- Do you want to increase your website's rankings
without Link Building,
would you like to drive more search traffic
to your site with purely on-page-SEO?
If so, keep watching.
The truth is, if you don't know your on-page-SEO,
then you've got more chance
of being kicked in the face by a snake
than ranking number one on Goggle
and that's why you must keep watching.
In this video, you'll discover exactly how
I grew organic traffic
to one page on my website by 568% in three months
with purely on-page-SEO.
So, I didn't build a single backlink.
I'm gonna cover the actual ways you can do this yourself
and the easy but effective On-Page-SEO
hacks that are crucial for ranking your website.
Plus, make sure you stick around
to the end where I'll show you the easiest way
to practically guarantee traffic from SEO
to your website without building a single backlink
and if you're new here,
please hit the subscribe button
So you that don't miss another SEO video from me.
So, you can rank without backlinks but you need
to follow the steps in this video,
otherwise, you have no chance.
So, let me explain.
Now, the first thing that I'd say is that,
backlinks are still one
of the most important ranking practice
when it comes to SEO
and in fact, if you Google any search term you know,
90% of the time you gonna see
that the top ranking pages have the most backlinks.
So, this is still an important ranking part
but at the same time,
with this case study,
you see a page that had no Outreach,
no backlinks build to it
and the traffic increased
to it in a very short period
of time simply with On-Page SEO.
So, you don't need to publish and pray,
you don't need to cast any magic spells
and you definitely don't need
to make a sacrifice to the gods
of Google but at the same time,
you must follow the steps in this video
and the first thing that I'd start with,
is an SEO audit.
So, look at every single major
on page element of your content.
Now, keep watching to discover the exact
blueprint I used to optimize a page
that would generate thousands
of visitors from Google with On-Page SEO.
So, the first thing to look at is search intent.
If you don't have the right search intent,
you're wasting your time,
you're producing the wrong type
of content and here's why.
So, when someone is on Google
and they type in the keyword,
they're looking to solve a specific problem
and you as an SEO and someone who owns a website,
has to reverse engineer the process
and figure out okay,
what is the problem this person is looking for?
You know, what information are they looking for
and how can I solve their problem
with the best type of content?
Because the thing is,
that if you serve them the wrong content,
then Google is not gonna rank you.
The wrong information is gonna be there
and you're not gonna solve the user's problem
which is the most important thing
'cause you have to create the best possible
user experience for the person searching that keyword.
So, when it comes to search intent in this case study
as well as this particular keyword,
everyone was writing very in-depth guides
about this particular subject.
And if you sent the wrong type of content
and get the search intent wrong,
then it's pretty much as useful
as using a chocolate tea bar.
So, ask yourself, does the content
you're creating match the format?
Is it the right information for the user
and does it solve their problem properly?
So for example,
in my case study, I had to create a really in-depth guide
answering all the questions someone had about this
particular subject, right?
So, it was a spiritual relayed keyword.
I'd figure out, right?
What are the components of the keyword?
What are they looking for in this guide?
What problems can I solve with my content
and how can I help the user as best as possible?
So for example, right?
You know, when it comes to search intent,
if you create a buzz,
if you and everybody is looking a list core article,
then you are going to fail and you're time.
And the best way to figure out search intent is simply
to Google in the keyword,
see what is already ranking,
see what's already successful
and then create a similar piece of content around that.
And the crazy thing is well,
search intent can make such a difference
to your rankings you know,
if you had a page that you've produced
and its not been ranking for weeks,
I would definitely check the search intent
and go back and see, right?
Can you improve it?
Are you producing the right type of content?
Is it the right format?
And then go from there.
Now, if you spend your time researching search intent,
you must follow my next step otherwise,
you may not see any improvements.
And this is really about improving the user experience
when they land on your website.
So you know, it's kinda like walking
into a shop offline and you know,
sometimes you get really bad customer service
and other times it's amazing
and obviously when they get an
amazing experience from your website,
that's gonna improve the on-page metrics
which means that you're gonna
have better rankings at Google
because Goggle uses on-page metrics
as a way of ranking your site and determining okay,
how good is your content
and do people actually engage with it?
So for example, the page in this case study,
I made sure that loads of headings,
loads of sub-headings that was very easy
to read and scan through the handsome,
great relevant pictures and videos.
Another SEO thing as well,
you don't wanna just chuck in loads of stocking
which is for the hell of it,
that's not gonna solve all your problems
but if you can make sure those pictures
and videos and sort of media that
you're chucking is very relevant
and actually enriches the quality
of the content then keep them in there.
Another thing is well,
that I may try to cover everything
someone wants to know about this particular topic.
Now, if you're struggling for ideas
or you're not sure what you need to cover,
just go into Google and look at the related search steps.
And this will give you an idea of all
of the things that people
are searching for related
to this topic so that you've got loads
of sub-headings and headings
and different content ideas
that you can flow on to your page.
So now, that you have optimized your content,
you can keep people on the page.
It's time to drive more traffic from Google
which brings me on to my next point, meta tags.
So, the truth is that editing your meta tags you know,
your meta tags to remember the description
is an easy way to optimize your content,
get a better click-through-rates on Google
and out perform your competitors
and it takes about two minutes to do.
So for this page for example,
I looked to my competitors,
I saw what they were already using
for their title meta tag descriptions
and I actually saw that it was quite a unique situation
because they weren't optimized at all,
they didn't have the best meta tag,
they didn't have a description that
made me wanna click on it
and that was something I could take advantage of
to drive more traffic to your site.
And the difference is,
if you can improve your meta tag
and you made a description,
then you're gonna get better click-through-rates
and this signals
to Google that your content is more relevant
and interesting than everyone else on that page
and the higher your click-through-rate is,
the more that signals
to Google that your content is super relevant
and therefore it should be ranked higher.
And another thing is well,
that obviously, even if you're in lower position,
if you can get a higher click-through-rate,
you can get more traffic to your site
and that's gonna improve your overall SEO too.
Now, this is all about your copywriting, okay?
So if me for example,
I've spent years doing sales copywriting
and it's something that has paid of now, okay?
So, you really have to make yourself stand out,
make yourself grab attention,
look unique compared to everyone else
but still answer the user's problem
and if you can do that,
you're gonna see awesome results
and your ranking is only gonna increase.
At the same time,
you have to be careful.
So for example with my page,
I made sure that the title was interesting
and relevant and very clickable
but at the same time it wasn't irrelevant
to the content that was on the page
because if you create a very click bait title
that has nothing to do
with the page that click through to then,
no one is gonna stay on that page for long
and that would dramatically reduce your on-page metrics
which is not a good sign to Google.
So, you have to get a balance of your meta tags
and descriptions verses the content on your page
and make sure they're relevant,
they work together and that they both stand out.
But if you don't follow this next section,
you're making a huge mistake.
So, make sure you keep watching.
So here's the thing,
if you wanna rank your content first page on Goggle,
you must look at your competitors
'cause if you don't do this,
it's essentially like you're throwing dots in the dark
and you're just guessing
where your content is gonna land.
You really have to look at your competitors pages,
see what's already ranking
and then compare your content verses theirs
and honestly ask yourself,
is your content better than theirs?
If not, why not and how can you improve it, right?
So, what's the word count like?
What's the user experience like?
Is it designed nice?
Can you make your page far more engaging
and interesting than theirs
so that your content is better?
I would also ask yourself,
what are the weakest and strongest parts
of their page verses yours
and how can you improve on that
and also does their page have backlinks, okay?
So, you can use a tool like Ahrefs.com,
check all the backlinks to that site
and that's a very good indicator
of whether you can outrank them.
If they have like 50 backlinks to their page already
and you don't have any,
then you're not gonna outrank them.
With this example,
the competition was weak,
it was very easy to beat most of them
and therefore,
I can just easily produce a piece of content,
optimize it on-page and then it would rank quite easily
and many of these pages were not even specific enough
to the keyword that was being searched.
So, it was just so easy to beat them.
Now, when it comes to On-Page SEO,
there's one step that makes a huge difference,
this is like a cheat code
and that's what I'm gonna show you next.
So, this is all about keyword research that will make
or break your website's rankings
and your overall success with SEO, okay?
It's a bit of a cheat code
because you can find keywords that you can easily rank for
with On-Page SEO only and you don't need any backlinks.
So for example for me,
I go into Ahrefs.com,
I look for keywords that have a keyword difficulty
of less than five, a higher search volume than 1,000
and make sure that the top result on Google
gets a decent amount of traffic.
Some people say,
" Now, the search volume "doesn't really matter."
That's kind of true if the top
ranking result doesn't get any traffic.
So, you have to check both, check traffic
and check search volume too
and when you do this,
you'll see much better results with your keyword research.
The other thing is well,
you might ask yourself is,
does the page have business intent?
So, can you make money from it?
But at the same time,
in this case study I was using the page
that makes money with advertising
and that opens up the game a whole lot more
because if you can make money with ads then,
you're not limiting yourself,
you're not restraining yourself.
If you don't make money with ads
and you can't rank for every keyword
because you're not gonna make money with it then,
it's kind of like buying a seven acre mansion
and only living in the shed like
you're just locking yourself in,
you're just kind of limiting your options
and that's something I wouldn't recommend
unless your website is particularly
product or service related.
So, make sure you follow this step
when it comes to keyword research
because it's just so important,
it will make you more money
and it will save you more time
and that is essential for SEO.
So, thanks for watching.
I really hope this video helped you,
if it did, please make sure you liking it
because then, the gods of YouTube will bless me
and that means I can get my video in front
of more people and if you haven't already,
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Thanks for watching.