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- [Narrator] Year after year, the Toyota Tacoma
has consistently raised the bar
for what a midsize pickup truck can be.
It continues to refine its incredible formula
that blends Toyota's hallmark QDR,
or quality, durability, and reliability,
with some serious practicality, performance,
and capability, all of which are qualities
over 50 years in the making.
So let's follow along as this Tacoma TRD Off-Road
embarks on the day's adventure,
highlighting some of Tacoma's best features along the way.
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The third generation Tacoma is available in six grades,
including the work favorite SR, the ever-popular SR5,
and the range-topping Limited,
as well as three models that carry
the performance-oriented TRD designation;
TRD Sport, TRD Off-Road,
and the enthusiast's dream truck, the TRD Pro.
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Each of these models can be further customized
with options like cab size, bed length, and drivetrain.
So with this effective lineup of dozens of configurations,
it's easier than ever to find the right Tacoma for anyone.
Tacoma's famously ready-for-action looks
are highlighted by a few key exterior touches.
For all models, that includes a seriously aggressive design
that's evident in both the front grille and the taillights.
And for select grade, unique options
like available LED lighting
and stylish wheel designs help further
differentiate this truck from the crowd.
Even Tacoma's color palette is intended to make a statement,
case in point, the grade-exclusive
Army Green offered on TRD Pro models.
So with looks like these,
Tacoma has no trouble making its presence known,
whether it's in the city, the suburbs, or far off the grid.
Inside, Tacoma surprises with its stylish
and well-equipped cabin.
The days of utilitarian truck interiors are long gone
and Tacoma makes that point loud and clear.
And as a great example of Tacoma's
perfect blend of technology
and comfort, all V6-powered models, except SR,
feature a 10-way power-adjustable driver's seat
with two-way power lumbar support.
Similarly, double-cab Tacoma models boast a power-sliding
rear window when you need convenient bed access or when you
and your travel buddy simply want
a bit more fresh air from outside,
as well as available dual-zone
automatic climate control when you don't.
Truck or not, Tacoma ensures that you'll always
be looking forward to the next drive.
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When it comes to great tech, Tacoma is not messing around.
Nowhere is that more obvious
than in its audio multimedia system.
Available in seven-inch Audio
and eight-inch Audio Plus
and Premium Audio configurations,
this touchscreen platform includes
all of the great entertainment options
you'd hope to find in a modern vehicle.
And yes, that includes standard compatibility
for both Apple CarPlay
and Android Auto,
as well as the convenient Toyota+Alexa app.
It also works hand-in-hand with Connected Services,
which include Safety Connect, Remote Connect,
Service Connect, and Wi-Fi Connect.
But Tacoma's emphasis on technology
goes far beyond its multimedia offerings.
It also offers convenience features
like the available Smart Key System,
which works on both driver and passenger doors,
as well as a Qi-compatible wireless
charging tray for mobile devices.
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Back in 2018, Tacoma made waves across the industry
by being one of the first pickups on the market
to introduce a full suite of active safety systems.
And as icing on the cake, that advanced suite,
called Toyota Safety Sense P,
is standard equipment across the entire line.
It includes Pre-Collision System with Pedestrian Detection,
lane departure alert, automatic high beams,
and Dynamic Radar Cruise Control.
Tacoma further rounds out its safety story
with eight airbags, Toyota's signature Star Safety System,
and available equipment, like a parking sonar,
and Blind Spot Monitor with Rear Cross-Traffic Alert.
Plus, if you're towing,
Tacoma's V6 Tow Package comes standard
and it includes trailer-sway control
and additional coolers for engine oil and power steering,
so suffice it to say,
this pickup takes its safety seriously.
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If there's one thing Tacoma knows well,
it's getting the job done.
This doesn't just mean having the payload
to hold your work materials
or the standard towing capability that's more
than adequate for nearly any active lifestyle,
like hauling your gear for that big camping trip.
It also means having the off-road chops to get you there.
This starts with a powerful
direct-injection V6 to pull you up
and over that hill, an advanced part-time
four-wheel drive system with available
locking rear differential to help
keep you from getting stuck in the mud,
and the ride height, approach,
and departure angles to help you
clear those rocks and obstacles.
And on that note, select Tacoma models
also feature not just Panoramic View Monitor,
but also Multi-terrain Monitor,
which builds on Panoramic View Monitor's
360-degree bird's eye view by adding additional features,
like under view, slippage recognition for each wheel,
tilt meter with image leveling, and tire guidelines.
Combine all this with an available
six-speed manual transmission, a rarity these days,
a high-strength steel body-on-frame structure,
and advanced terrain-management systems,
like Crawl Control to help get you out
of especially tough situations
by automating low-speed acceleration
and braking, so you can focus on steering,
and Multi-terrain Select to regulate wheel spin
and traction based on five terrain presets.
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And in the case of the TRD models,
upgraded suspension components, like Bilstein
and FOX shocks, take this unstoppable
attitude to the next level.
With off-road chops like these,
it's no wonder that legendary racer, Ivan Ironman Stewart,
has chosen Toyota trucks
to power his incredible decades-long career.
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It's no surprise that Tacoma is considered
the ultimate midsize pickup
when it comes to being able to handle it all.
If you need a hassle-free truck that can keep up
with the demands of your day-to-day life
throughout the work week,
and support nearly any active lifestyle on the weekend,
then Tacoma is the one to beat, plain and simple.
It's also no surprise that it's been America's
best-selling midsize pickup truck for the past 14 years,
currently accounting for a whopping
47% of sales in the segment.
Top this all off with a set of price points
sure to meet anyone's budget,
as well as its legendary resale values
and long-term cost estimates,
not to mention ownership perks,
like the ToyotaCare No Cost Maintenance
and Roadside Assistance plan,
and it's clear that the Tacoma story
isn't slowing down anytime soon.
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