- If you only have about five hours a week
to work on growing your YouTube channel,
this is how I would recommend you spend your time
with the goal of publishing about one video per week.
Hey, guys, my name is Tim Schmoyer
and welcome to Video Creators.
This channel's all about helping you grow
your YouTube audience so you can reach people
and change their lives.
It's hard to do that when you've got a lot
of other things going on, right?
For a lot of you guys, I know you have relationships
and you got a full-time job and you go to school
and errands, responsibilities.
For me, my wife and I somehow managed
to have seven kids in eight years
and we're running a business, we're doing YouTube,
we're homeschooling our kids,
we're active in our community.
We have a lot of the same time pressures that you do.
In fact, a few months ago, my wife had our seventh child
and I had to disconnect and back off a lot from YouTube.
I just didn't have the time and capacity
to create videos like we normally did
because my family needed so much time,
energy, and attention.
During that six month period, I was forced
to really evaluate a lot of what I do on YouTube
that's essential and important to growing the channel
and what's just not and I could just let it go.
I want to give you guys a plan for how I think
five hours a week would best be spent
on your YouTube channel to grow it
if you're like me and you have a lot
of other things going on.
Obviously, a lot of this will change
based on the nature of your content
and your skills and equipment and your schedules
and resources, a lot of different things.
But, just think of this more as a starting point
and absolutely tweak this for your needs.
The first 30 minutes should be spent
really planning out your content.
Maybe do some research, write an outline,
think through the story, plan the camera angles,
things like that.
The better you plan up front,
the more efficient your time will be
in the rest of this process going forward.
Then plan on spending around 15 minutes
actually setting up your camera equipment
and getting everything ready to actually do the shoot.
Then plan on spending around 30 minutes
actually doing the video shoot.
That 30 minutes will go very quickly
so you're gonna have to put perfectionism behind you.
Just do your best and just keep moving.
Then, plan on spending about one hour
actually editing that video.
Then, maybe 15 minutes on creating the thumbnail,
spending about 30 minutes doing the upload
writing the metadata, the title, the tags,
the descriptions, the interactive cards,
adding the end screen elements, everything,
adding the captions, everything you do
to prepare your video to be published on YouTube.
Then, actually publish it.
Plan for around 15 minutes of replying to comments
and people who are interacting with your video
on different social media platforms.
Then, I would spend every week
one hour on professional development.
This is where you're going to be working
on improving your skills like storytelling
and branding and marketing and production
and editing and graphic design for your thumbnails
and everything that goes in to acquiring the skills
you need to actually create content that engages people.
Also spend around 30 minutes each week
watching the other creators in your niche
and especially outside your niche.
What else is happening on YouTube?
Where else can you get creative inspiration from?
Gather new ideas and see what else is happening
on YouTube that's working well for other people.
Then, wrap up your five hour YouTube week
with 15 minutes of evaluating your YouTube analytics,
especially the retention on your previous video.
Come up with ideas of how you can improve
going forward on your next video.
You can break up those time segments
however makes most sense for you.
But, I think the elements that need to be included
are one, actually creating content, right?
And then you actually really do,
I really believe it's important
that you keep learning and growing,
whatever that looks like for you.
Otherwise, what I see happens,
these creators get into a rut and they keep making
the same kind of content over and over and over again
and not really seeing results because they're repeating
the same thing that's not getting results.
Your YouTube analytics can really show you a ton
on how to better improve your content.
If you want to learn more about that,
I put together a playlist for you guys right here.
That's really gonna help you focus in
on the things that are gonna have the biggest impact
on growing your channel for the short amount
of time that you have.
So, check out that and subscribe here
because we're all about helping you guys
grow your YouTube audience so you can reach people
and change their lives.
So, subscribe and I'll see you guys
over on those next videos.