- Yeah, my mum saw that and she was like,
"Jamie, I want that pink suit,"
and I was like, "Mum, I'll get you that pink suit
"and you rock it."
- Yeah.
- Even with the cut outs and the boobs out.
If that's what you wanna do, you do.
(upbeat guitar music)
- Hey guys, we're Zack and Jamie,
and we are reviewing Little Mix's most iconic looks
throughout the time that we've worked with them.
How would you describe it?
I'd say eclectic.
- I was gonna say the same thing.
Each of them have a different style,
but we do something to make it all fit together.
So, eclectic is probably the perfect describing word.
- Oh! Shout Out to My Ex, X-Factor 2016.
The first live performance that we did with Little Mix.
- Caused a lot of - Memories?
- controversy, this look.
So, it was the first live performance that we did.
The tabloids dubbed them as prostitutes,
which (scoffs) was not very fair.
But we thought it was appropriate stage wear.
Beyoncé wouldn't do any different.
And they were happy and they looked really good.
- Definitely a learning curve.
One of the first jobs that we did with the girls,
well, the first live performance,
we turned up with no backup or spare options
and no seamstress, and we learned our lesson.
Never again.
(upbeat music)
Ah! Brit Awards 2017 - Brit Awards.
- First Brit Awards we did with the girls.
I think one of our proudest moments?
- For sure.
- One of the most stressful moments.
We had a designer lined up to do the costumes,
had the meetings, and I think that probably about five days
before the actual performance, the designer pulled out
and we had no looks.
- We built this relationship, had loads of conversations,
and it got to a certain point and he pulled out.
And we pulled it together last minute with Zigman,
who we use a lot for tour.
- Ever since this one.
I think he turned this out in, like, two days.
- Yeah. - He made them in Croatia.
Bit of a language barrier to begin with.
Obviously, he didn't know the girls,
but I think he got them spot on from the briefs
that we gave him.
- And then, on the actual performance,
the day of, we were told that they'd go on a scissor lift.
- Like a platform or something.
- Yeah, and that you had to
sort out a hole for
the connection to hold them.
- Like rig the harness.
- And so, that was interesting as well.
And it actually didn't go right on the dress run.
They couldn't get unclipped on time,
and we only had one dress run.
So, me and Zack- - So, the girls couldn't
actually practice it.
- Yeah, we were very scared.
But it worked and it was great.
- No More Sad Songs video,
2017. (Jamie clearing throat)
I think this is probably my favorite video
in terms of fondest memories.
Like, the most enjoyable to be on set.
- Yeah, and I think in terms of beauty
and how they all look collectively,
I think is one of my favorites as well.
It was just a really good day.
We didn't have many wardrobe dramas this day.
Although, Perrie decided to change,
which I was low key glad about
- Yeah, definitely. - 'cause I was trying to push
these snake skin trousers constantly,
and she just didn't seem that fast over them.
Yeah, then she saw herself on camera,
she's like, "No, I wanna change,"
and I was just like, "We still have these!"
And then, she changed and it looks great.
Power 2017.
- This was probably the most stressed music video.
- Really?
- Well, because I felt like we didn't have a break.
There was just, like, just dress them,
I guess as their character, as their vibe,
but we didn't really know where we were going with it.
And the girls were already in America on tour
with Ariana Grande, so we literally just prepped here,
flew out with, I think, probably 30 suitcases.
- However, in terms of looks,
I feel like this is one of our
best jobs that we've done actually
on a music video. - Yeah.
- I think overall, the concept of the video
and the lighting and everything worked so well together.
I enjoy everybody's look in this video.
There's not one thing that I think is weaker than the other.
I think everybody is just,
I think this is where they really elevated
in terms of style.
- I remember Leigh-Anne had so much fun on this video.
- Yeah. - Do you remember
she got involved, like, she's got a girl gang
on the street when she's doing her catwalk,
and she got involved in their styling
and went to their fittings.
- [Producer] Those pink boots were fantastic.
- Well, those pink boots were a gamble
that Leigh-Anne's wearing
because we initially showed her and she said no, right?
She wasn't sure on them,
they were a lot of money (Jamie clearing throat)
'cause they were just taking up the budget.
But we were like, "No, honestly it's a look.
"You should definitely try it."
We bought them not with 100% of her approval,
and she loved it.
(upbeat music)
Brit Awards Red Carpet 2018.
I love this look.
- Okay.
(everyone laughs)
I know that sounds like I don't like it,
I do really like it.
- No, I do really like it. - I'm just, like,
why do you like it?
- I don't know.
Because, I guess, they don't necessarily...
It's not cohesive.
I like the color palette.
I feel that they look grown.
- It's very grown up and I think it was different
to what we did the year before.
We tried to do something that was still fashion forward,
but a little bit more sultry,
a little bit more softer, I guess,
and grown up. - Yeah.
I guess there's a story behind here, like, for instance,
Jade's dress, we actually tried on the year before.
Stella McCartney.
We had it as an option for 2017, was it?
- Yeah.
- And we didn't go with it, but she loved it so much
that we actually called it back in for this year
and, yeah, it was perfect.
- And Leigh-Anne was skeptical about wearing
a dressing gown on the red carpet.
Well, something that looks like a dressing gown.
They pulled off, I think that's one of my favorite
red carpets for Leigh-Anne.
- Jesy's like a custom design made in leather
and she had a long coat to go with it.
Well, like a jacket, if you will.
But decided on the spot not to wear it.
Wow. (laughs softly)
This was another stressful one.
I think this and Power.
Do you remember? - Why was this-
- So, it was five looks. - I think I just have
selective memory. - Yeah, he forgets it.
- I don't really get stressed anyway.
- We got briefed five looks from the record company.
We got told we were shooting it in this big house,
but we got told nothing other than just do
five fashion, kind of cool, looks.
- Yeah, okay, I remember this. - So, we have
no direction and we were like,
"But what does that mean?"
So, basically, we spoke to Dolce & Gabbana,
they did an entire look and-
Actually do you remember on the day,
when we arrived, it was, like, okay so, we're doing
a choreo scene and they're going to be doing it
in these outfits that were in the library.
And obviously this is the one where they're on the chairs
and their legs are in the air, and we're like,
"Well, how are they gonna do that?
"They're in suits and dresses."
So, luckily, the day before we just didn't tell anyone,
and do you remember we just brought
the roll necks, the knickers, and the ankle boots
to match the LM5 album cover.
- When you're styling a girl band who does that much choreo,
you have to have a black knicker and some form of top
that they can all wear in your kit because-
- So, that wasn't full out, it wasn't a thing.
- Again, I think this is another case of us
outdoing ourselves every time,
'cause I really do love the looks
on this video. - I like the fact that
obviously, like I said, Dolce did an entire look,
Henry Holland did an entire look as well,
which was just off the runway.
- On a fashion level, we definitely topped ourselves
in terms of the designers that were involved in this video.
And a lot of them were happy to learn
and work with us on this one,
so it was a good achievement for the girls and us, I think.
- Brit Awards performance 2019.
I think all I remember from this one is the girls
basically saying, "Pink snake skin."
- Yeah, so, just before this outfit,
we did the album launch and it was all
nude snake skin, wasn't it?
- Yeah.
- So, they loved that so much that they wanted to do
a snake skin for the performance.
And yeah, we just come up with this concept,
did some sketches.
And yeah, so we just sketched it out
and then Richard executed it.
- Well, Richard actually made the outfits,
and then you remember the trench coats were made by...
- Our seamstress, Sue. - Oh God,
our amazing seamstress Sue,
who will come everywhere with us.
The girls even call her around when we're not around.
She's amazing.
- Brit Awards Red Carpet 2019.
- This might be my favorite red carpet.
- This is one of my favorites for sure.
I do like the others just as much.
I think this is a fan favorite.
I think everyone who sees the girls,
like, their younger fans,
wants to see them as glamorous.
They really want red carpet glamor rather than
maybe direct fashion.
So, this is probably the most positive feedback
that we've ever received in terms of the red carpet
based on the fans.
- But Jesy knew off the bat straight away
exactly what she wanted to do.
She gave us the references.
- It was actually a white dress that she wanted,
but we were worried it's gonna look a bit
like a wedding dress.
Perrie always likes to be corseted.
- I remember Leigh-Anne always questioned
what would Aaliyah do in 2019.
- Yeah, that was the vibe that she wanted to do.
- Radio 1 Big Weekend 2019.
How did we get to this look?
I can't remember if the girls gave us-
Oh, they did, they did.
They said they wanted to do neon.
- Yeah, I think at this point,
the girls do so many performances
that the brief might not necessarily be a certain thing.
We just go off a color palette
and do silhouettes that the girls love.
So, they just told us neon green
and I think we just kind of went into a utility vibe
where, you know, Jade's got loads of pockets on,
Perrie's got some sort of chest rig.
And then after she had it, I asked for it and said,
"Could I wear it?"
and she gave it to me, so you may see me out in it.
I took the green off though,
so it's not recognizably hers.
- I think Leigh-Anne was saying the other day
when I was talking to her that this kind of look is
a very iconic kind of Little Mix look.
- Yeah, I think we do this a lot because it's conducive
to a performance, it gives you, like,
the girls like to feel a bit tomboy sometimes
'cause it gives you that attitude on stage.
It allows you to move.
So, yeah, we go to this kind of vibe quite a lot,
much to the fan's dismay.
- There's just so many performances,
and they can't perform in a dress.
(both laughing)
Soz.
Bounce Back music video.
One of my faves again, I think.
For how fun it is, it feels really David LaChapelle.
- So, this was just like create everything that we would do,
and we were just trying to top it,
we're being as crazy as possible.
Hence, Jesy wearing a fur hat,
which was actually made out of a fur coat.
- Which Sue made, I guess, wasn't it
the night before morning of?
- Mhm, we used a Pamela Anderson reference that we loved.
And the hat that we initially called in wasn't big enough,
and it wasn't wow enough for a music video.
And Jesy saw the purple coat on the rail and was just like,
"What about that?
"Let's make one out of that." - Chop it up.
- And she asked for it, and she got it.
- I love how Perrie looks like a porcelain doll.
Leigh-Anne just looks like fashion Barbie.
And then Jade is padded to high heavens like a drag queen.
- Yeah, she's giving me drag queen realness there.
- LM5 tour alpha look, opening look.
Again, like we were just saying,
I feel like this is very Radio 1.
- Yeah. - Well, it was kind of
inspired off of that.
It was kind of, like, to imitate that.
- The girls loved their Radio 1 look so much,
they thought that this was the most appropriate look
to open with because it's a typical Little Mix look.
This, for me, is out of all the tour looks, I think,
this is the hottest Jesy's ever looked.
I love her in this outfit.
- Well, she's definitely perfected the shape
that she really likes.
I mean, you can't see it in this picture,
but it's actually covered head to toe
in black Swarovski crystal as well.
Just so it doesn't look too flat on stage.
- Yeah, so when you see it in real life,
like when you're watching it on stage,
they kind of just sparkle in the light.
Like a popstar should.
- Yeah.
- That was fun!
So, I guess what we're looking forward to in the future
is just turning more looks with the girls.
I think their style's ever evolving.
We've got more tours, we've got more events,
so, I think...
- TV show.
Can't wait to get (mumbles).
- Yeah, I mean, that's gonna be
looks coming out of our ears.
So, coming up with that many different concepts
is gonna be interesting.
- Gonna be a fun year. - Right? Yeah.
I feel like just expressing ourselves creatively, I guess,
and putting what's in our mind onto the girls.
(upbeat music)