You know, producing video content is a blast, but it can take a long time.
One time I shot for eight hours for a video that was only going to be 30
seconds. Dang so long time! So in this video,
we're going to talk about the advantages livestreaming has over prerecorded
video. Now you may be asking yourself, "self well,
isn't this a pre-recorded video"? And the answer is yes, it is.
So thanks for calling me out on that, but what you don't see,
are the many takes that it took,
to get to this glorious take talking about prerecorded versus livestreaming
video. And this video isn't about bashing prerecorded videos.
I think you need both. I think you need pre-recorded videos.
And you need live streaming,
but I want to show you how live streaming can save you a ton of time and
actually work for you in the long run.
So the first advantage with livestreaming is that live is live.
That yeah, you're probably going to do,
and probably should do some prep work for your live show,
but it's a lot less time-consuming to go live than it is to shoot
a video. Now,
something else that can make livestreaming even faster is pre-production.
What you do before your livestream even starts.
So like you create like a title with your name or a subscribe button,
or even maybe something that says, "Hey,
let me know if you've got questions in the comments below",
and then you reuse those over and over every time you livestream, again saving
time before you even get to the livestream.
Something else a livestream does is it gives you two videos for the price
of one. So you do your livestream, but,
when it's over the video is still there.
And a lot of times the video will continue to grow and do even better than
say when you originally livestreamed. So again,
you get two videos for the price of one livestream.
Another advantage livestreaming has, it's more immediate. I mean,
I probably could have done a livestream faster about this topic,
than it's taken me to record it, edit it and do all of that.
When you go live, it's immediate,
it's organic and you are immediately engaging with your audience.
Something a little harder to do with a produced video. All right. Here's one,
livestreaming is 100% authentic.
There ain't a lot of places to hide a livestream if something goes wrong.
I mean, look, if you think something won't go wrong,
then you need to be livestreaming because something will inherently go wrong or
apparently go wrong. You know,
I'm going to leave this in here just to prove the point when you're
livestreaming, it's real. It's real, it's out there.
Where if you're doing a produced video,
you can edit out stumbles and gaffs and make this part shorter if you wanted to.
But with livestreaming, it's real, it's authentic; and quite honestly,
that's what make people fall in love with you (or is it makes people)? Anyway,
they really like you.
And another advantage of live streaming over produced video?
It can be cheaper to produce. Now think about this.
You can go live with your face time camera. You can go live with your phone.
You can go live with a webcam.
It's just cheaper to produce than it is to buy a ton of
gear, maybe go on location and produce a video.
So if you're thinking about saving costs,
but you want to get your message out there because you should,
livestream because it can be cheaper. So there you have it.
Some advantages that live streaming has over prerecorded video.
And if you're not live streaming,
go ahead and give it a shot because it's fun and it's easy and you'll be
amazed how quickly you can engage with your audience.
And make sure you watch for more tips and tutorials right here.
Hit the subscribe button and we'll see you in the next video.