- This is our complete guide to YouTube Monetization.
We're gonna cover all the ways
that you can make money from YouTube once you've reached
the YouTube partner program requirements.
Plus, I'm also gonna share with you my number one tip
to help get you monetized sooner.
As we're going through, scroll down and let me know
in the comments if your channel is already monetized,
what's your number one tip to help others
who are still on their journey to those requirements.
And if you're not monetized yet, don't worry.
There's still plenty of ways that you can make money
on YouTube even with a small channel.
We'll cover off more on that as we go through,
but the focus of this video is what ways
can you make money from YouTube,
where it's YouTube paying you
for essentially uploading content
and having a YouTube channel.
Let's get the obvious stuff outta the way first
in order to be paid from YouTube,
you need to be part of their YouTube partner program,
which means you need to have reached the milestones
of 1,000 subscribers on your channel
and 4,000 hours of watch time in the previous 12 months.
Your account also has to be in good standing.
So you can't have a heap of copyright claims
or anything like that on your content.
And you have to be living in an area
where the YouTube partner program is rolled out,
which is most places.
From there you can apply to be in the partner program.
And once you're in there,
you can head over to your YouTube studio Dashboard area,
on the left, there is a button for monetization.
And in there you can see
what you've currently got access to
and you can turn things on and off.
So as for the different ways
you can make money from YouTube.
The first way is probably the most obvious way
or the most common way and that is through YouTube ads,
where you receive a revenue split with YouTube
from companies, or businesses, or people running ads
on your videos.
So the revenue split from those ads
is a 45, 55% split between you and YouTube.
With YouTube taking 45% and you, the creator, receiving 55%.
Now how much money you receive really does come down
to your specific channel and how much money
companies or businesses are paying to run ads
on your videos.
So if you've got a video that's blown up
and it's really popular,
and a lot of people are trying to run ads on it,
it essentially becomes a bidding wall
with them as to who's gonna pay the highest amount.
And obviously the more they're paying for the ads,
the more money you can make.
And this doesn't mean that you need
to have every one of your videos take off and go viral.
If you're releasing videos on a constant upload schedule,
then over time, you're gonna have more videos
with ads on them and add earning potential
that can grow and scale that way as well.
And even for a channel our size
with currently around 400 videos on it,
there's really a handful of videos that are bringing in
the bulk of our YouTube revenue each and every month.
Now it's a really good idea to keep in mind
when you're creating your videos,
that if they are advertiser friendly.
Meaning, that they don't have any illegal stuff
or a lot of swearing in there,
then there's more likely going to be companies
that would wanna run ads on your videos.
And so my suggestion is to try and keep them PG
or family friendly wherever you can.
Now for each individual video you have on your channel,
you have the ability to enable or disable monetization.
You can also select the different types
of ads that can be run on that video, and even the location
or where those ads are displayed, so before the video,
during the video, or after the video.
So that's the first way you can make money
from YouTube with ad revenue.
The second way is with YouTube Memberships.
So you can essentially think of this like YouTube's version
of Patreon or even your own monthly membership subscription
that's run and managed through your YouTube channel.
So your followers, your viewers, your subscribers,
they can pay you monthly in return
for what YouTube calls "perks".
Now you, as the channel owner,
have control over what perks are enabled or not.
And they can be things like exclusive videos
that only show up or only displayed for your members,
exclusive live streams, exclusive community posts as well.
And you can also enable members only badges and emojis too.
So if you're someone that does a lot of live streams,
this is gonna help your channel members stand out,
and feel like they're part of your community.
To set it up, you wanna head over to the Monetization area
and go the top to Memberships.
You can then come down and set up your membership offer.
In here, you can set up the different tiers
or different amounts of money that your members
will be paying you each month
and what each one of those tiers unlocks.
And you can see here, we can create these tiers
ranging from $1.49 per month, right up to $199 per month.
Now this is shown in Australian dollars,
and for you, it'll be shown in your currency.
And then to have your viewers and subscribers
actually join and become a member,
once you've enabled this and you've set it all up,
there will be a Join button that shows up below your videos.
They just need to click on that, pick the plan
that they would like to sign up on,
and then they're members of your channel.
Our YouTube memberships does have a revenue split
with YouTube as well, meaning that you don't get
all the money that comes through here.
It's currently a 70/30 split.
With you making the 70% and YouTube taking 30.
Option number three is the Merch Shelf
or the Merchandise Shelf.
So this is something you can set up
that will display underneath your videos
and where your fans or your viewers can cycle through,
and view, and purchase official merchandise from you.
Now, currently you can display up to 30 products
in that carousel, but you've also got link there
to take people to your online store.
So to be able to do this, you do need to have
an online store set up, but YouTube does help you
and step you through the process,
if you don't have one already running.
There is a list of approved companies like Spreadshop
and Spring that have created partnerships
with YouTube to make all of this seamless.
Now, the requirements to enable this Merch Shelf
are a little bit more than the regular
YouTube partner program.
You will need to have a channel
that is currently at 10,000 subscribers or more,
but if you're interested in selling merch to your viewers,
this is a great way that you can showcase that to them.
The next way that you can make money from YouTube
is through YouTube Supers,
which are really three separate features
under that one banner.
So you've got Super Stickers, Super Chat,
and now, Super Thanks as well.
And all of them are essentially some way that your viewers
can tip or donate to you for the content
that you've created.
Now, if you're doing live streams on your channel
and you have Super Stickers and Super Chat enabled,
then that's where your viewers can donate to you
or send you a sticker where you receive money
in real time while you're live.
Super Chats and Super Stickers will only work
while you're live.
They don't work on your regular uploaded videos,
but that's where Super Thanks steps in.
And that's again, where once you've got it enabled
on your channel, a little thanks button
will show up beneath your videos.
Your viewers can click on that
and they can choose how much to donate to you.
Now we have a full video just covering off
on YouTube Thanks, so I'll link that one up in the cards,
but if you are already monetized,
then likely, you've got access to this feature now, too.
And it isn't enabled by default.
So again, you wanna head over to your Dashboard area
to that Monetization page, click on Supers up the top,
and if your channel is eligible,
you'll see the ability in here to turn on Super Chat,
Super Stickers, and Super Thanks.
Now with all three of these supers,
now your viewer has the ability
to not just donate or tip you, that also send you a message
if you're live in the chat or leave you a comment,
if they're using Super Thanks.
Now, those comments and messages are also designed
to look a little bit different so that they stand out.
So they become featured comments on your channel
and featured messages in your chat,
while you're live, so that you can easily see them.
And so that they stand out for other people
looking at your videos too.
Another way that you can make money
from your YouTube channel is with YouTube Premium Revenue.
So for those of you that aren't aware
YouTube does have a paid option,
where you pay a monthly fee and it gives you access
to exclusive content, but also it removes all the ads
from YouTube, making YouTube, absolutely amazing.
Once you've tried this, it's very hard to go back
to YouTube with ads, but obviously in terms of revenue,
this does mean that if people are watching your videos
and they are a YouTube Premium subscriber,
and they're not seeing ads
and you've got ads on, on your channel,
then you won't be making money from those viewers.
So now in terms of the revenue,
what YouTube does with the money it's making
from the YouTube Premium subscriptions,
a percentage of that is given back as revenue
for channels that are monetized for the views that they get
on their channel from those premium subscribers,
so that they're still able to make some money through,
because they're not eligible for ads
or they're not seeing ads.
So in terms of how much money you can really make from this,
it does come down to how many views
on your videos are coming from people
who are on the YouTube Premium subscription.
And obviously, the money is shared across YouTube.
So if you've got a lot of views
from these YouTube Premium subscribers,
then you'll make more.
Now for us in comparison, the amount that we make
from YouTube Premium subscriptions
versus what we make for YouTube Ads
is really chalk and cheese.
We make a lot more from YouTube Ads than we do
from YouTube Premium subscription views.
And the last way that you can make money on YouTube
is through the YouTube Shorts Creator Fund.
So if you ask someone who is creating
and uploading YouTube Shorts,
so YouTube's answer to TikTok or Instagram Reels,
then you can make money if those shorts perform well.
Now, if you don't know what YouTube shorts are,
you wanna find out more of another video linked up
in the cards to help you with that.
Now this is something that's likely gonna change,
but right now, YouTube has allocated $100 million
to this Shorts Creator Fund.
And there is a percentage of that
that is given out to creators each and every month,
based on the amount of views or performance
of the YouTube Shorts that you are creating.
To be eligible to receive money
from the YouTube Shorts Fund,
you do need to be obviously uploading
YouTube Shorts content, you need to have uploaded
at least one in the last 180 days,
and it does need to be original content.
You can't just grab your TikTok video
with the TikTok watermark and upload it as Shorts.
That video won't be eligible
and you need to be a minimum of 13 years old.
If you do qualify for the shorts fund on any given month,
then you'll receive an email
and a notification in the YouTube app,
and they say that qualifying channels can receive anywhere
from $100 to $10,000, depending on the performance
of the Shorts they're creating.
So those are the different ways that you can make money
from YouTube itself.
Now, earlier in the video,
I said, I'd also share with you my number one tip
to help get you monetized sooner,
and it's actually something to help you grow
your YouTube channel faster, which is gonna lead
to it being monetized faster,
and that is to be strategic about the content that you make.
Don't just create random videos
or just upload for the sake of uploading.
I want you to be strategic in the content
that you are creating.
So this doesn't mean that you need to upload
daily or three times a week.
For us, we upload one strategic video per week
and that's been more than enough for us to grow
to where we are and to build the business
that we have off the back of our channel too.
So to help you be more strategic with the content
you're creating, I've got a video linked in the description
to help you get to that thousand subscriber milestone fast.
Now while the YouTube Monetization options are great,
there's other ways that you can generate income
from your channel too.
In fact, our biggest source of income right now
is Affiliate Marketing.
So to see exactly how we do it and how you can get started,
check out the video linked on the screen
on how to start affiliate marketing for beginners.
I'll see you in there.