did you know it is six to seven times more expensive to get a new customer
than it is to keep your current ones and that's why as a business owner is so
important you learn how to create a raving customer fan base where they're
talking about your products or services for free where they're so satisfying
what you do they buy more products and services and people have been ask me how
have we been able to do it here at success insider whenever I'm speaking on
stages and I'm sharing this they often ask Tim how have you got clients that's
been with you from day one have you got like a raving consumer fanbase because I
often see them talk about your products and programs for free online on Facebook
and so forth and it's not some form of luck it's not some form of trickery it's
not some form of manipulation far from it comes down to this five steps I'm gonna
share with you today and this requires you to think different it's about coming from
the right place provided you do yes your business will grow but most importantly
the customers lives will be transformed pay close attention
without further ado let's go on to first step which is treat your customers like
family this is our value number one a philosophy of what we stand for here at
success insider everybody who buys any of our programs who are part of any of
our subscription services are family even before the course started Tim and I
really connected and it was something that I was really looking for in a
mentor I was really looking for someone who would not just provide value and you
know guide me and advise me but someone I could really connect with and someone
I could trust and I think with Tim I kind of hit the jackpot for that and
they know that and this is why they stick around
we often get testimonials saying this is unlike any other program I've ever join to
do a business advice and personal development advice and this is why they
stick around wanting to be part of this for longer than normal it's about coming
from the right place it's about realizing that we're no longer in B2C
business to customer we're no longer in B2B we're in H2H business human to human
heart to heart what would you do for your family member if they've really
needed your help would you go above and beyond would you ensure you do kind
gestures random gestures that they may have not even paid for of course
treat your customers like family this isn't some form of trickery you've got
to really feel it from the heart about every single customer so talking about
family the second step is to over-deliver Tim we can we can over deliver
so it's phenomenal the amount of knowledge that you'll you'll get over
delivered the information the amount of information was unbelievable it has been
the most fantastic program I've actually attended I'm sure there have been times
with your family members where you went above and beyond right where you maybe
gave them a gift and it really surprised them it was unexpected maybe you did
something that's really just a kind gesture and they
ever so thankful go above and beyond whatever you promised them in terms of
your program your services your products go above and beyond because remember
people don't remember so much what you say but they remember how you make them
feel and when they really feel like you're over delivering you've really
care about their results that's when they stick around because they can tell
that you're different from all the other companies that's focused on the bottom line
third step is to have a big why and a cause behind your business if you look
at the biggest brands out there you'll notice how they've all got a big cause
in fact I remember when I was looking at some Tesla cars here on YouTube one
person is like a troll left a negative comment saying oh you know Tesla's
breakdown and I saw about 50 replies from Tesla owners protecting the brand
and isn't it incredible how they're willing to do that at their own time
protect the brand and not even being paid for it and what you notice about these
big brands is what they all got a big why big cause people know the moment
they join this company they know where they're heading they know the fact that
this company is beyond just the bottom line
beyond just making money and this is what drives our customers to feel like
they've really belonged to the cause our big cause here at success insider is to
impact the lives of 1 billion people and the way we do that is by training up
leaders to serve more impact more around the world share their message with the
world and this is what gets people fired up to be part of our mission to
transform the world because I believe there are so many people who require
this education that don't have access to it and by coming together as one we can
make this happen because together we are so much stronger have a cause for your
business don't just be I just help people with IT programs don't be one of
those companies have a cause have a mission and share that with your
customers as well as your team members the fourth step is to create a sense of
belonging you do this by having some form of community around your brand and
this allowed me to connect to so many like-minded people to make so many new
friends you wanna same journey as me every single person that you need is
uplifting and it just boosts your confidence and it
gives you that drive that enthusiasm and to create a great community it does
require a lot of management and we got full-time payroll team members who are
managing these groups and the reason why I do this yes it cost loads of more
money but the reason why I do this is because I know the fact that they're
gonna be more successful the more they feel like they belong to something
and if you are thinking right now but Tim you know I'm not running a personal
development company or business education company well it's fine you
notice it with other brands they're able to still do it even for example American
Express notice how they got different tiers of their cards and depending on
those tiers of cards they've got different places that the people can
hang around it's all a community that sense of belonging so create a belonging
association with your brand it immediately makes people stick with your
brand longer and they get more results in the process and that's what it's all
about the final step is the most important thing be authentic be
transparent no one speaks from the heart as much as Tim does and it's been so
valuable to me stop hiding behind your logo if you're somebody who's always
just writing written post stop hiding behind your blog post stop hiding and
stop hiding your truth from your customers I had somebody who was in the
fashion industry who was going through a business that
was going from one moment this and in moment the dot-com began to really
explode it began to go like this and she reached out to me wanting some help in
terms of business consulting advice so I offered advice I said listen you are
hiding from your community right now they don't know who you are they just
see a logo they can't relate to that they can't get fired up by just seeing a
logo they want to know who is the person behind this brand just like how when you
think of Apple you think of Steve Jobs when you think of Microsoft you think of
who yes Bill Gates when you think of Tesla you think of Elon Musk
so I said put yourself out there on video just share with them just for the
first time just heart to heart what's happening and within that seven days
she'd made over twenty five thousand pounds
which about $28,000 in seven days and that was a lot of money for her because
finally people bought into her because she's been so transparent about where
she was and what her jewelry stood for what her fashion brands stood for and
finally she they bought into her to be authentic be transparent and do whatever
it takes to transform people's lives these are the five steps to turn your
customers into raving fans so come from the right place it will transform your
business moving forwards let me know in the comments box below what are you
gonna take action on let me know I'll be sure to get back to you like this video
if you like this video and share this video with an aspiring entrepreneur or an
entrepreneur that you know will benefit from this message as life is all about
paying it forwards and as always follow your heart my friend and take action and let's go
transform the world together