there's a new artificial intelligence superstar in the graphic design space
and it's creating quite the disturbance from some people saying the era of graphic designers is over
to business owners loving the idea that they can actually fire their entire design team but should
we graphic designers be worried about artificial intelligence artificial intelligence is an insult
and furthermore what is a dal e or dali 2 dal e was the first ai in a series of software programs
now it was and it still is a way to create images from text inputs people would make funny outcomes
and share them online there's actually an entire twitter account with over a million
followers that shows some of the best outcomes from dali but watching this software come into
this world and actually being used was a lot like how people go oh when they watch a kitten
try to chase a laser pen he was benign he was cool and it was kind of cute the thing about kittens
is that they eventually grow up dale e was then spawned into something else entirely something a
bit more sinister a little later in today's video we're going to look at an awesome web-based tool
that makes the process of generating editorials and websites super super easy and there's also
a neat discount too for satori viewers the team creating this software were obviously
highly imaginative and they called it drumroll please dali 2. over the last month or so
dally 2 has been going through a beta test only a few select people have been granted access to try
it out and see what it can actually do and as far as the results go it's pretty shocking actually
now take a look at this vice magazine cover that was created in 2017 by the ai software dc gan big
deal right this is something an 8 year old kid could probably make themselves but then check out
what dali 2 has created recently it's a pretty decent cover design i would say now personally
i would change a few aspects of the typography such as the kerning and the layouts but all in all
it's not actually that bad but is that bad for us designers here's the thing artificial intelligence
well at the moment anyway isn't something that can be used on its own flawlessly much like how we use
say for example adobe illustrator the program uses a lot of built-in algorithms to do things
automatically such as using the smooth tool illustrator uses algorithms to predict what would
be the best outcome for your line in terms of smoothness but importantly the designer is still
at the wheel but what about dali too well here's a prime example now joseph hillenbrand used the
software to show what could actually work well for our client whilst the designer is still in control
daley 2 was able to create business cards with relevant backgrounds for example here a beach
theme that might appeal to a client who has a brand based around the beach or coast he also
shows how it can make poster design mock-ups and also package designs too so as you can see in this
instance it's being used to streamline and speed up the process of making mockups to present to a
client notice how the role of graphic designer is still involved in this process even joseph admits
that it still isn't perfect and that begs the question will ai ever be perfect there may be many
things that computers just cannot replicate when it comes to the human act of designing sometimes
however artificial intelligence can do a whole lot more than just help alibaba's lubin tool
can generate 8 000 ban ads per second according to the company in 2018 it produced more than 6
million banners for 200 000 merchants as part of alibaba's double 11 shopping festival and that's
one busy ai a professor at fit's communication design foundation said that none of these banner
ads generated by lubin are masterpieces but that doesn't mean they don't have or serve a
purpose the real question is whether they are effective as banner ads and the answer is yes
according to this person actually however i have a completely different opinion you cannot teach an
algorithm to know how to target a specific group of people in terms of psychological responses with
their design not yet anyway machines cannot understand the subtle nuances of human beings
and how we think and feel in regard to marketing and graphic design at least not efficiently anyway
to me dali 2 at the moment is just something that can be helped to streamline the role of a graphic
designer and it's also pretty cool at making art too let's not go ahead and confuse graphic
design with arts it's a tool and with any kind of tool it depends on how the user actually uses it
what dali 3 will look like and what it will be capable of is an entirely different matter to
me graphic design skills are incredibly valuable now if you follow this channel
you will know that i like to take things deeper than just say designing something in photoshop
if you understand design from a psychological point of view you can do things like set up a
brand or business become a marketing expert or create change in your community or online
to me the key to actually moving forward in graphic design is to really pay attention to
psychology and that's because of course psychology isn't something that ai can understand or grasp at
the moment but are you worried about dali too or even the former dali let me know in the comments
down in the comment section below now are you looking for a web tool that will make the process
of creating outstanding editorials and websites for clients quick and easy or maybe you just want
some features that will help make your projects more interactive and add more depth with no code
involved well the sponsor of today's video can be used to create amazing and unique websites without
any coding necessary radiomag is a design tool made by designers for designers and it's something
that i do personally believe in it's highly intuitive with a drag and drop editor and it gives
you access to advanced typography and animations also importantly for websites using readymag you
can actually have advanced seo features for google analytics to measure the success of your projects
you can use a variety of highly customizable templates created by the readymag team and users
now with the freelancer plan you can create up to five different websites
with an unlimited number of pages and map up to three domains on your accounts you can also
invite up to two collaborators to work on projects jointly using the collaboration function now using
the promo code satori 16 the first 50 users can try out the freelancer plan for just 16 use the
link in the description box below but if you guys haven't had your fill of graphic design goodness
today just click a video on the screen and until next time guys design your future today peace