Hi folks Dave Waring Here again with fitsmallbusiness.com
And Today's Lesson of The day in our last Lesson We continued our Series on how to start a Business
With a look at How to come up with a Business idea
Now that you have your business idea we're gonna continue that Series with a look at how to test your idea so let's Get started
Don't make The mistake That Many Failed Businesses make and Launch Your Business before Gauging the demand for Your product or service
Before you Spend any Money on your new idea locate some professionals That are in the same or Similar
Businesses to the One you're looking to start for Example if you're looking to design and sell a New Type of Necktie
Then Go out and talk to other People in the necktie Business
Don't know anyone in the necktie Business you can use Linkedin to find People with experience in Just about anything
Then Once You've Located them Just Send them an invitation to connect and Edit the invitation text to reflect while you're reaching Out to them
To learn how to use linkedin
Google Linkedin for Beginners plus mashable.com
To learn how to use Google to find People on Linkedin?
Google "Linkedin Basics + Andy Brandt 531 com"
Once You locate some Folks to talk to keep in mind the following
You want to do a Lot more listening Than talking so come prepared with questions
You were there for Advice not a debate so check your emotions at the door and don't
Try and convince Someone Who doesn't like the idea
People Who hate Your idea often provide much more Valuable Information Than People Who like it
Try and Avoid Family and Friends Because They're biased Towards Liking Your Ideas
Now that you've spoken with People and Similar Businesses about What you're looking to do one of two Things Should, Have Happened?
Number One is that you
Discovered Your Business Idea Has a Fatal Flaw in this case go back to the drawing Board and rewatch Our video on how to come
Up with a Business idea
- you Will Need to make a Few tweaks to your idea based on Feedback but Will be
Confident That You're Moving in the right Direction
Assuming You're Moving Forward With Your idea it's time to take into consideration The feedback You received and come up with a solid
Elevator Pitch For Your product or service iF you're not Familiar with elevator Pitch or need Help
Crafting an effective Elevator Pitch Visit Elevator Pitch essentials comm and Read Their free 101 guide to elevator Pitches
The Next step is to go out and find some customers
There's no better Way to find out if you Should Build Out a Business idea
Than Finding Some customers Who are Willing to buy your product or service once it's developed
you don't have
To have a Product or service to ask People if They Will buy It when you do have it so Why not do that before
Investing a Lot of time and Money and an Idea
Here are five inexpensive Ways You can Find customers before you build
Number One if You follow The Advice in our video on how to come up with a Business idea
Then You Should Already Know some People who have the problem that Your product or service Solves
Go pitch Them and see if they Will buy it if you build it
Number two put a simple one-Page
Website pitching Your product or service and Asking People to leave Their email iF They're interested in Buying It once it's built
Get The Domain from Godaddy and use Their website builder Wizard for less Than $20 all in then Run a Google Adwords
Campaign and see if you can Get Any Signups
To learn how to Market on Google Visit the Google Marketing Section of fit small Business comm
Number three if you have a Product or service that can Be Funded using Kickstarter Then This is a
Fantastic Way to find out not only if there are People Who will buy your product but
to get them to fund the development as well
for more on Kickstarter Google Ultimate Kick starter guide
Plus income Diary Com
Number four use Google Surveys to advertise your Survey Which Ask People if This is a Product or service They Would buy
Number five
Contact Bloggers Who write about the Industry you're considering entering and Ask them if you can write a Guest post about your idea and
solicit Feedback From Their audience
That's our video For Today If you have any Comments or questions please leave them in the comments Section Below?
Also Be sure to watch the next video in this series Where we cover how to come up with a name for your new Business
For more Free Advice on how to start and run a Successful Business
Visit us at fitsmallbusiness.com
Today Thanks for Watching