're really ready to dive in take
the free digital marketing course online
from hubspot academy until then
i'm going to keep keeping up with right
we're getting rid
of jerry i'm sorry jerry you had it
coming i'll see you next time
and while i'm waiting for you to do that
me and wright we're gonna be teaming up
some more baby just doing stuff with seo
and stuff like that all the good stuff