Hey, guys, what's up? It's Christine Seale, the HighLevel queen,
and today we are going to talk about how to directly integrate with Facebook
conversions and Facebook lead forums to fix the iOS 14 issue, among other things.
And we're going to do this in five easy steps.
So let's get started.
OK, so why you need this just really
quickly, in case you haven't heard, you probably have.
But the iOS 14 update is going to negatively impact your ads
in reporting, because when when the users upgrade iOS 14,
they're going to be prompted to opt in to tracking on their device.
And most people are going to click no.
So that right there is going to severely impact your Facebook pixel because
basically anything that they do is going to be uncrackable.
So what you can do if you're using
HighLevel is set up a direct connection to the Facebook conversion API.
And I'm going to show you how to do
that right now so that you don't lose your tracking data.
So step one, what you're going to do if you don't already have HighLevel,
you can sign it for free for a trial using the link below.
So you're going to set up everything
and then you're going to go into workflows.
OK, so you're going to go to workflows and we are going to create a new workflow.
Now, I will add the quick caveat here
that you do need to have a Facebook lead form set up and integrated with HighLevel.
And I have another video on how to do that if you don't already have that done.
So if you need to do that,
click the card to go do that really quick pauses and then come back later.
So what we're going to do is we are going
to click to create a new workflow and we're going to start from scratch.
Then we're going to click on create workflow.
And we're going to add a trigger that is for a Facebook.
Lead forms submitted and then we're going to click on Save.
OK, then here on the action, we are going to create a Facebook conversion API.
And don't forget about those.
We're going to actually do this right now.
So we're going to go ahead and fill in the details.
So I want you to open a new window and go to your Facebook business manager
and you're going to see something like this.
OK, so you're going to go to your business
account and you're going to click on event manager at the bottom
and then you're going to click on the pixel that you want to use.
OK, so step two, we're going to set up our
test events and we are going to go into a test event here.
And we're going to copy this to the clipboard.
Now, this is only for testing,
once you go live, you need to remove this or else it's going to mess everything up.
OK, so go back into HighLevel and paste the tax code in there.
And then step three, we're going to set up our conversion API so we're going to go
back over into Facebook and we're going to go to settings.
And then we're going to generate
underneath where is this conversion API we're going to generate DOCSIS Tolkan.
And then we're going to copy this.
We're going to go back into HighLevel
and we're going to paste it right here where it says Access Tolkan.
OK,
and then we have another thing that we need to do here,
we need to we need to paste our pixel I.D. So that's right here at the top.
You can just click it to copy it to clipboard pasted in here.
And for me, this is actually a lead.
So I'm going to leave leave here.
But you can actually set up any of the conversions that you want to set up here.
And then the value you can put your value in.
And the currency and then the tax code,
so we're going to go ahead and click on Save and we're going to click on
Publish and then Save and I'm actually going to rename this
Facebook
Swinnen
so it's not something random and save it.
So step before we are going to test.
I always test, test, test, test.
You're going to go to the Facebook lead, add testing tool developers dot Facebook
dot com slash leads, slash sorry tools, slash lead dash ads, dash testing.
You need this to make sure that it's actually going to work correctly.
So what we're going to do is we are going to choose a page and then we can choose
our lead form here and then we're going to click on preview form.
And then we can click
on have put our information and click next and then submit.
So this is going to create a test form that we can then verify was created.
OK, so I submitted my lead out and now I'm
going to go back into HighLevel and check to make sure that my data was received.
So I'm going to click on history.
And you should be able to verify this here.
So let's go ahead and it looks like I was
added to the workflow, I was added to conversion API and then removed.
So I'm going to click on more events
and then here where it says User Data Center, Facebook.
You should see this information
was sent to Facebook through the API, and it says success.
Awesome.
OK, so step five, you want to remove the tax code.
Now that we've validated that this is
actually working, we're going to go back to the workflows
and we're going to edit this and we're going to remove the tax code.
Click on Save
and that's it, so I hope that helps you
guys to add the Facebook conversion API directly into your Facebook ledyard so you
don't lose that important information and data with the iOS 14 update.
Don't forget to like and subscribe to any
future videos for me, and I'll see you guys next time.