- I'm trying to get cozy as shit.
(DRock laughs)
Somebody tweeted DailyVee and chill.
- [DRock] Really? - I'm just laughing.
("Legendary" by Welshly Arms)
What if I told you this was
the last Monday morning of your life?
- [Gary] Little bit of a curveball this morning.
Was going from Newark to Chattanooga for our Chattanooga
holiday party but that was canceled.
So now I'm flying to Atlanta connecting and then driving for
two hours to Chattanooga.
(tape rewinding)
Should I give away 25 FaceTimes for Christmas?
(DRock laughs) Yeah.
I mean the amount of people that are tweeting all I want for
Christmas is a FaceTime with GaryVee is funny.
("May" by Aire Atlantica)
Make me that Facebook video,
do something smart with influencers,
do something smart with accounts that can amplify media accounts
and (censored) on Facebook. Right?
Get me a startup new thing
and give me PR and I'm gonna make
the list of PR so you have to understand.
Yeah, I'm all over the place.
So listen, I'm really excited to connect.
I'm excited, this is my singular
biggest investments of my career.
I've heard prior to this call that you have some level of
context for me which is good because then I think we'll be
talking kind of on the same language.
I genuinely believe, I believe in this space remarkably.
When I started looking under the hood of what they were building
and what their ambition was
it is 100,000% clear to me by
spending time with all the
executives that I do CMOs, CEOs
that value of, if they could deliver on this message.
They've got the product potential, right?
And they've got the thesis
and there's a real lack of competition.
If they can actually deliver on this mission
in a world where I really know that
there's nobody ahead of them and
I know that (censored) and (censored) who I have
relationships with are absolutely gonna make
an acquisition in the space.
It's just a big play.
- [Qunicy] As a quarterback-- - [Gary] Yes?
- [Qunicy] I'm coming out,
you haven't done the quarterback shit yet.
- [Gary] Yep.
- [Qunicy] You guys haven't done it.
- [Gary] No, I haven't.
- [Qunicy] Why do I say,
"Alright, I trust GaryVee to take my
career and to the next level?"
- 'Cause my seven-year-old daughter can on Google and tell
you which camp, which trainer, which right thing you need to do
on a football level and because it's your fucking heart and your
arm and your brain and all the other stuff I have to execute
for you and there's been plenty of guys,
plenty of guys who supposed to go in the first round.
I follow football hard.
I know the Jets practice squad so this is my life.
You know, I just know the stories. You know?
I know the stories and so I think the reason a quarterback
comes with us, look does a number one or number two pick in
the NFL draft next year, some the guys are projected are they
gonna come with us?
I am not, as egotistical as I feel right now,
I'm not naive and I recognize that some of the biggest
agencies in world are gonna have the tactics.
They probably got 'em locked up already.
So, I'm a big boy.
I think that to be very frank and you haven't been in a
meeting with me like this yet Quinc,
I don't want to sell them on me.
I really don't. I'm empathetic.
- [Quincy] Mhmmm.
- You've been courted since you were 13.
Right, you, your parents have been hoping you'll never get
hurt and everything's gonna be okay
and now you're finally here.
You made it through and
what are you gonna take this crazy high risk on a startup?
But I took risks on startups.
I bet my hundreds and hundreds of thousands dollars that's all
I had in my bank on Facebook.
- [Quincy] Mhmmm.
- [Gary] It worked and so the same reason that I was able to
make tens of millions of dollars on that I think that every kid
that signs with us is going to disproportionally get our
attention, our execution and
what's gonna end up happening is
a lot of these kids aren't gonna be the ones that sign with us
'cause they're not smart enough to and you know what,
they actually may be smart enough to,
their handlers aren't.
Their uncle, you know, their dad,
their mom so I'm not even worried about getting a top-five
quarterback in this, this draft it's not happening.
It's not really happening overall.
May, little bit, one guy.
Next year's draft, I don't expect to happen but in what is
that '17, '18, in 2019 draft we will have the number one pick
overall if it's a quarterback and we'll have 'em.
Because by then it will be clear as day that VaynerSports has
fundamentally changed the game in a way because we're gonna
have 38 guys who are gonna be like,
"Okay, this is different shit." - [Quincy] Mhmmm.
- And I've got, I'm friends with NFL stars who are pinging me,
I just, I'm staying away from everything.
I don't know the rules.
You gotta wait to the blackout,
I'm like so I'm just staying passive.
I'm staying in the weeds a little bit like a cobra.
I know nobody's paying attention.
I don't think any of the big boys are paying attention to me.
- [Quincy] They are. - Well I'm hoping they're not.
This interview might fuck me up a little bit.
But I'm planning on jumping out of the fucking grass and doing
my thing and so you know, it's a foregone conclusion.
I'm excited about it but these kids are making their entire
life's decision and then you learn bullshit like wait a
minute so you're telling me that if you're actually in the bowl
series and you're going out and you haven't really talked to any
agents behind the scenes or a little bit or kinda sorta,
what you got four weeks to make the biggest decision of your
life of who you're going into business with before the...
Shotgun weddings. - [Quincy] Mhmmm.
- There's a lot of broken shit and I plan on changing it.
Proud of you man. Really am.
- [Quincy] Thank you. It was awesome.
So what are you guys up to now? Chillin'?
- No, I've got to go to this holiday party and then the road.
- [Quincy] Gotcha.
- Alright, ready? You know where we're going?
- [DRock] Yeah.
- [Quincy] I appreciate it. Mad busy.
- [Gary] I'm glad you made the schlep.
It's the grind, I love it.
No, I trust your opinion that he's gonna be a player.
But, I know for a fact he might go seventh round.
- [Quincy] He knows, definitely.
- [Gary] He may not get drafted. Could happen.
It depends on like, but that's why we're like,
okay if we do this, we're doing it.
("Arizona" by Common Souls)
- My name is Glen Harry.
- Jordan Horton. - I'm Desirae.
- I'm Lizzy.
- Jesse Hutchinson here,
account director at the Chattanooga office.
- I'm Jacob. - Molly.
- Kate. - Angela.
- Chris Logsdon, I am the creative director down here at
the VaynerMedia Chattanooga office.
- [Gary] A lot of you know me or know a lot about me and some of
you may know, actually, not a lot of you know this.
That I basically married my wife somewhere within the first four
minutes of our first date and called her after our date as she
was going upstairs to her apartment and started with the
opening line of "Can you believe this is it?"
So I, also, some of you know this,
Mickey I think you were in the room.
I walked into a meeting that I think we were org'ing some
department and told AJ, oh yeah, I bought,
I kinda acqui-hired an entire agency.
We now have an LA office.
Basically where I'm going with this and I'll cut it short is
I've made a lot of big decisions in my life very,
very, very quickly and I did that with this town.
- Favorite part of 2016
was just being down in Chattanooga
building this team up and
just the camaraderie that's down here.
Winning new business is always fun,
especially when it's a small office.
- If I had to think about my top memory of 2016 I'd say it's kind
of a collection of watching our team members grow,
kick ass at work, really kind of roll through it together.
And if I had to think of anything that I'm really,
really excited for in 2017 it's crushing it again,
growing this team, getting some more business and even doing it
bigger and better.
- [Gary] As I sat there and watched this scene tonight was,
this was another one of my very, very,
very good intuitive quick decisions.
To watch what this unit has become,
to watch how this unit has absorbed what I thought was a
really fun Vayner birthday thing that we all hung out.
The only time I've been to a sporting event where I did not
watch one second of the event
and the newcomers that have
joined the team along the way since then,
I'm very, very proud of what's going on here.
And all you also know that I do not micromanage.
I put people in charge, I watch you,
I watch you guys grow.
There's so many people here that are pieces of this.
It's not just a Mickey story.
It's a collective story and I'm very,
very proud of all of you and I'm very,
very, very thankful, too.
I wish all of you in your life and you feel it a little bit
when you become parents and you feel when you become managers
and you feel it when you've mentored somebody
but you know when you
start getting to some level of scale of having people follow
your vision and you created infrastructure and a company of
this size, it's my biggest fear was always
the thing that I always told you
I was never scared of because I'm really not
but it's a fake fear but
I actually wouldn't call it a fear.
It's the thing that is always on my mind which is at scale how
far away do we get from the soul and the heart that AJ and I set
out to do with this company.
There is, there's nothing closer to the heart of what this
organization is than this office right here and
I thank you very much for that.
I think next year is gonna be a remarkable year.
You'll hear this tomorrow from me but I've a very,
very distinct vision of what needs to be a stunning portion
of the amount of work we do here
and I think it's gonna excite all of you.
I think we'll do some great work here and Mickey and I've been
working very hard setting that up mentally and with some of the
pieces and decision moving forward,
I think it's gonna be extremely bright for this amazing office.
I'm very, very honored to be part of the Chattanooga
community and what's happening in this amazing state and
I'm just very, very happy tonight.
And so, thank you.
(group applause)
I have a 6 A.M. workout in New York City
(group laughter) so I'll be leaving shortly
but I hope you guys have a wonderful holiday.
Take advantage of it.
Rest, I appreciate the hustle.
My big thing is I have to workout at 6 A.M., you know?
("Arizona" by Common Souls)
Just vlogging your Uber driving.
I'm traveling as if like...
Good meeting. Love ya, brother.
Take care of yourself, thank you.
That we're not in control creates vulnerability for us.
Obviously you should control, they can do their measurement
but it's on their terms, their measurement.
So I told him my skin in
the game was not running it profitably.
Deploying my team, us,-- - [Woman] Okay.
- my content team 'cause I'm gonna
micromanage it so our skin in the game is that.
- [Woman] Alright.
- And open to anything they come up with that I would approve.
- [Woman] Got it. Okay.
- [Gary] Let's go.
- [Woman 2] So can I carry anything for you?
Long day.
Headed back to New York City from Chattanooga.
6 A.M. workout, land in Jersey at midnight, 12:30.
It's a grinder.
DRock, you're so fancy.
You're always flying private, DRock.
Bougy as shit, bougue.
Bouge-Rock.
- [DRock] You look really cozy there, Gary.
- I'm trying to get cozy as shit.
- [DRock] Netflix and chill?
- Somebody tweeted today, "DailyVee and chill."
- [DRock] Really? - I was laughing.
("Arizona" by Common Souls)