Oh, right, what is up guys, it's Rafael here you're 7 figure e-commerce coach and
You might be wondering why I'm wearing all this jewelry all these bracelets on my hand
Well today we're gonna talk about the easiest niche to get started on Shopify. And yes, take a guess what it is
It's jewelry before we get into this video. Remember to subscribe this channel and hit the notification Bell
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Alright, let's go to my computer and find out
So easiest niche to start out with on Shopify that is jewelry. As I said, let me put it over here
jewelry
But why exactly?
Right. The first reason is low startup cost very very low product costs and low low startup cost
the reason why is because for example when I first started selling products like these this
Costs you about 80 cents to $1 to $2 to get from Aliexpress. And if you make it yourself, it's even cheaper
I have one of my students that's making fifteen to twenty thousand dollars a month selling bracelets and cuffs and rates
That he makes himself and he manufactures here in the United States and he ships them in one to two days. So
Low produções, too. You can source
locally and
ship fast
So you can source locally ship fast
and it doesn't really take that much effort like this takes like
10 minutes for a person to make and if you have a friend that can make them it's even better if you can source them
Locally for like a dollar then you can sell them for about fifteen to thirty dollars
I have another friend of mine that sells these for about like
$80 a pop and it cost him like two or three dollars to sell. So the third reason is
You can sell them
For a high very high price and that's called high perceived value right high perceived value
What high perceived value means is that people when they buy something like this it looks it looks really really cool
Like if you see let me show you a really cool one. For example, this one I'm gonna zoom into it a little bit
It's it's got these
different colors and if you target people that are into yoga chakra chakra healing bracelet healing
Stone healing right like Tiger stones. It's really really powerful because these people will pay a lot
for these types of bracelets these types of jewelry and
You know, it doesn't cost you that much it just cost you
Maximum like five dollars you can turn people out like Buddha as you can see here
There's a little like you can't see that well on the on the camera, but it's a Buddha little icon
I'll put it up on the left here, but
Essentially, it's a high perceived value people who pay a lot for these probably upwards of thirty fifty dollars
and I have experienced myself selling these like twenty-five to thirty dollars at a cost of like fifty cents or sixty cents from
Aliexpress, if you go on Aliexpress, you can find a lot of these very very cheaply. So let's actually do a search on
Aliexpress for these
For example
chakra bracelets are really really good one because people that are into chakra healing, you know yoga
Spiritual healing spiritual. I'm a therapy
They absolutely love these and some of these you can put essential oils on them
So you can celebrate sit up front and then the upsell can be an essential oil to put on the bracelet
So that's why I love jewelry. It's like it's the best it's customizable as well. So let's actually go for
Chakra bracelet right here on Aliexpress. And the fifth the fourth reason is
customizable and
Then you can sub-niche. It's possible to sub-niche because
Right we're talking about
Submission to a chakra like a healing kind of jewelry
But you can also sub niche to other things
if a person likes motorcycles, for example
you can make a ring about a motorcycle a ring with a skull or
If someone is into travel you can make jewelry with little travel icons or different travel things
So it's very very submissive. Alright, it's an Asian jewelry, but it's also suddeniy shippable
It has a high perceived value which means people will pay a lot more than what it actually to make or source
Let's go to Aliexpress root chakra bracelet. See
157 per piece 197 see this one has a thousand 113 orders and
467
Feedback, which means half of the people that ordered while leaving feedback
This is not just some random drop shipper shipping them out and selling them. No, this is real people actually buying them on Aliexpress
so here
145
134
125 as you can see, there's a lot of options now, let's search for travel bracelet. For example
And you go for that see there's travel jewelry travel rings travel, you know, they're a little bit more expensive
1860 they're a little bit more expensive but still you have that high perceived value that's sub-niche and another one
That's very very trendy as well is doing bracelets or jewelry in general for specific holiday sorts for specific events
For example, you can do a Mother's Day
Bracelet, let's mother's day. Jewelry or Mother's Day bracelet
Let's see if something pops up see something like that
Like see like mom you can make it very very customizable and suddenly shirt as well
Like if you're selling to nurses if you're selling to construction workers, whatever it is, really you can
Sudden each that and customize that depending on your audience
So there's a lot of options to do this and that's why I recommend this as the best niche if you're a beginner
When to start out and how to start out is definitely jewelry
it's
definitely one of the it's definitely one of the top ones that I recommend and it's the top and easiest one for a beginner to
Start out with then as far as the fifth one
You can with a really good looking brand and a good looking site
right good, looking brand and a
Well-put-together site you can essentially look like a legitimate
Company like a legitimate business of thus this on a high scale
Even if you're just starting out, like some niches are really really hard like outdoor gear
for example
I see a lot of people getting into that and they start up a shop and it really doesn't
Compete against all the outdoor gear companies
now I see people starting jewelry stores and it really competes because all you need is a good brand and
that high perceived value right that basically showing off that you know what you're doing by just showing like pretty pictures and
Making sure of brown looks good. Also another thing about sub niching. It's a concept called a blue ocean
So blue ocean basically means where where there's a lot of competition a lot of people competing for the same customers
That's a red ocean. Right? That's like overall like kitchen gadgets gadgets electronics
All this stuff is red ocean a blue ocean is what there's not that many competition
There's no there's not that really many competitors
But there's a lot of demand a lot of people want that product
Then you can do jewelry and customize that and sub niche that and then create your own blue ocean, right?
Let's say you make bracelets for for example, one of my students. He makes bracelets for a specific religion
Nobody can compete against that the only way they can compete is if they do bracelets for that specific religion
Too and that's extremely niche
But there's a lot there's millions of people in each religion billions so he can sell to that to that
Niche market and absolutely dominate it. So that's
Something really really huge about this is that you can sub niche and absolutely dominate and create your own blue ocean, right?
That's about it today guys. Thank you so much for watching this video again
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