Hi, this is a minute of Overpass.
My name is Eric and I make apps.
This week, I ask, is it even worth putting your app on the Amazon store?
Few weeks ago, I made a video about us reaching the 3 million download mark on our apps.
So, I've showed you a graph of how many apps we get by market.
I've showed how many we have from Google Play, iTunes, Amazon or Samsung and I also referenced
a lot from the smaller markets.
And I was speaking to somebody and he said "I had no idea there were so many different
markets out there."
and it's strange that most people don't really consider the non-mainstream ones.
We think about Google Play.
We think about iTunes.
Amazon is a big player but even then most people don't seem to publish to that.
This week I kinda want to talk about whether or not it’s even worth doing.
Amazon is kinda strange because it’s so easy to take a build from Google Play and
move it to Amazon.
That's if you don't include things like, links to back to the app to do your ratings.
You have to kinda configure that kind of stuff so it goes back to the same place.
Or if you are using Google Play's leaderboards, those are not gonna work on Amazon.
If you have anything within your app, just try bring in more engagement thru the Google
Play's ecosystem.
If you don't have anything like that, it doesn't make any sense not to push it to Amazon.
Now, having said that, Amazon can be a bit high maintenance.
We've had this over and over again where we get an email from Amazon saying "We noticed
that your version of Eye Spy on Google Play is 1.22 and on Amazon it's only 1.21 and under
the Terms and Conditions it's going to be the same version.
It's like a girlfriend who's saying that why don't you notice me anymore.
And you say "Oh, yes I forgot about Amazon" so you have to publish to there but it really
only takes a few minutes.
One thing you need to think about if you have designers or things like that is, the file
sizes for Amazon are a bit different.
Like for the screenshots sizes, the text, but many times it's really just taking it,
what you put in to Google Play and making it applicable to the Amazon market.
So your app descriptions will be the same, the keywords - there's a keywords field in
Amazon so it's much more like iTunes than it is in Google Play so you can take those
keywords in put those in there.
And like I said a few weeks ago, we don't get very much from Amazon.
However, if you're releasing a free app, you kinda want everybody to see it.
And I use this term a lot, "You're fishing with dynamite".
You don't want the right people to see it.
You don't want to say "Hmmm", don't even think about it.
Just take your build and give it to Amazon as well, give it to Slide It, give it to Samsung.
Just try to get it out there as many times as you can.
And you may think whether or not it's worth your time, most of the time it takes an additional
20 minutes to push it out to Amazon.
It's the kind of market that because not everybody's pushing to it, it's smaller.
And the ideal situation, at least in my view, is that somebody searching for Algebra-related
product or a language learning product and in that list of results that they get back
from their search, maybe they'll see Mandarin Bubble Bath or maybe they'll see one of our
other language games.
Or maybe they'll see some of our quiz games and think "Oh, let me give that a try.".
As much exposure as you can get - that's one thing about the app market, if you're gonna
make money with apps, you have to think big scale.
You have to think get as many eyes on to it as you can, not the right people, not tell
your friends, but as many people as possible.
Put it as many places as you want.
Tweet about it all the time, talk about it all the time and get as many people in.
So this week, just saying "is it worth publishing to Amazon?", you're not gonna get a lot of
downloads from it, but yes, it is definitely worth doing.
You need to get as much exposure for your apps as possible.
This week I wanna tell you about two new apps that we released last week .They're quiz apps,
like the language games however, this time they're not language related.
So we released the Chemistry Flash quiz, which will help you learn or study your Chemistry
- periodic table and so forth.
And also the Oscar's Academy Awards Flash Quiz, which is something completely different
than we've ever done before.
It's not really educational but it's more trivia-related.
So if you're a movie buff like we are, then see how well you know your facts about the
Academy Awards and who's won and who's been nominated and things like that.
So it's a lot fun.
So that's it for this week's minute of Overpass.
Also, both those apps are available on Google Play so far, but within the next couple of
weeks, will be available on iTunes,.
So depending on when you watch this video, have a look, they're a lot of fun.
So that's it for this week.
Now if you're watching this on the iTunes podcast, please leave a review, I'd love to
hear what you say.
And if you're watching this on YouTube or Facebook, or LinkedIn, please leave a comment,
I'd love to know what you think as well.That's it, i'll talk to you next week.