AUDIENCE TO FIND OUT WHAT THEY
ARE LOOKING FOR AND WHAT THE JOB
SEARCH IS REALLY LOOKING LIKE
FOR THEM RIGHT NOW.
>> JOB SEARCH HAS BEEN PRETTY
HARD.
>> IVE BEEN LOOKING FOR A JOB
FOR MAYBE A HUNDRED JOBS A DAY.
>> ANOTHER CLASS OF GEN ZERS IS
GRADUATING READY TO ENTER THE
WORKFORCE.
AFTER A UNIQUE SENIOR YEAR
STARTING THE JOB HUNT FEELS A
BIT ODD.
>> IT FEELS VERY INTANGIBLE.
IM FIXING MY RESUME.
IM SENDING IT TO PEOPLE.
IT DOESNT FEEL LIKE ANYTHING IS
ACTUALLY HAPPENING.
>> Reporter: SARAH MURPHY EARNED
HER RECREATION STUDIES DEGREE
FROM OHIO UNIVERSITY IN MAY.
>> I DONT THINK IT IS VERY
LIKELY IM GOING TO FIND A JOB
MEETLY IN MY FIELD SO I JUST
KIND OF BRANCHED OUT.
>> ARE YOU NERVOUS ABOUT THE JOB
MARKET GIVEN THAT 2020 GRADS ARE
IN MANY CASES STILL LOOKING FOR
A JOB?
>> IF I THINK ABOUT IT, I GET
REALLY NERVOUS AND THE REST OF
ME IS LIKE D IF IM WORK --
COUPLE YEARS, IVE COME TO TERMS
THE W THAT.
>> Reporter: GEN Z IS GRADUATING
TO A MUCH BETTER JOB MARKET THIS
YEAR THAN LAST YEAR.
DRAMATICALLY BETTER.
AND FOR MANY IN GEN Z, IF THEY
WANT A JOB AND THEY ARE WILLING
TO CONSIDER OTHER INDUSTRIES
THERE ARE JOBS OUT THERE.
>> THE FIRM DOES GENERATIONAL
RESEARCH AND CONSULTS ON THE
BEST WAYS TO ATTRACT GEN Z
TALENT.
>> I HEAR FROM EMPLOYERS EVERY
DAY WHO CANNOT FIND GOOD
CANDIDATES OR APPLICANTS.
>> Reporter: EMPLOYERS WILL HIRE
7.2% MORE NEW GRADS THAN 2020.
>> YOU NEED TO PRESENT IN A WAY
THEY TRUST, PLATFORMS THEY
TRUST, THINGS THEY ARE USED TO.
>> COMPANIES THAT WANT TO HIRE
GEN Z IS LEARNING TO MEET THEM
WHERE THEY ARE.
BUILDING UP CAREER SITES THAT
HAVE AN ALMOST SOCIAL MEDIAESQUE
FEEL.
EVEN TIKTOK IS GETTING IN ON IT.
TESTING OUT A PILOT PROGRAM THAT
WOULD LET USERS SEARCH AND APPLY
FOR JOBS VIA SHORT VIDEOS.
>> PROBABLY SUBMITTED LIKE OVER
A HUNDRED APPLICATIONS IN THE
LAST YEAR.
>> Reporter: IT MAY BE A JOB
SEEKERS MARKET BUT IT DOESNT
FEEL THAT WAY FOR RILEY HUGHES
WHO JUST GRADUATED FROM BROWN
UNIVERSITY.
>> IM NOT SURE WHATS MISSING
BUT THERE SEEMS TO BE
MISCOMMUNICATION HAPPENING.
PAUSE I WANT A JOB AND SOME
PEOPLE WANT TO HIRE.
SO I WOULD LOVE TO MAKE THAT
WORK.
>> Reporter: CATHERINE GRADUATED
FROM UNIVERSITY OF PACIFIC A FEW
WEEKS AGO.
ASPIRING PHYSICAL THERAPIST AND
LOOK ENERGY
LOOKING FOR A FULL-TIME JOB
SINCE JANUARY.
>> MADE ME REALIZE HOW IMPORTANT
HEALTH BENEFITS AND THINGS LIKE
THAT WERE IN MY FUTURE.
>> Reporter: EXPERTS ARE CALLING
THE PANDEMIC THE
GENERATION-DEFINING EVENT FOR
GEN Z WHICH AFTER MORE THAN YEAR
OF GREAT UNCERTAINTY IS PUSHING
THEM TOWARDS STABILITY WHEN IT
COMES TO THEIR CAREER.
>> SCL GEN Z REALLY WANTS
BENEFITS WHICH IS HIGHLY UNUSUAL
FOR 22, 23 AND 24 YEAR OLDS.
SO FASTCINATING.
THEY WANT RETIREMENT MATCHING.
AND PET INSURANCE WHICH IS
AWESOME.
>> Reporter: THE KEY IS KEEP AN
OPEN MIND AND BE FLEXIBLE.
>> IF YOU ARE NOT GETTING A JOB
THROUGH THE CONVENTIONAL MEANS,
TRY SOMETHING UNCONVENTIONAL.
NETWORK.
I REALLY DO BELIEVE THAT THIS IS
A TIME FOR GREAT OPTIMISM.
THIS YEAR IS NOT LIKE LAST YEAR.
>> Reporter: AND THE ONES DOING
THE APPLYING ARE DOING THEIR
BEST TO STAY POSITIVE.
>> PLEASE, I WOULD LOVE FOR
SOMEONE TO HIRE ME.
IM READY TO START IN SEPTEMBER.
>> IT IS JUST ONE DAY AT A TIME.
I KEEP FEEDING MYSELF, I KEEP
PAYING MY BILLS.
AND IT WILL WORK OUT.
>> Reporter: ONE MORE THING OUR
2021 GRADS TOLD ME IS THAT EVEN
THOUGH THEY MISSED OUT OOP LOT
OF TO TRADITIONAL SENIOR YEAR,
UNLIKELY LAST YEARS CLASS, THEY
AT LEAST HAD THE YEAR TO
MENTALLY PREPARE FOR GRADUATING
DURING A PANDEMIC AND LEARNED
HOW TO GIVE PRESENTATIONS AND
WORK WELL REMOTELY.
SO LOT OF THEM FEEL LUCKY.
THE SILVER LINING AND HOPEFULLY
THAT WILL HELP WITH THE JOB
SEARCH.
>> ANY OTHER TRENDS GEN ZERS IN
PARTICULAR ARE LOOK FOR IN THE
WORKPLACE.
>> ACTUAL THERE ARE.
WHILE THE PANDEMIC HAS SHONE
WHILE WE CAN WORK FROM HOME, ONE
NEW REPORT SAYS MORE THAN HALF
OF GRADUATING SENIORS ACTUALLY
WANT TO BE IN OFFICE SEVERAL
TIMES A WEEK.
AND ACTUALLY SARAH IN OUR PIECE
TOLD US SHE WOULD RATHER WOK AT
ALDI OR ANOTHER GROCERY STORE
FOR A YEAR IF IT MEANT IN PERSON