Sunny Lenarduzzi: She's built a following of over 500,000 on
her Instagram account and she's gonna teach you how to do the exact same thing.
This video is all about how to sky rocket your growth and your engagement on Instagram
with a special boss instructor.
Welcome to the Sunny Show.
For the bright side of being your own boss and building your own life.
How do you build a real, authentic, engaged and thriving community on Instagram?
I've learned so much from this boss and I'm so excited to share here four secret Cs of
growing your Instagram account on today's episode.
Meet miss Amanda Bucci.
Amanda Bucci is a 24 year old lifestyle entrepreneur whose mission is to ignite the fire inside
of people to level up in their fitness, business and personal life.
Amanda now teaches other entrepreneurs how to build their businesses online and specializing
in strategies that humanize social media accounts and build organic audiences.
Without further ado, take it away, Amanda.
Amanda Bucci: Hey Sunny and thank you so much for the awesome
intro and what's going on everybody?
I'm excited to talk to you guys today about how to grow your Instagram platform.
So my name is Amanda Bucci and I started on social media, just posting and just sharing
for fun.
It's fun for me, but I actually grew my Instagram in just three years from zero to 570.000 followers
and my YouTube channel from zero to 200.000 subscribers as well.
So keep in mind a lot of these strategies work for both platforms.
I'm gonna teach you guys my four Cs, that are my non-negotiables for growing your Instagram
and if you are not doing these, these are the things that you have to know that you
can implement immediately today.
So the first C is to create captivating content consistently, that is four Cs, but that is
only one of them, number one.
And this one might seem like an obvious one, and you might say "Amanda, that is super obvious,
you are not smart."
But seriously, if you are not creating captivating content, Instagram isn't going to push it
out, so if you are just relying on the algorithm and you think the algorithm is screwing with
me, none of my posts are getting on the explore page, I'm putting in all of this work.
It's probably just your content.
So really take a look at your content.
Are you creating captivating content?
By keeping that in mind when you're making your content, really think about what goes
viral in my niche.
How can I recreate that and how can I make content that is already showing up on my ideal
client's explore page?
So create captivating content is number one.
Number two is consistency, second C in the four Cs.
Consistency, again, might seem simple, but a lot of people start posting on Instagram
and they post maybe once or twice a week and they think that it's going to work.
If they're on Instagram, they want to be seeing new stuff on their feed all the time, so if
they're going to press follow, and you're only posting once or twice a day, your stuff
isn't going to be put in front of them as much as it would if you would be posting once
a day.
And that's going to lead me into my next tip, which is cheating.
Don't cheat the system, Instagram 99 percent of the time knows if you're trying to cheat.
And when I say cheat, I mean purchasing likes and followers, using automation bots, so having
a robot where you purchase a robot or service and it automatically comments like and emoji
or something generic on everybody's photo.
You cannot cheat your engagement.
You should not be automating your engagement.
And if you do that Instagram will actually flag you and it will say "No, your page is
flagged, you're not doing it right and your stuff is going to lose followers consistently,
you're not gonna be getting the likes that you were purchasing, or whatever you were
doing before and Instagram is going to knock you down and it's not going to work for you.
And the last and final piece, which is the number one most important piece of information
and advice that I have to give to you for Instagram growth and even for YouTube growth
is commenting for conversation.
Not commenting just for the sake of commenting, but commenting for conversation and there's
two reasons why.
First reason to create conversation is to build a relationship, so the best thing you
can do on Instagram is transfer your real life social skills onto social media, so social
media is a place to be social and interact with people and I know, I know, I know how
much it might seem like a lot of work, but until I had about 70.000 Instagram followers
I commented back to every single person that commented on my pictures, because I was creating
conversations, real conversations with people and that helps you connect with them, that
helps you create the relationship.
That helps people want to come back to your page and create that conversation again.
So conversation, again, you can do two ways.
Number one is going to be commenting back to people who comment on your post, making
sure that you're engaging back with those who engage with you.
It's going to increase your engagement, because you're engaging back and it's going to allow
them to feel safe to come back again.
The second way that you can go about creating comments, commenting for conversation, is
to go off of your page and on to other people's pages who might be in your niche and who your
ideal clients might be already following and add in comments that will create and stimulate
conversation.
Now don't just write on some influencers page "Follow me."
Or you know, spam their page, anything like that, it's not gonna create good conversation.
They're actually gonna hate you and probably block you, but the best thing that you can
do is just comment something that's insightful, that you actually read their caption or watched
their video or have watched something that they've done or taken a course of theirs.
And add to the conversation.
Gary Vaynerchuk calls this his $1.80 cent tactic, where you do top nine posts and ten
different hashtags and you go comment something that actually is relevant on that page, because
you're being a part of the conversation and you're creating yourself as a part of the
community, an authority in your community.
Gary Vaynerchuk: - Now the next thing, you gotta go, you gotta
search hashtags like fitness, things of that nature in your radius, so within a twenty
mile radius of this place.
Let me show you.
So like literally you go into here and you type in "fitness", right?
And you go into the tags, right?
And you get that and now you need to like look at people's stuff,
- Yeah, sure.
- Really consume it and then leave a comment like "Yo, bro, that's doing it right."
- Got you.
You need to become part of the community.
- Okay.
- Not just pushing out.
If you go hard four times a day, shit for them, you go into 90 accounts a day and leave
your ... You know, that's you laying in bed in the morning or like fucking right now,
you're a little early.
Yeah, exactly, grab a coffee, whatever you do and like ... You do that ... Honestly,
as I have gotten my fitness up in the last couple of years, it's the same shit you know
about fitness, there's no shortcut.
- Yeah.
- There's no shortcut and there's no steroids in this.
- Right.
- You know, there's no shortcut.
It's just fucking every day eating, you know, some people are like "Oh, what's happening,
you're not eating right?
Or you-"
- Get consistent.
- I've all of a sudden finally figured out how to use my laps so my shoulders aren't
hurting and I'm finally starting to build ... You know?
- Got you.
- It's that.
Discipline.
- Discipline.
Four times a day consistent.
Got you.
- Go into the community.
- Okay.
Appreciate it, man.
- Nice to meet you, man.
- Thank you.
- Sure, of course.
Amanda Bucci: So those are my top four Cs for increasing
Instagram engagement, getting found on the explore page and really finding your true
tribe.
Thank you, guys, so much for watching.
I do have a free mini course for you guys that I created for my tribe a while back,
but I'm gonna offer it to you guys as well, if you just wanna go to the link in the description
box.
It's just an Instagram growth course.
It's gonna have even more tactics that are some of my best tactics to use to grow your
Instagram following.
Thank you, guys, so much and back to you Sunny, thank you.
Sunny Lenarduzzi: Thank you so much to the Instagram queen,
thank you Amanda, that was incredible.
If you are as blown away as I was, by all of that advice and strategy, put "boss" in
the comments below to show Amanda that we appreciate her being a guest on the Sunny
Show, now I know that it takes a lot to be your own boss, so I sat down with Amanda for
a special bonus interview to interview the boss behind the business and find out everything
that makes Amanda tick and make her as successful as she is.
To listen to it you can go to sunnylenarduzzi.com/008 for that episode of the Sunny Show podcast.
Be sure to rate it, subscribe and review, I'm so excited to share this one with you
guys.
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Thank you so much for watching and I will see you in the next video.