hi guys and welcome to e-com dealers in case if you don't know me i'm zainab zaitany
the founder of e-com dealer so today i would like to welcome you to my free course where actually
i'm going or it's going to be dedicated for three main things which is the product research
store creation and also the influencer marketing strategy the reason behind i started is that a
lot of people were asking me about the product research and to be honest no matter your website
how amazing it looks like no matter which campaign you're working on facebook no matter which great
influencer you work on if you don't have a product there is a winning product then your
store isn't profitable that's exactly why my first video will be dedicated for the product
research so before jumping into the methods i'm going first of all to speak about the
criterias there are actually six criteria that i personally follow and every drop shipper needs to
first thing which is high on the map you need to find a product that is an issue solving that way
you go with what people need not what people wants the second thing which is the low availability
in terms of i'm not going to find that particular product in a store next to my door but only
online and in case in straw next to my door you need to personalize it and make an advertisement
in order to catch me as a buyer third thing which is the wow effect it needs to grab my attention
as a buyer and the four criteria which is good pricing now why do i emphasize on the pricing
because the less the product costs the more you will be able to play in the profit margin
as a drop shipper that way you will benefit the maximum for a product that doesn't cost
much there are two last criteria that are related to influencer first thing the products need to be
able to be represented by the influencer that way they can demonstrate show their audience
how easily can be used and can benefit them and the last criteria is that you need to focus on
a product that can be consumable by the majority of the audience no matter the age or the gender of
that influencer so without further ado let's jump directly into the methods that i personally use
so guys speaking about the method i spoke about earlier the first method that i personally use
which is through the tools now a lot of people will ask me how do you find your tools that's very
easy you can just go ahead on google type winning product research tool and this is the article
that i personally selected they give you over 20 best drop shipping within product research tool
open the article and you can see here as i'm scrolling down a lot a lot of tools you can use i
have already done the job of finding you the best six one you can personally use they are similar to
e-com hunt and pexta for those of you who doesn't know it i already talked about it on my youtube
channel you can just go ahead and double check it they will just give you product but here's the
thing i already mentioned on the beginning about the criteria so even if the platforms give you
product that are working be sure that you are following the criteria we spoke about earlier
so the first tool i would like to talk about which is defined niche the fine age is really good tool
in order for you to be able to see the product and also their analytic now without going into
each tool because basically they're providing the same service i'm just going to show you the tools
and you can just look for them later the second one is ecom profit hub on e-com profit hub it's
similar to what we've seen about e-com hunt even the website is kind of similar you just
have access to the products and you can just go ahead and check their analytics we have niche
scrapper which is also a very interesting one ali shark ecomlad and also dropship spy.com now i know
a lot of you do not want to waste time and keep checking tools for that i have provided you with
the perfect extension for this there is actually an extension under the name of similar web
you can just go ahead and load it and click on it and they will give you not only the analytic but
also the visitors on the website if you click on more insight you will be able to see more analytic
and the most important part which is able also to see competitor and similar website i'm going
to scroll down and show you examples of it sorry for my connection it's still taking time to appear
but here they are competitors in similar sites and we can even see pixar which is something i already
talked about so those are the tools that i used and now i'm going to jump to the second method
so now guys i'm moving to the second method which is true exchange marketplace for those of you
who don't know what's exchange marketplace it's actually a platform that helps you into getting
access to people who wants to sell their stores since they're selling these stores and you're
able to see their analytic why not spy on the product they are using that's exactly what i do
i'm assuming i'm the only perhaps dropshipper who does it because i have never seen anyone talk
about it so i'm going to dig into the platform and show you what's in it now i'm in the homepage
and in here i can see people putting their stores in to sell i have also access to see the average
revenue and the average profit the bad thing is that some of them actually are private listing
in order for you not to see their stores but that's not the end of the word because we actually
do have access to see some of them so i'm just going to still scroll down until we find one that
is in private and we can get inspired from for instance there is one under the name of expecting
mamas if we just clicked on open link in new tab you will be able to see the analytic of that story
in terms of profits inventory value in whatsoever and it can even take you to the website of
this expecting mama now i have already prepared an example to show you so here we are
i have found this website on exchange marketplace under the name of clipsifi.com
on clipsyfit they deal with anything that is related to shapewear core set anything around this
now before getting into this i thought that this market was actually saturated because like it's
even available on local marketing but they did a great job in terms of their website which actually
pushed themselves even this is a product that is available now once i find a store i actually use
an extension under the name of ali hunter you can see here that i have the extension and once you
actually load it you will be having a bar here that is dedicated to any shop that has imported
from aliexpress so if i'm just clicking here i will have the best selling products and also
able to see the total products this website have used if i click on view more they will give me
access to see the best selling product according to timeline now here i'm having 10 hours ago
11 hours ago and etc once i found products here and i'm using aliextension to see the one that was
recently purchased i actually used google trends for those of you who doesn't know google trend
helps you in locating how many times that the word you enter is actually searched now here we have
a waste trainer let's just go into google trend and write west's trainer once done i can see here
by a percentage of 100 how many people did it and between 8th and 14th of november i can see the 43
of people had actually searched that word and here i would know that a lot of people are actually
recently interested in this particular product why not compare it to something similar such as corset
so i'm just going to click on compare and right over here corsets now as you can see
corset compared to west trainer is more searched and you can actually able to search
until five word which is good for you in order to see which one people are most interested in
so that was all when it comes to the second method now i'm going to move to the third one
so now we are within the third section or the third method which is through aliexpress now a
lot of dropshipper presents winner product trial express but i'm going to show you two different
way and also an extension that will helps you in finding everything that you personally need
so within aliexpress there is actually um just when you're in the home section you have the name
of category that will give you the category from which you can select with assuming i want to work
on the beauty health and here i'm just going to click on this category they provide me with some
categories skin care health care and personal care we know that now this is what it's very trending
so i'm just going to click on skin care and use it as an example once we're in the skin care we
have multiple product if you want to select the product based on the number of orders you just go
ahead click on orders that way you would see the one that is most sell and we have here the facial
massage roller on the first position with 29 000 order i'm just going to click on this product
and here you can see that the product is appearing and there is something new which is the extension
bar appearing here and also here on the same time so within the extension the name of it is
actually acify and the good thing is that they show you the product analysis so let's just
click on cell statistics they would give you by day how many orders were made and here we
can see the 25 orders they will also give you the country statistic on the last 1000 buyer who left
and also the history of periodic product evolution which is great for you that way you would
see the evolution of that particular product and would see that it's only going up and not
down good thing also on sfi they will give you similar products from other suppliers as i'm
scrolling down you have here the same product provided by different supplier you will also be
able to see its statistics also uh they will give you the search on the product on other platforms
turnover simulator that gives you statistics when it comes of you putting actual discount for this
one i'm going to enter on it let's just say that you want to sell your product perhaps with 12
they would give you if you give 10 off this is actually the gross margin you can have the 15
and etc and also the most important thing that i always talk about which is the images in review
the extension itself able you to get pictures and also reviews with picture to import it in
your website in a very easy and fast way so this extension is a lifesaver
if you're a dropshipper go ahead and use it i highly recommend it
another category that i would like to talk about which is a method coming from the drop shipping
center now a lot of dropshippers had already explained it but i'm just going to dig in a little
bit because there is actually a possibility to see the statistics i'm just going to click on accounts
and also dropship insider i'm so sorry for the transaction because actually as a french speaker
the aliexpress appears in french but it's only taking some time to convert into english
so once i click on drop shipping center i will actually be able to
hear the winning product the same way i did on category so without wasting time i'm just going
to show you exactly what we are interested in which is analyzing the product so in the product
analysis uh getting back to the example provided before um let's choose this one for instance
i'm going to take the link of this product insert it on here and they will give me the statistics
of the product and the orders made and i can see that by this day 36 order without so you can see
that product analysis is kind of similar to sfi but as if i basically give you anything
so i highly recommend using sfi over product analysis now i'm going to move to the fourth
method so guys within this method i actually included facebook youtube and also instagram
i'm going to show you the social search and how you can actually find products
now a lot of you would know that first on facebook you would find a lot of ads since you're having
ads that mean that people are actually going to promote that product why not check it and see if
it's going to work well respecting the criteria now i'm going to show you how you can actually
put the ads in order to appear more on your feed now as i'm scrolling down you will notice that
more feeds actually of ads appear and only ads appear on my page i'm going to scroll down and
you can see now i have passed and there is no post there is only ads there is actually an extension
that helps me in doing this the extension name as i'm clicking right now is under the name of my ad
finder it will collect all the ads you have on the page boost them to appear and the more you do it
the more ads that they will appear of course when the ad is there if you want to not test let's see
if the product is well doing check the likes the comments and they will show you how much people
are actually interacting within that particular ad and use it why not if it respects the criteria
so now you would be able to see only ads on your feed get inspired spy on your competitor there is
another way actually to find your facebook which is through the search bar now a lot of you would
notice that when an ad is made is either made to shop now click here charity of 50 of i use the
example of using 30 off so as i'm clicking on it you will have here filters click on videos and as
you would notice only videos of ads will appear to me you can also sort them by either most recent or
most viewed now the good thing about this is also you will be able to see more as they will appear
also check the likes and the comments no need to mention this again and here i'm giving you
an example of actually page that i found using ads and they are giving me winning products idea that
i might potentially use so as i'm scrolling down you only see products appearing this is when it
comes to facebook it's actually also similar in youtube so on youtube a lot of influencers would
actually make shout out with words such as beauty products you need buy this now products under 15
it's up to you to be creative in terms of finding the search key you can use
i personally use beauty products you need in here i'm having a list of potential influencers
or just people talking about product that people might buy and you can see that this one is recent
only two months ago and it has 48k which means that this person is having a good engagement i
actually checked the products she's actually using that takes me directly to amazon and
who says amazon says alvey express because you will find 99 of the time product on amazon also
on aliexpress but also cheaper so that's good as well i have already provided you with an example
which is sell this now a youtube channel that i was actually able to find just using this method
one link was leading me to another until i found this page that is very interested they post
products potential products you can use so i would advise you to also check this youtube channel
same thing for instagram on instagram we have already talked about influencer and how you can
search through hashtag well guess what same thing you can just go ahead use hashtag dropshipping
product aliexpress product products you can sell products you might buy and example so for here
i have used the example of hashtag drop shipping product as i'm scrolling down the page you can see
that here i'm having multiple product potential one that can be used i personally have seen this
one on aliexpress and let's just just use this one for instance i'm having here a dog niche product
and the good thing is the hashtag might leads you to a page that is dedicated only to dropshipping
i'm going to click on the page itself and you can see that indeed they only post dropshipping
products you can potentially use of course respecting the criterias in the norm provided
before for this one as well i actually have provided you with a page that i myself check from
time to time if i'm scrolling to instagram which is a dropshipping product test they will actually
also show you potential products you can use and the good thing is on a daily basis they actually
post stories of products 10 products you can use so that's all for today guys i do hope you joined
today's content and you got a lot of information please now that way and in the end don't forget
to smash that like button leave me any question you have on the description section follow me on
instagram and join my facebook group i hope you're having a wonderful day take care of yourself guys