They need to put the lens over there, what's up insiders we are here with a mini
Mythbuster for you, once again, search and discovery giving you as much information as we can. Hello everybody
I am Barbara. Hi, I'm Todd. I work on discovery here at YouTube. You probably recognize his face. We will include links to our other
myth-busting videos down below
We've got one question for Todd today. Okay, Todd
Just putting links to other sites in my description
Hurt the discovery of my videos. I
think the answer to that is gonna be
No, probably not much, but there is a little bit of yes and a little bit of no and I'll tell you about each
So first, I'm going to start with a no
We don't
design our systems of
Recommendations to look for links in the description and say oh look that channel or that video has links
Let's like demote it because we don't want people to have links in the description. We don't we're not looking for
external links to penalize them
now on the yes side or the maybe side is
One of the things that we do look at is how good of a job we're doing at keeping viewers
happy and engaging with videos and
if
if you put a link in your description and you drive somebody off to something else and
It it means they stopped watching YouTube. You know, it's sometimes hard for us to tell like was the viewer happy
It was that something good. Was that a good thing or did we just kind of somebody to do a video? They didn't like
so it's cut it might be hard for us to tell that and
Therefore, you know, it could somewhat impact
you know the performance of your video in terms of how long people watch so
You might want to like if you're doing call to actions on your links
You might want to save them for the end of your video so you can still deliver the value in the video
But you know net net
You know, I don't think a lot of people click links, you know
Most of your I know everybody wants to try to convert people to by their March and you know, there's lots of good reasons
Links and my affiliate links all the rest of those
I think most Watchers don't actually click the links and yeah, though probably doesn't have that big of an impact
Anyway, given that most of the people are just gonna watch so it's not something I would put to much you
Know worry behind I would you know put your links in there if you have a good business reason. Mm-hmm
We're not gonna like look for your links and say oh
you know, we don't wanna show this video because it has links in it, but
Yeah, don't worry too much about it. I'd say okay usefully. Thanks Todd
in fact
you guys might have noticed that we put links to an external site in our descriptions and it's in all of our
Descriptions because it's in our upload defaults
if you're interested in buying our creator insider swag
There is a teespring link in the description down below where you can go check that out
and so, you know kind of just showing you that we even do that on our own channel here all of that being said
Please do keep in mind that the sites that you are linking to near descriptions should
match and fit our terms of services
So as an example
If you are linking to an external site whose sole purpose is to increase engagement on your videos
Getting more subscribers more views more likes in those cases. It would be against our Terms of Service
And so you should not link out to those sites
Because you might indeed get a strike on your videos and you don't really want that
So keep in mind our Terms of Service is if you will be linking to external sites. That's it
nice short and sweet
If you do like videos like this, then go ahead and like the video so you can see more of them in your recommendations
Yeah, I feel like can when you issue you guys a challenge. Can we get 5,000 likes on this video?
And if so, we'll bring Todd back for another one. And if not,
We'll bring Todd back for another one. All right, sounds good