as we've just seen fashion photography produces and stunning breathtakingly
powerful imagery I absolutely love it but it's the genre I know little or nothing about because I
had never worked with in it so I could be a good idea to come and talk to a
photographer who has been doing it for years and really knows his beans he's a
Fuji X photographer you may have read some of his ramblings in AP magazine and
his work has been published in magazines and newspapers all over the world
let's go see if we can find Dave Kai piper
very enjoyable spot to come and meet a fashion photographer Dave tell me first what is
it about fashion that caught your interest
the freedom to create i think is the passion for most things I like about the
fashion element of photography it's that kind of creative license that freedom
the whole editorial style that is making it a lot of hard work overalls the freedom to
create and i really love that, you said alot of hard work.what is lot of hard work look
like what is a fashion photography do so like a layman's view could very easily
be well it's just glitzy portrait photography isn't it you just go and model and
stand them somewhere in some fancy clothes and away you go
how do you create your images I the first things first
some genres are lots of things I would say i shoot fashion base portraiture that's
that's kind of my little forte is it so instead of the portrait world but
with a fashion twist though this is starting to normal footage of it
starting to increase the amount of garments specific garments
things but the whole thing is imagined portrait with narrative I guess that'd
be the best best best way to explain what I do get editorial fashion
commercial fashion there's lots of sub genre is but it's that mix of fashion photography
editorial narrative less of words context way a lot of fun with my shoots
the lobby well you know understand that I mean it has a distinctive look now I've never
had anything to do with fashion photography I wouldn't know where to
begin where do you begin with an image with an image but most of my work and
even my hobby side of what I do a lot of it is client like and if i dont have a client
it's it's led by creating a story that I'm shooting just myself I usually come
up with a little bit of a narrative a brief and I'll shoot the collection of
images that surround the story that's everything kind of ties together
im usually coming up with stories of sea side there'll be some kind of a story that building you know
someone lost wandering along the beach looking utterly fabulous mixture of
a good example he was fantastically well dressed ladies in very odd surroundings
that that kind of mix of styles as usual I come up with my own concept by don't
have a client telling me what i'm shootin I guess
so you're saying the pictures beginning in your head and then it comes out of
your head and into the finished image definitely shoot start with lots of
research looking up you know what other people have done what I can do how I can
do it differently and the last thing that happens is the camera as the tiny
fraction of the work mostly spent on web sites like Pinterest or looking at the
what fashion design are what popular,what's fashionable , what i want to do,you know the stories that i wanna tell
gonna
please think of it a little bit more in the lines of making a movie you know
telling the story and using using all of the elements around you
fashion photography isn't always about the model it's about the model in the
Setting and what they're wearing creating the story is interesting you just saying the
cameras the lost part of it but tell me more about that well if you can shoot with
iPhone you could shoot 60 grand whatever whatever it makes no difference it really really
doesn't know what you're using to photograph is absolutely irrelevant it's
fashion photography it's fashion and photography the photography is the second bit you
so how you're shooting is that a technical exercise where is the fashion
business creative
exercise so I guess that's the infusion quite happy shooting pictures on my
phone and still pictures story and if they tell a story cameras don't take photos
people take photos were saying there's a lot of work involved in your pre visualizing
you're going through things now I'm guessing when you have an art director
that are you a brief they they are telling you what that person will wear etc
it with personal work who chooses to close the model you it really depends
to team sport you know and I like we're working with many different people sometimes not
so much like a female something after the half and i'm looking after the
location all of these things very much a team sports photographers that kind of
team work together you know you know last thing someone has a camera at the
back and the picture is it two teams sport which is your favorite you like
shooting on location using available light and all that sort of thing more or
studio work I'm not that guy she's in the studio with white background I'm not that guy I like I
like big visitor landscape photography with a model in it and that's that's fun for me
and I did like creating dramatic images with subtlety
lots of small little detail that's what i like , some said you
should always be three reasons to look at a photograph the first time you look
at it when you come back in third time you see something different I guess
that's one of things you can do with fashion base photography because someone will look at it
they say that's a nice pair of shoes and someone else will say that's a lovely sky a beautiful sunny day you lost the blue
sky is so many different ways the images in your images are breathtaking I'm
looking at the stuff that you do
fascinates me as somebody who's never worked in that world you know how you
create this kind of the I seen some of your work , you showed me a picture of a plane, wanst it a portrait of a plane portrait doesnt have to a be a
of a person
portrait is a story right i mean you tell stories yeah i can assume you mean you're talking about the
commercial shoot I did jet variation arent you it is it's it's kind of I guess in a
way it is but I mean that's a static objects and and like the work that went
into that particular image was was about waiting for light to happen and looking
some lucky breaks we were lucky to get some water on the tarmac to make things
sparkly when you're working with a human being there's kind of a different
dynamic involved surely cuz there's emotions involved there are i dont know people
have good days and bad days that something might be grumpy and what about
the relationship between you and the model and psychology i think is the
fashion based nature is a portrait based nature and mixing those two
together I really enjoyed it back going back to you and you're plane you still you know
you waited you found that thing you sat over dinner it wasn't you saw something happening in
response on the back of your head there must have been
all of this will look good so you ran outside and you did it you pre visualize it
that in essence it's kinda the same thing the static nature sometimes when
I'm working with models it's the same I keep them very static because I haven't
pre visualize things in my head once I got it we can have a bit of fun and I'm sure
after you did the picture of plane
gonna take it up into the sky and how to mess around you would have done that
well yeah because yea i got what your saying, its effort in equals image out
ground were you doing story boards and looking at things and considering the
image in your head and looking at locations like this you say the cameras
the last bit is that efforts that going the extra mile i suppose yeah yeah ok
back to you jump on a plane he's off to you you you've got up you went and you
took picture
that's what it's about and whatever genre your doing and even feel like photographing
ice cubes and I'm sure you can find a dynamic way of doing it and the passion
and work to move forward then it doesn't really matter what you United it just
now the camera is the last bit not the first page the first bit the
photographer yeah you're right it's going somewhere and making something
happen
creating a vision I suppose but it's amazes me how you to the stuff that you do
interest me immensely
so I'd like to thank you someday we should go and shoot sometime tomorrow 5
o'clock in the evening no morning little there's a cafe outsmart 5 o clock issue ok all
you on because I am fascinated truly fascinated im sure people watching this are really interested
i know i have to go my work and do a little research so tomorrow ill see you there
briefly before we go to that what was your work involved what would your
research be for what we gonna do tomorrow my basicallu it would start with
to Pinterest jump on the internet go have a look
research going through my portfolio see what I want to add to it
contact the couple magazines see what they want and the location but you go
for a walk around I think this will work for what I'm thinking there's a location
I'm kinda mind I've already been to an exactly we're just now about you been, i think i know where you want to go coz you suggest just now
cafe bar let's just walk from there we'll ask really intriguing tale forward
to it so
ok would do this in 2001 the interview and then we're going to follow on with
I'm really looking forward to this tomorrow im gonna join dave tomorrow morning early
i just want to see what's the man got up to
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