oh my god Becky look at that Crust Pizza Hut has gone from Pizza champ to runner up so what
happened here are 10 reasons for the decline of Pizza Hut pea hunt oh Pizza Hut some heavy
competition because he is his Own Worst Enemy the enemy of my friend is my enemy so actually Jim is
my enemy there was once a time when pizzerias were not as popular as they are today the thought of
seeing a pizza restaurant on almost every corner was unheard of then Pizza Hut burst onto the scene
in 1958 and everything changed the kansas-based pizza shop soon became the world's largest pizza
chain with more than 17 thousand pizzerias under its giant belt this of course prompted rival pizza
chains to debut on the scene and thus began the pizza wars play on Playa chains such as Little
Caesars Papa John's and Domino's all managed to carve out their corner of the Pizza Market
introducing new menu items crazy deals and other tactics to become major competition Edition for
Pizza Hut but it's not just the large chains that are nipping at the heels of the world's largest
pizza chain privately owned pizzerias with only one or two locations have popped up all over the
country these smaller independent restaurants not only saturate the market they offer a more
competitive price for their pizzas for the most part competition brings out the best in business
forcing Innovation and Ingenuity however in the case of Pizza Hut it seems that the competition
is doing things a bit better with its Chief rival Domino's now winning the pizza wars while Pizza
Hut may not be ready to wave the White Flag yet the chain is no longer the King of the
Hill dine-ins are a thing of the past for Pizza Lovers it's over your old school Pizza Hut has
always been known as the pizza chain with the red roofed restaurants where you could sit down for a
meal the pizza franchise was often seen as an ideal place for an evening out with family or
a child's birthday party just sit down in your booth and wait for that hot pan of pizza to be
served up ready at your table unfortunately for the world's largest pizza chain Pizza has become
a dish preferable to be enjoyed at home uh guys we're gonna want another Pizza let me just who's
hungry show a hands let me see them ordering a piping hot pizza and neither having it dropped
off at your door or even running inside the pizza shop and grabbing a pie on the go is the preferred
option for Modern Pizza Lovers In fact most pizza restaurants have either completely abandoned the
dine-in experience or it was never an option to begin with currently Pizza Hut still has some
dine-in versions of their restaurant in operation this of course means they also have to employ
weight staff for those locations extra staff equals more expenses to be paid out and when your
company is already suffering financially extra costs are the last thing you want to deal with
the plan is for the world's largest pizza chain to close their remaining dine-in restaurants and
replace them with the more popular Express shops for those Pizza Lovers who do still enjoy dining
in perhaps purchasing a red and white checkered table gloves and placing it on your kitchen table
will fill the void Left Behind after the closure of the Pizza Hut dine in locations Pizza Hut is
failing to keep up with modern times not good enough keeping up with the times and remaining
relevant is important to any business except maybe for those who sell Nostalgia all jokes
aside any business wishing to thrive must keep up with modern business practices and be fully aware
of the times in which they exist this applies to everything from delivery services to fast
food restaurants when it comes to the fast food industry most of the mega chains have managed
to adapt and keep up with the times McDonald's while still catering to children have adopted a
more adult theme for their locations and the addition of the McCafe brand has helped them
connect with modern Coffee Culture the same can be said with the major pizza chains across the
country for example when it comes to pizza chains like Domino's the company's affinity for exploring
technology to improve their restaurants has been going on for years the same can't be said about
the world's largest pizza chain Pizza Hut while other pizzerias like the aforementioned dominoes
have utilized Tech and Modern Advertising to keep current Pizza Hut seems to be staggering behind
Mark I you going to talk about ads again despite what pizza you happen to prefer there's no doubt
that without up-to-date business practices a modern image and everything else that goes with
it the quality and taste of the pizza isn't enough to win the day everyone's doing it so why not you
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the franchise lacks a distinct identity who are you question is who are you when it comes to the
most popular fast food chains out there they all share something in common a unique Identity or
image McDonald's has its signature Big Mac Ronald McDonald and the golden arches with the pizzeria
chains like Little Caesars the image of the cartoonish Caesar and his catchphrase Pizza
Pizza are instantly recognizable when you think of Pizza Hut what pops into your mind okay that is
sad that's a major problem as most franchises have some sort of image or identity that sticks with
the patrons Pizza Hut is the oldest and largest pizza franchise in the world and yet the chain
has nothing that distinguishes their brand from the rest in an industry where marketing can mean
the difference between your business succeeding or failing Pizza Hut has failed to truly stand
out from the competition and create an identity for itself gone are the days when a pizzeria could
simply bake up a delicious mozzarella covered slice and let it speak for itself nowadays is
you need a solid brand identity to go along with your pizza taking Millennials for granted first
came the silent Generation The Generation that fought in World War II and made sure our way of
life could continue that generation gave birth to the Baby Boomers and then Generation X until
finally we get the Millennials love it or hate it they are the modern generation of adults who
should be a business's number one priority it goes without saying that the demographic with the money
would be the most valued clientele as they will be the ones spending that money on your products yet
for some reason Pizza Hut has been neglecting the millennial Market why this isn't an issue
for Pizza Hut's main rival Domino's as the chain has made a solid effort to Target the millennial
demo with their clever ad campaigns among other tactics these practices employed by Domino's have
secured their hold on the important Millennial Market to be fair Pizza Hut has attempted to
reach the millennial demographic however the world's largest pizza chain hasn't had much
success capturing the all-important market either way you slice it pizza is a millennial approved
food with that said it may be time to go back to the drawing board for the former Pizza Pie
King if they ever wish to reclaim the crown their delivery drivers are costing them millions no way
it's too much money as mentioned before one of Pizza Hut's biggest problems comes from their
adherence to the dine-in formula for some of their locations this is an issue that the chain
is trying to eliminate this is where the delivery driver comes to the rescue pizza delivery drivers
are a familiar sight these days figuring out your window after ordering your pizza anticipating the
arrival of the driver is something we've all done before speaking of the driver after the
food is dropped off and the driver makes their way back to the restaurant delivery drivers can
sometimes be in for a shock upon receiving their pay truth be told the average pizza delivery
driver doesn't exactly make life-changing money so it's up to their employer to make sure there's no
Shady business going on regarding driver pay so along that theme Pizza Hut delivery drivers are
no strangers to being underpaid I will sue you for all your worth delivery drivers working for
a Pizza Hut in Florida filed a lawsuit against the pizza chain for being consistently underpaid
both Pizza Hut and the disgruntled drivers agreed to settle out of court for a reported 3.1 million
dollars this settlement resulted in the highest per person payout of any settlement involving
delivery drivers on the other hand the drivers have also cost the chain nine million dollars due
to accidents involving Pizza Hut drivers suffice it to say both delivery drivers and Pizza Hut have
reason to be disgruntled at one another the chain is lagging in the digital world untag it girls I'm
serious our world is a digital one there's no doubt about it with technology growing by Leaps
and Bounds every year the digital world has become more important than ever most businesses now offer
some form of online service app or have even gone 100 digital as we as a society lean more toward
doing things online the fast food franchises are also adapting to the online landscape with many of
the mega chains having a strong digital presence in fact looking through the App Store will yield
a barrage of fast food chain apps from McDonald's and Dairy Queen to Wendy's and Starbucks not to
be outdone the pizza chains have also adapted to the digital environment with all the major pizza
chains offering the pizza loving public and app however one pizza chain that has failed to fully
embrace the growing digital world is Pizza Hut I'm not surprised this is a big mistake while
the world's largest pizza chain promise to step up their online game back in 2015 the chain is
still stuck in the mud when it comes to catching up with the competition's tech game specifically
Domino's strong and Savvy digital presence the franchise neglected loyal customers for new ones
wait a minute who are you one of the hardest things to establish for a new restaurant would
have to be attracting a loyal repeat customer base this is the most important aspect of the
restaurant business and should never be taken for granted on the real I'm for real in fact
restaurants can struggle for years trying to build a solid customer base and never succeed so when
a restaurant manages to create a loyal clientele it's important to find a balance between catering
to those loyal customers while still trying to expand and reach new patrons unfortunately Pizza
Hut failed to do this during their overhaul back in 2014. the mega Pizza Chain's a revamped menu
was so drastically different that the established customer base was scared off to their credit Pizza
Hut realized their mistake however the damage had already been done and the franchise not only lost
a lot of money they may have lost the trust of their loyal customers this is never a good thing
the famous pizza chain had to learn the hard way that there's one thing you never do don't neglect
your loyal customers who cares about gourmet pizza now describe what you taste Cheese Pizza
Hut has attempted to update their image in the past with disastrous results the once dominant
Pizza franchise decided to give their menu a modern day overhaul with the addition of some
new items to cater to a more diverse audience unfortunately their efforts were met with a
lackluster response from patrons with help from a few trending New York food trucks Pizza Hut
introduced a modern Gourmet menu to entice new patrons and wow their established clientele
flavors such as balsamic drizzle on a ginger crust were not only a radical change but also
too much of a departure from the established Norm suffice it to say longtime fans of the chain were
not ready or interested in a gourmet pizza two thumbs down furthermore the thought of Pizza Hut
serving up exotic classy pizzas seemingly wasn't appealing enough to attract new clients either
despite the effort and attempt to try something new the pizza chain simply missed the mark on
this one Pizza Hut is losing locations I declare bankruptcy it's with a heavy heart that we inform
you that many Pizza Hut locations are struggling and at risk of being closed up forever why are
so many Pizza Hut locations closing customer habits are shifting and this is reflected in
how people are buying Pizza many people are now placing orders online or using delivery services
like ubereats there aren't as many people who want to have a dine-in experience when ordering
pizza many of the Pizza Hut locations that have closed were built in a time when diners wanted to
eat inside the restaurant now customers want their pizza delivered to them well well well
how the turntables the average Pizza Hut customer who doesn't dine in has nothing to worry about
since they will still deliver their pies as usual the customers who are at risk the most
are those who eat inside the restaurant since the days of a Pizza Hut with a dining room may
be coming to a close yum brands the owners of Pizza Hut have closed many of Pizza Hut's
locations recently although the overall number of the locations left is still quite impressive
even with Pizza Hut having a better year in 2021 and with a number of locations still open
industry insiders have a negative outlook on the famous chain sustainability here's hoping
this American classic can survive the recent woes inflicted on the restaurant industry as
a whole after all things just wouldn't feel the same if you couldn't find a Pizza Hut in
nearly every small town fingers crossed take a bite into more great videos just tap or click
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