Hey! This is the Daily Overpass! My name is Eric and I make apps!
Now today, let'shave a quick look at the new App Store Connect.
Okay, so it is the weekend and I'm in the office. The weather outside is sunny and
beautiful and hot. Just the way that I like it. But I have to catch up on a bit
of work because I had so many meetings during the week and we're short-staffed
and everything like that. So, I needed to get a few things done before Monday. I
had this task where I had the developers that finished working on this iPhone
project and all I had to do is just come in, test it out, compile it and put it up
onto the iTunes Connect. So, we could put it onto test flight. However, I
haven't been on iTunes Connect for like the last several weeks and they did a
big rebrand at the beginning of June. There was an ounce of the WWDC that
iTunes Connect is now called App Store Connect. When I first saw it, I
panicked because I thought this is gonna take longer than I thought. So, have a
look at my screen here. Alrigh,t this is the new App Store Connect. So it's a
a new rebrand but luckily, they haven't made a lot of changes yet aside from the
look and feel. At least, nothing that I could see the biggest changes I see have
been in sales and trends. So here, you can see up at the corner is now called
App Store Connect which makes total sense. And we've got the same
things, we got My Apps, App Analytics, Sales and Trends and everything like that.
The payments and then they also has this notice up here at the top saying that
later in the summer they're gonna be a - but I believe this means that they're
gonna be consolidating the Apple Developer website and App Store Connect
which makes total sense. It never made sense to me that I have to get get my
certificates on one website and do all the app store stuff on another
website. And as always, every time I have a client, I have to request access
to both of them. Then of course here you see I have to approve a new terms
and conditions, change a new contract which is what stopped me in my
tracks today too. So, like I said putting everything off the last minute, I thought
I'll give them this test flight build from Monday, I can't because I need
I need their - i need the client to approve the terms and conditions on
their App Store account. So, that's one of the things that happens all time.
If you work with clients, you always have that. There's certain things you have
trouble with the App Store. There's like if you're trying to do something to a
tight deadline, there's going to be a terms of conditions change right before
that and they have to - the client ask go find the person
who's the signatory to make those - approve those changes and the second
thing is that your clients once a year will contact you and say that all the
apps have gone missing. And then you just politely tell them that their
developer account expired and they just need to renew it now and that's happened
like half a dozen times to me. So anyway, this new interface here I think
it's kind of nice. I think - I think it's just I don't - I don't like
change. But I mean, so we got My Apps, App Analytics, everything, kind of fits in
the same way. Everything looks the same way. if I go into Sales and Trends, I'm
hesitant to show you Sales and Trends because at the end of May with the GDPR
and everything, we removed most of our apps. So, what the revenue is low, the
downloads are low and this things a bit slow. But I do like the way this looks as
opposed to the way it looked before. We have a lot more information
here. Although it's just taking the same stuff and and putting it into
quick dashboard type thing, so you can see it really quickly. For me I always
just go to proceeds. I know they talk about the units. the Downloads is
something that I I used to look at all the time. The downloads are those most
concerned with, but with the app store as opposed to Google Play, I'm more
concerned with purchases or in-app purchases or purchases and then I am
with downloads. Coz the downloads I know what those are based on the impressions
on AdMob when I check that every day. So, I always go to proceed, they give you a
sales and proceeds which is great that they do that, but sales is the
full sales and then proceeds is that minus the 30% cut that they take. So you can
see what that is like if I show you my proceeds, it it's really those like $8
a day or something like that, and as opposed to three months ago, it
was like 30. So yeah, eight, you know, $5, $8 it's like - oh it's depressing. But anyway,
so these are the big changes here. Now, one of the things - if you do - if you're an
app developer and you work for both, if you do both your Apple stuff and you do
Google stuff, you'll see that the developer experience is very different
for both of them. Like here, you can see everything is very clean. It's like the
iPhone, they're thinking they don't want to overload you with too much
information. App Analytics is probably the best place to go to look at the -
at the data where you have everything that looks a bit
more like Google - like Google Play and of course, it's gonna take ages to
load. Alright, but in Google Play it's always been - so here, you see all the
statistics if you want to drill down to see how many page views. Let's go into
this guy here. If you want to see how many page views you have, the same thing
as the App Acquisition Report on Google Play. You've got all this, although
you have the extra thing here where you have the impression. So, how many times is
actually showing up so I see it, shows up in search, four hundred - four
four hundred thousand times and then forty five thousand. It's actually people
actually clicking in to view the page out of that fifteen thousand. So, my
conversion rate is you know, well it is what it is and the purchases and all
that kind of stuff. Now, Google Play of course, is they overload you with
data as soon as you go into it. Here's like if I go into Ear Agent I can see
the I could quickly see installs by user and then drill down into all those bits
of information. And if I get - as soon as I go into the Developer Console, I could
see everything at a glance. Some of my apps need I need attention. I don't know
if you, guys, get this on Google Play and I know I'm jumping around between Apple
and Google Play here quite a lot. I've had them start picking on apps that I
that have unpublished ages ago. Like they're saying, "Oh, this one is missing
content rating or this one is missing this, this is missing that." I'm like I
hasn't been live for like two years but so I'm getting all these things here. So
yeah, they have to put them live and make those changes and then unpublish them or
just ignore them. And hope that's not going to do. Google Play is
it's just overload you with information. I kind of liked it as a developer. I like
having more information than I need because it allows you to drill down a
little bit more. But anyway, it's just that the two different experiences. I
don't really have a lot to talk about here because today is my first
experience really looking at App Store Connect and I don't see a lot of changes
yet. But um, but I know. What do you, guys, think? For those of you, guys, who are
Apple developers specifically. I mean, how do you find the new interface? Because
right now, I don't see any big differences, but apparently it's gonna -
there's a lot of things in the pipeline coming forward like it's gonna be easier
to do test flight. And a test flight is something if you do client work, we use a
test flight all the time. I mean, it's just we could do like 10, 10 or 20 test
flight builds before we actually go live with a client application.
So anyway, that's just a really quick today. I hope you, guys, are having a
fantastic weekend and I'll talk to you, guys, again tomorrow!