keyword is online gold no matter what you want to do online it's all about keyword or nothing
so either you're running an ad or you want to sell a book on amazon or you're a freelancer on fiverr
upwork or you have a blog about to start a blog all of these things i'm telling you is embedded
in keyword research now you might be asking how is this important what is even this keyword
research itself let me tell you keywords they are the words or phrases that people type into
all search engines that brings out whatever it is they want that is keyword so if you're on google
and you have a session it on google whatever it is you type that's keyword if you're a freelancer and
someone wants to look for maybe a graphic designer and type graphic design that is keyword if someone
goes to amazon and types on amazon maybe a book for depression and put something like that on it
that is keyword so you see if you are going to make money online and you don't know how to target
those keywords that people are going to be typing then you cannot make money by large we could
all agree that keyword is the online goal the beautiful thing today is i'm going to show to you
how to do this for free i'm saying the high level of keyword research now we will be using four
platforms for these and six strategies please i expect you to get a note and put this down and you
can get this for free even if you don't have money but then if you have money you can scale higher
and scale quickly i'll show everything to you okay now very first thing i want to tell you are things
you don't know about keyword research even if you have been online for a long time there are three
forms of keyword the first one is what is called information a keyword second one is what is called
transactional word and third one is what is called the commercial keyword now let me explain this
to you in 30 seconds informational keywords are keywords that you don't have the intent of selling
anything or people looking for it are not looking to buy anything it's simply for informational
purposes for example if i type to google how long is abuja to lagos in kilometers apparently i'm not
buying abuja to lagos there is no gain no profit in that that's informational but transactional
is something that can bring someone into buying something for example if i am typing what size of
[ __ ] can a six tall man wear that looks neutral apparently but transactional because as soon as
somebody who looks for a claw to wear for a six feet tall it might end up buying that transaction
now we have the commercial this is where the athletes fall under when you are doing commercial
then you are targeting directly what to sell with best eye glasses for children that is commercial
someone is coming into that if he writes best eyeglasses that means he's interested in buying
the eyeglass he just wants to know the best before he purchases those are three forms of keyword but
then that's not all there are also three types of keywords please listen to the studio you must in
denote three types of keywords it's just based on their length and you will see how important
this is as we proceed first one is what they call short tail keywords what short still keyword mean
is the generic keywords that people are looking for for example you're looking for nigeria you
just type nigeria on google that's short then it moves quickly to number two which is the mid
tail keyword for meter keywords is a bit longer so you say something like how to get to nigeria it's
not long it's midway it's not short it's not long that's mid-tail keyword and then from that we now
have the long-tail keywords the long-term keywords are something longer for example how to eat in
nigeria if i am a foreigner that's quite long but that's still a key word these are the three
main types of keywords okay now let me show you a live example of these three types of keywords so
i can drive home the point so you would see what you're doing wrongly about your keywords that's
not making you sell especially if you are starting online and you have no authority you are starting
a blog you are starting a freelancing you have no review you are starting your amazing books nobody
had bought anything from you this is what you need so let me choose an example i'm going to say how
to fall in love that's the key word that's short how to fall in love let's check that out on google
if you check that out on google and then from here you see i just want you to notice look at this url
www.bryce.com that's the first one look at the second one wikihow.com that is if you type how
to fall in love but then when we go to meet and we want to check out this mid-tail keyword then look
at this how to fall in love with a woman that's now a mid-term look at what has been pulled out
for us it's no longer like the first one this is subscribe date challenge then look at number
two it's still wicked how is ranking for that as well and then love to know you can see the massive
difference between the first one which is just bryce.com weekly hour and weekly hour and time
they are now different just by adding what to eat just to turn it to mid-tail keyword you see
how that works but now let's increase that to long-term keyword if you go over to how to fall
in love with a woman who is poor now i've added something longer to it look i was ranking for this
post.ng quora.com and then a youtube channel this simply tells you that when you go from short to
mid tail to long the researches are coming from it even when they look identical in keywords
they are not always the same this is good news for beginners because now you have the chance to rank
but how to do all of these across all platforms i'm going to show you at the beginning of this
tutorial i told you that we are going to be checking out on four platforms let me tell you
the four platforms so that we can also check with this keyword the short mid and long tail keywords
what they have to say about this keyword the first platform is ubersuggest.com now this
is ubersuggest.com you can use it for free and also you can get the paid version if you have
some money i'm going to leave a lot of links in the description below the second platform
is what i call google trends we're going to be using google trends the third platform is what
i call google ads we're gonna use that as well and then we have three more i promise
four but i'm going to show you six the next one is keyword everywhere and then we're gonna also use
semrush.com and then away from that we are going to be using as well harris.com
keyword generator this is harris.com look all of these platforms i'll show you how to use them
individually so you can choose the best one that you want i'll tell you the best for me
and why it's the best let's check out on uber suggest what it has to say about the keyword we
are using as an example when i go over here and i type how to fall in love look at these it has 2900
such volume i'll explain all these details to you just look at it then you have seo difficulty of 88
paid difficulty of two and then it cost per click is 3.79 how to fall in love
okay if i move over to the next one how to fall in love with a woman just look at the search volume
from that previous one that is 2009 the next one is 10 in set volume and as you can see
you only have seo difficulty of 10 you have paid difficulty of 14. this looks like nothing here but
then if we move to the third which is the longer tail keyword how to fall in love with a poor a
woman who is poor the search volume is zero but the seo difficulty is for and paid difficulty is
one now this takes me to the next thing that is the most important in keyword research which are
keyword research metrics what this means are things you have to be on the lookout for
when you are doing your keyword research now for the purpose of this tutorial i'm going to
mention to you seven by the way we have 25 of these these are things you have to be on the
lookout for but i'm telling you seven if you do this correctly you should be hopped around
number one is competitiveness number two the search volume number three is your ranking ability
number four is backlinks number five is your type of keyword target number six is seo difficulty
and number seven is paid difficulties like i said there are many more metrics that you have to be
on the lookout for but let me just say this is for a beginner and those are for pros now let me tell
you the details so that you would understand but i just don't want to bore you by talking
i want to take you to the screen while i'm showing this to you live then you will understand how this
world when i want to do my keyword research these are the questions i ask myself and i fill in the
first one is am i targeting commercial keyword or i'm targeting a translationer or informational
keyword am i seeking to let somebody buy something from me is there an affiliate link i'm targeting
that's the first thing i look into and after i figure that out i do the second thing
the second one is am i just making these for content sake or i'm looking for an evergreen
content and evergreen content means a content that you put up once but can still be relevant
in the next five six ten years that's evergreen that's the one that brings the most money but
then if you want to jump on something trendy that you just rank about now and make the money now
and it dies there or maybe seasonal something you are selling during christmas if that is the case
you have to identify that and after i do that then i go to the first kind of research that is called
google trend let me show you now for me using the same keyword i have been using so i tap it
how to fall in love and i click on search and by the time i search that it's going to pop
out google trend please take a note at this look at this arrow it's pointed towards down this is
indicating that this particular topic is not going to go up and then they are guessing is coming down
but then if you look at it from this angle you can see nigeria i don't usually rank for things
in nigeria so i'm looking for united states of america so i click on that and i scroll down to
united states of america and click on it and just like that it changes up and tells me what's going
on just as you can see also is actually going up as a today but it's pointing the whole thing is
going down but you can look at it after 12 months to get more narrative this is just for one year
if i click on it and i go for like five years this will tell you if it's actually going down
or going up you see the longevity of this particular keyword and just as you can see
on lower days you can still get up to 58 searches right but then if we know from a keyword research
that this is going down it's possibly not something i'm going to follow through because
i don't want to waste time right but then there is a good tool with google trend you can't compare it
to something else you want to write about look at this thing here called compare if i click on
compare and then i can put another search term that maybe i want to rank about now to compare
i just quickly go back to my search and then i look for what people also ask remember i want to
write a topic around how to fall in love but now i don't like that because it's pointing down and
i want to see what happens next this is what are the signs of falling in love that's almost close
to it so i go back to google trend and i put what are the signs of falling in love as soon as i put
that i click on sign in to search and then i can see which one is good over time and which one is
not the blue line is for how to fall in love the red line is flat out flat there's nothing on it so
i can go back as well to also search what another related world i can look for why can't i fall in
love that's another one i can try then i go back again another comparison i click on why can't
i fall in love and then i click on the search term then it's a yellow just like the red yellow
is quite better it's still having one or two searches but then it doesn't have as much as these
now you can see in as much as this is telling me it's going down this keyword is way better than
any other keyword that's the first thing i do then i go back to my keyword tool now i know i'm going
to look for something around how to fall in love now if you have a blog that already has authority
then you can gather these but if you are fresh new you can't rank on these ranking metrics is another
thing you have to know the fact that it's good to write on doesn't mean your website can rank on it
doesn't mean your affiliate is going to sell on it then you know that if you are searching new
you are targeting this the mid tail keywords and the long tail keywords to do this you go back to
keyword tool they are going to show you exactly and like i told you you can use any of them you
can use semrush you can use harebs or you can use ubersuggest i always use uber suggest so now by
uber suggest standard look at this it's giving me a search volume of 10 difficulty of 10 that's easy
that means i can rank on these but if you compare that to the first one the seo difficulty is 88
there's no way you can rank on that if you are new if you are new make sure your targeted seo
difficulty is between one and thirteen anything outside the thing you cannot rank for it not at
the early stages when you are setting and you have no authority very smooth so now instead of
writing about how to fall in love alone i'm going to write about how to fall in love with a woman
you can also check this out on other platforms if i go over to arabs and i type the same thing
and then just like uber suggests said it's just 10. when a man falls in love with a woman that's
understandable you can see it's green it's not red anything in green six to thirteen is doable and
uber suggests if it's outside that you can't what makes a guy fall in love with a woman these are
nice subtitles that you can hide in the main title this is how i do my keyword research and i write
and then it ranks but then to be truthful to you i know that this alone will not get you there that's
why i want to introduce you to join my classroom the classroom i show everything beyond bothers
all you have to do if you want to join is go to the comment section and see africa and add me
to your online beginners class this class entails everything but then if you know how to do keyword
research and you do not know how to convert it to money then what's the essence that's why i'm
leaving this tutorial here click it now and it will take you to how you start your blogging and
everything you need so that you can make money from keyword research let's go let's go let's go