hey put that back no eating until we get to white castle yo let's roll
white castle may be popular with harold and kumar but the rest of america maybe not so much here are
the 10 reasons why white castle isn't a fast food giant there aren't enough choices at white castle
there's no denying that white castle has a niche audience but it's simply not popular
with most fast food fans it's never going to be as big as mcdonald's burger king or wendy's
because those chains have much more extensive menus more importantly burger king and wendy's
serve up massive burgers like the bk quad stacker and dave's triple when it comes to burgers at
white castle your only options are sliders the tiny burgers are tasty but most people have to
order at least five of them to be satisfied you always want more more more white castle offers
up to 12 different kinds of sliders including the 1921 slider and the cheese slider that may
seem like a lot of choices but keep in mind that in the united states burger king has at least
30 sandwiches on its menu at all times and that's not even including the secret menu if white castle
ever hopes to be top dog in the burger world it's gonna have to create a burger that can compete
with a big mac even six double cheese sliders aren't gonna satisfy your hunger quite like a
double quarter pounder white castle's breakfast menu is too limited just waiting for my breakfast
luis white castle's breakfast menu has a surprising number of choices compared to the
breakfast offerings at mcdonald's mickey d's offers over 20 breakfast sandwiches
while white castle only has five the egg mcmuffin is the undisputed champion of breakfast fast food
sandwiches warren buffett apparently eats one every day wow that good huh white castle's belgian
waffle slider on the other hand is a true underdog it's simply never going to be as popular as the
egg mcmuffin no matter how good it tastes but we must give credit where credit is due and you can
customize your breakfast slider at white castle some folks enjoy sausage on their breakfast slider
while others go for the hickory smoked bacon if you like to spice things up try the jalapeno
smoked cheddar cheese if you're a weakling when it comes to the scoville scale you can opt for a good
old-fashioned american cheese white castle is a family business they're a family-owned business
jim and i used to clean up at those we'd go in pretending to be family white castle is actually
older than burger king and mcdonald's it dates all the way back to 1921 when babe ruth was hitting
homers left and right for the yankees thanks to keen businessman ray kroc mcdonald's quickly grew
from a tiny fast food joint run by two brothers to a massive company and the world's most successful
burger joint the white castle story is much different unlike mcdonald's the expansion of white
castle across the u.s has been slow and steady we are getting there folks slow and steady today it's
still very much a family business white castle ceo lisa ingram runs the company pretty much the same
way her great-granddad ran the company a hundred years ago the day-to-day business operations are
virtually unchanged and massive expansion is off the table ingram says that white castle's current
business model isn't going to change anytime soon and why should it white castle doesn't have to
compete with mcdonald's to be successful white castle's annual revenue is climbing at a modest
pace in 2018 it was up 1.8 year-over-year that may not be tremendous growth but it is consistent if
white castle expanded as fast as mcdonald's did the company could have failed more risk means a
higher chance of bankruptcy white castle played it safe and it worked white castle doesn't franchise
franchise franchise franchise white castle refuses to franchise and today there are still only 373
white castle locations across 13 states unless white castle has a presence in every state like
mcdonald's it's never going to be able to compete ever ever never because of franchising there's a
subway and a mcdonald's on just about every street corner but the white castle board of directors has
put its collective foot down franchising is not in the cards for white castle at least for now
white castle ceo lisa ingram believes that by franchising the company would lose control and
that's not something she wants to happen if you were hoping to open your own white castle you're
going to have to keep dreaming if you want to be a franchise owner may we suggest chick-fil-a you
reportedly only need ten thousand dollars to open one white castle may be against franchising but
that doesn't mean that expansion is off the table altogether until recently white castle operated
almost exclusively in the midwest and on the east coast however white castle recently expanded into
arizona florida and nevada white castle is doing quite well in las vegas alongside heavyweights
like shake shack and in and out the vegas white castles are operated through a licensing agreement
it's sort of like franchising but the white castle corporation maintains all the control
you're likely going to see white castle continue to expand through the u.s at a steady pace in the
years to come white castle is currently on the lookout for land and middle-income neighborhoods
to expand its operations white castle also wants to rent land from convenience store owners to
build more white castle locations however these white castles would not be franchises
white castle is loyal to its customers first time for you first time yes white castle has a stellar
reputation when it comes to customer service that's one of the benefits of running a smaller
business the king and ronald mcdonald don't really care if you stop eating at their restaurants
mcdonald's and burger king can replace you in a heartbeat mcdonald's bottom line isn't going to
be affected one bit if you stop eating your weekly big mac white castle doesn't have that luxury they
need every customer they can get white castle has implemented numerous customer loyalty perks over
the years and many of them have been successful last year white castle offered customers a 20
discount on all orders placed through the white castle app the limited time offer resulted in
a 215 increase in app downloads and extremely positive word of mouth do you think mcdonald's
would ever offer a discount like that yeah that's what you wish steve mickey d's is pretty stingy
when it comes to deals you'll be lucky to get an extra mcnugget however you don't get to be
a fast food giant by giving away free food the discounts at white castle might be preventing the
chain from reaching the heights that mcdonald's has reached the food is extremely unhealthy hey
is that healthy food white castle is one of the unhealthiest fast food restaurants out
there what else would you expect from processed white bread and greasy beef
then there's the cherry coke it has a lot more calories than diet soda an original white castle
slider has about 140 calories that might not seem like a lot but keep in mind the sliders are tiny
an original slider combo comes with four sliders so you're looking at 560 calories for the burgers
alone those tasty crinkle cut fries even more calorie dense a small order of fries has just
330 calories but if you upsize your fries to a medium you're looking at a whopping 600 calories
you might want to stick with something healthy to wash it all down diet soda and water are calorie
free but if you're craving a chocolate shake you're gonna have to hit the gym the next day
chocolate shakes at white castle are between 950 and 1200 calories why the discrepancy you
might ask well the calorie counts of the shakes vary from region to region in new jersey a large
chocolate shake has just over 1 000 calories but in cincinnati a large chocolate shake
has a whopping 1200 calories the ingredients are slightly different across the us so calorie counts
vary from city to city in new york and new jersey the white castle original slider has 150 calories
10 more calories than the sliders at all other white castle locations so keep that in mind the
next time you visit the white castle in midtown manhattan you'll have to walk a few extra blocks
to burn off the extra calories i need to eat 10 000 calories a day to maintain muscle mass you
would think that white castle would be focused on adding some healthy items to its menu but so far
that hasn't happened you can't order a salad or a wrap at white castle you're stuck with sodium-rich
sliders and sugar-filled shakes here's another terrifying fact if you buy a pack of frozen white
castle sliders at a supermarket in california you'll probably notice a warning label stating
consuming this product can expose you to furfural alcohol which is known to california
to cause cancer yikes white castle has almost no international presence try zero zero zero
zero zero zero there are no mcdonald's in russia or north korea but you can find a mickey d's in
just about every developed country in the world for white castle to become a fast food giant
the chain has to expand its international presence so far white castle has been slow
to expand outside of the u.s there aren't even any white castle restaurants in canada
sure canucks can buy frozen white castle sliders at walmart but it's just not the same white castle
has just two international locations and they're both in bustling shanghai china the chinese
white castle locations are operated through a partnership with equity firm clearview partners
and so far white castle has found great success in the chinese city since opening in 2017 the
shanghai locations have received rave reviews from locals if you're visiting shanghai why not stop by
a white castle and try a cherry duck slider or a spicy tofu slider these exclusive sliders are only
available in china i have to go to china yes in america you'll have to settle for a 1921 slider
or an original slider white castle has tried to open other international markets in the past but
all attempts so far have been failures the white castle restaurants in mexico japan south korea
singapore and malaysia were all short-lived white castle has a racist past why not use a n word oh
the other n word no today white castle champions diversity and equality the restaurant chain is an
equal opportunity employer and regularly supports pride events however this wasn't always the case
white castle actually had a racist past and it's something that haunts the burger chain to this
day i'm very disappointed in you for decades white castle was criticized for not hiring black workers
in his book selling them by the sack david hogan wrote that despite the constant labor shortage
white castle never tapped the abundant supply of available african-american workers with the
exception of one cleaning woman hired during world war ii in the 1960s many white castle restaurants
were located in urban centers with large black populations white castle's hiring policies
resulted in a boycott in 1963 in new york and soon after the company began working to fix its image
white castle re-examined its hiring policies and started recruiting more african-american workers
white castle was also slow to hire women beginning in the 1920s and until world war ii white castle
only hired young men white castle hired a corporate hostess in the 1930s but no women worked
in the restaurants even during the war when most men were serving overseas white castle was still
reluctant to hire women it took quite a while before white castle reversed its two-decade-long
ban on hiring women white castle's impossible slider has terrible reviews two thumbs down white
castle's healthy options are few and far between but the chain did release an impossible slider to
cater to vegetarians and flexitarians i'm a vegan of course slowly working towards full freaking
vegan unfortunately the impossible slider has so far been a mixed bag when the impossible slider
debuted in 2018 white castle fans were hyped social media buzz was at an all-time high and some
white castle locations were selling as many as 300 impossible sliders a day many foodies were pleased
with the faux beef slider the initial reaction was stellar but some food journalists were far from
impressed according to peter genovese of nj.com white castle's impossible slider might just be
the worst burger ever saying he'd rather put real plants maybe fistfuls of dandelions on this bun
than eat white castle's engineered concoction one tripadvisor reviewer said the impossible slider
he ate in st paul minnesota had a strange flavor and a gritty texture that certainly doesn't sound
appetizing is the impossible slider truly as bad as some say you'll have to judge for yourself at
a dollar ninety-nine the impossible slider isn't cheap either that's a hefty price to pay for fake
meat with inflation running rampant most white castle patrons would prefer a 72 cent original
slider even the double slider cost less at a dollar forty two if white castle wants to
compete with burger king it's gonna have to do a better job catering to vegans the impossible
whopper is a bona fide hit and most foodies can't tell the difference between a beef whopper and the
impossible whopper white castle doesn't have a famous mascot honk once if you love chicken on
twice that's right you love the lord mcdonald's has ronald mcdonald burger king has the king
and jack in the box always has the hilarious jack box but who does white castle have
occasionally employees will dress up as sliders and white castle recently had a short-lived cgi
egg mascot called humpty d the restaurant doesn't have an iconic spokesperson like the big burger
joints mascots can do wonders for a restaurant chain's bottom line would windy's be as big as
it is today if dave thomas hadn't named the restaurant after his daughter probably not
the truth is white castle needs an iconic mascot the restaurants are cleverly designed to look like
mini white castles so perhaps white castle should come up with some sort of royal themed mascot
burger king already has the king so maybe a knight would be a good idea sounds sweet until white
castle has a famous mascot it's never going to be a fast food giant it is what it is thanks for
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