- I make mistakes every day.
Life's about alternatives.
If you don't believe in me as a leader,
go work somewhere else.
("Unstoppable" by This Is Wolff)
What's up, everybody?
Thursday morning,
pretty, pretty solid day ahead.
Got a bunch of internal meetings,
a bunch of interviews and then
I've got the keynote.
Today's the first day we're doing the 4Ds,
the Daily Digital Deep Dive, that some of you are aware of,
which is kind of a Zappos, Disney-like product,
we've created at VaynerMedia,
where they go through a 10 hour day,
12 people, 13 people
and really get to know each other,
really get to know all the disciplines,
that make modern marketing work.
So, I'm excited about that, and the first five or 10 tours
I'm gonna do the keynote, so I'm excited for that.
I'll go do that today
and then get to see David Levy, president of Turner later,
client, friend, genius
and then a big team dinner
with a small group of VaynerMedia employees.
I'm just putting together different groups
and jamming with peeps, so staying in the trenches,
CEO life, baby, CEO life.
(gentle guitar music)
(gentle upbeat music)
Yo, what up Instagram?
Just got out of a meeting with a Fortune 50 CFO,
talked some real biz, was a Jets fan,
so we talked a little bit about that.
Now heading back, got some more meetings.
Pretty aggressive day, big day today.
First day of the 4Ds.
Daily Digital Deep Dive.
It's where people come to Vayner,
spend the day consulting, getting to learn,
so things are good.
What up, what up, what up.
I have now come to the realization,
that everybody's gonna have an opinion on me.
When it's all said and done,
- [Vinita] Yeah.
- which is cool, and I'm excited about
and I just want the people that are closest to me
to have the best opinion,
'cause they know the truth.
(gentle music)
Good day so far?
- [Steve] These guys have been amazing.
It's been so--
- I know these guys, these guys, I'm sure have been amazing.
How have you been, Steve?
(group laughter)
To me that's the question.
I think the thing, that you need to understand
and this becomes very rewarding, which is
you're young enough that you do it for two years
and if it doesn't work out, Shoots.
I forced Shoots into this situation
of ultimately gonna be running this.
I could be right, I could be wrong, I'm intuitive.
I take on that responsibility as a leader.
I also knew that means he could of came back a day later
and been like, "I don't wanna do that.
"Can you help me get a different job?"
and he could, because he knows me,
he knows that that would be the case.
I think I'm right. We can find out.
He knows, the company knows, I killed project management.
I brought it back, like, ah!
- [Shoots] Yeah.
- Like, we spend so much time overthinking,
instead of doing.
Do it, then know, then decide.
Yeah, I think it is cool and you know what it is?
It's liberating, which then allows you to go fast.
- Speed, yeah.
- Speed, it's all speed.
Like, you gotta go fast.
That's how you get shit done,
that's how you figure stuff out
and then like, if you're wrong, you say you're wrong.
(gentle guitar music)
Thanks guys, have a great day.
Yeah, awesome. (group applause)
Before you guys leave, I'll try to come in
and maybe I'll do, I'm sure some--
- [Man] Selfie.
- selfie or whatever, yeah, I'll come back.
Awesome
- Sweet.
- Omar Gare, I have a gift for you.
- [Gary] Yes, yes, yes.
- Now, you said, Fila-- - [Gary] Yes, yes.
- would be the one you'd bring back, right?
- Yes, yes, I love it.
- [Omar] Had to give you,-- - Thank you, man.
- [Omar] the 96, Grant Hills. - I love this Grant Hills.
Dude, I love it, I'm gonna rock it.
- Yeah, 10 and a half, so--
- [Gary] My man, thank you,-- - appreciate it.
- very nice, thank you.
- Makes it harder, huh?
- I know how to do this.
(laughing)
- I opened this kind of boxes my whole life.
Alright, I'm excited, excited.
- Woah!
- [Gary] Uh-huh.
Helmet, Ty?
'80, '69 Jets?
- Of course.
- I love it, man, thank you so much.
- All signed up for the box.
- Unbelievable.
- With just a simple note for just like...
Like a thank you for all the amazing stuff
you do for the world.
- [Gary] Thank you, brother. - Thank you.
- [Gary] I appreciate it. - Thank you so much.
- [Gary] It's very nice.
I'll see you guys in a little bit.
Alright, Ty, what's up?
Where we going?
(gentle music)
- What's that? So, I think I can really help.
That's why I wanna have that conversation with you guys,
and so we'll have that.
- [Man 2] Cool.
- Cool, awesome brother. - Appreciate it.
- Great to see you again.
Marcus, when are you off crutches?
- I'm getting re-evaluated on Wednesday.
I'll probably be on like one, and then--
- [Gary] One? (laughing)
- Well, 'cause you basically like,
you kind of have to like, hobble
it's almost like a cane
and then, and then it's just like a transition.
- I'm so happy he has to do that part.
(gentle music)
I love it.
Thanks guys, take care, my pleasure.
- [Woman] Take care,
looking forward to seeing you.
- Me too, bye bye.
(gentle guitar music)
- Good
- Nice to meet you.
- Such a pleasure.
Good to officially meet.
- Officially, I know.
- Anything I can answer for you?
- [Casey] No, I don't think so.
- Okay.
- [Casey] I just wanted to kind of like,--
- Make it official. - [Casey] say, "Hi!"
Make it official.
- My inbox is open to you, anything, like,
I really mean it.
(gentle, upbeat music)
- My question for you is really, like,
what is a well-rounded digital marketer?
- It's somebody who, I think the best digital--
- You know that I mean?
- Of course I do. - Yeah.
- It's the one that understands, that he or she
needs to have the short-term skills of the moment--
- Right.
- and the intuition and tasting ability,
when I say tasting, the intuitive curiosity
around things like influencer marketing,
and then as soon as you buy into it,
become a practitioner in that.
- Right.
- Like, it's always doing that.
It's always knowing that the thing,
that we care about the most
is already on its way of being out,
and to look at the counter and collateral damage
of its execution.
(upbeat music)