- [Gary] If you want it, you got to do it.
Too many people talking and not executing.
("I Can't Leave You Alone" by Elmer Abapo)
(jet engine)
Heading to Facebook.
Still hustlin'.
You know, good old fashioned
10 hours in the air for 15 hours of
commuting for a one hour talk.
But Facebook is a platform that we continue to
triple down on and trying to really think a lot more about
impact versus volume this year.
This one talk, I have a bunch of important meetings seven,
eight different meetings in New York but this one I feel
will have a lot of impact 'cause
I get in front of a lot of people that
I need to and it will be a spark and a gateway drug
for us to collect it.
Now that I have the Office of the CEO
I can scale those opportunities.
So just trying to be much more strategic
about every fuckin' minute.
You should watch.
Oh you don't need to.
I'm gonna post it. So.
- [DRock] People are scared to always do that.
They always try to overthink the ideas.
- People try to overthink everything.
- [DRock] Yeah, I think that's a very valid point.
- That I just came up for biz dev.
- [DRock] Yeah, and then we're doing it--
- Here's the key.
- [DRock] and then we fail.
- Here's actually, that's it. You nailed it.
I don't give a fuck if Biz Dev Sundays works or not.
It felt right at the time, we're gonna execute it right now,
I'll get some dividends from it anything from zero to
life-changing, right?
VaynerToys, lost money.
Wine Library TV, changed my career, right?
Actually the more I think about it like the amount of things
that I, you know, VaynerToys doesn't work.
Wine Library TV changes my career.
I'm trying to think, Jesus Christ.
Vchat didn't work.
#AskGaryVee Search Engine, crushing and it could be way
bigger we just haven't done a good job promoting it.
(bell dings multiple times)
Yeah, I mean I think the reason most people are losing is
'cause they're scared of losing.
That's the punchline.
I just don't give a crap.
I just don't care about other people's opinions on my
entrepreneurial ventures.
Everybody else does.
Just 99% does.
("I Can't Leave You Alone" by Elmer Abapo)
- It'll be awesome.
Even though I only spent a half hour taking the
garbage out this morning.
- That's what we do, right? - Right.
- I take the garbage out. - You have to.
- CEO takes out the garbage and closes the biggest deal.
That's the game. - Exactly.
You got to do everything. - What's your name?
- Johnny. - Johnny, thanks man.
What I'm doing now in DM is insane.
Hitting people in DM.
Think I'm gonna change.
I think, listen to this, I'm usually pretty headstrong,
I think there's been four, five suggestions of calling it
Crushing It and then leave Crushed It for the end.
- [DRock] I like that. - I'm probably gonna do that.
- [DRock] I like that. - I'm being sold on it.
- [DRock] I like that better because--
- It's in the middle, yeah.
Just got a DM from somebody.
It says, "I love your DailyVee.
"It made me respect where I am in the journey.
"I never want to take any step or victory for granted and just
"getting my hands dirty."
It's fun, right?
'Cause a lot of kids think they've made it or a lot of kids
haven't made it yet and they watch this and they don't take
the fucking 15 hour commute for one meeting that
they think is strategic. They don't grind.
And putting in perspective what it takes that has always been my
biggest goal with this.
60 Second Club, don't forget to like the photo as well.
Too many of you just posting.
We're checking now.
No cheating, mother fuckers.
(R&B music)
(audience applause)
They know me. This is my song.
Love it. Thank you.
Somebody did their homework.
That's my jam.
Couple things to address right away.
First, I want to thank my mom
for that first bio that you read.
Number two, I don't think I'm provocative at all.
That will be the basis of my talk.
I actually think when people say I'm provocative or a futurist or
disruptive I genuinely believe that I'm the
most practical of all.
I always start meeting with my clients listened you to be in
the no business instead of the yes business.
So we show you shit, you need to say "Oh my God, no."
You can't put (censored) pics on the video.
Not that's not adjective is isn't on brand
or that color.
This magical on brand shit is the funniest thing
I've ever seen my life.
It is literally, literally the thing people love the most
'cause again it's all they've only got.
I mean do you know what a brand manager in America looks like?
They went to business school, they're P&L driven.
Their most fun is hanging out with you when they get to do
the creative thing and the only leverage they have is to say,
"Not funny enough."
(audience laughter)
So they play that card.
It has nothing to do with the reality of business.
Guys, for every "Just Do It"
and every MasterCard priceless,
tons of all time great pieces of content hit the cutting room
floor because the creative director came in and
said you know what?
We've only got an hour and a half so instead four,
let's pitch these two.
He fucked up.
That third one would've been it.
Or they come in with those two and the person
picks the other one.
It's just not efficient in a 2017 world,
so yes if I can get them there
and they're scared shitless of this.
But unlike you guys where you have to pander to the situation,
I literally don't give a fuck if we lose the business.
I mean it.
The only reason we've been able to cut through is I'm like,
"Cool, see ya."
(audience laughter)
Like I don't know.
We have to do it our way.
There's no ROI positive for me to fucking do it the other way.
Nobody watches a fucking television commercial,
nobody on Earth.
(audience laughter)
When are we gonna put common sense into the equation?
The best deal in the world in marketing,
the Super Bowl ad 'cause it is event viewing.
The worst deal, whether it's the Oscars or Grammys,
I don't even pay attention.
I don't even allow myself to spend one second to do this
homework because it means nothing for my future but
whatever the second most expensive commercial is let's
call it the Oscar or the Grammys,
the worst deal in advertising.
Nobody's watching a commercial during the Oscars.
It's not, it's not event driven watching.
Everybody is commenting on the person's dress.
We lack common sense in our industry.
Bless you.
We lack common sense in this industry.
The end. The end.
(audience laughter and applause)
Here's what I know and this is what pisses me off.
I go and do these things, I go to Cannes,
I get on.
I'm part of a panel with the creative director of this horse
shit and creative director of that horse shit and
creative director of this horse shit.
I do my thing, they all team up with bullshit data
and then that's it.
Then we go to the Carlton at 3 o'clock in the morning and drink
rosé and you pump them with a couple bottles of rosé and they
come over and be like, "You're right."
(audience laughter)
I promise you this one thing,
if people's lives depended on it the way I marketed for my family
business and I had to feed my family,
if people's lives depended on these decisions,
they wouldn't be doing what they're doing.
I really appreciate the work you guys are doing.
I hope I get to cross paths with a bunch of you.
(audience applause)
("Warhols" by Truth City)
Alright, that was successful.
Now back to the airport.
2:15, yeah easily.
We're gonna be there in what, 25 minutes?
Yeah, easy.
Cruising.
Good, move all calls.
Did you just see what I did?
Touch my ear, did you catch that?
- [DRock] No. (tape rewinding)
- Guys, that's how much I feel that these are a part of me now.
I had to touch my ear to see if they were in.
(DRock laughs) That's crazy, right?
- [DRock] That is crazy. - That was very weird.
- [DRock] What are you, three weeks in?
- I mean robots are taking over.
I'm just trying to tell everybody.
("Warhols" by Truth City)
We made it out early, so now I'm catching an earlier flight.
Be home a little earlier.
That was a real intense turn around.
More, more, more.
That's my new rallying cry, DRock.
- [DRock] (laughs) More, more, more.
- I'm really into it. Just more, right?
More like whatever you're doing, more.
That's what I figured out.
Actually that's what is really populating
to my head is more, more, more.
It's like work-life balance, great, more.
Spend more time with the family.
Like meditation, great. More.
Like wanting to rule and dominate the game, more.
Like whatever it is it's just more, more, more.
That's my advice actually.
That captures my advice.
Like make the fucking t-shirt right now.
You hit up the team, that's what I want,
#MoreMoreMore. - [DRock] Okay.
- Dude's pants are fucking awesome.
More, more, more. (DRock laughs)
("Warhols" by Truth City)
We're speaking now because what we've been doing with him,
the amount of people that follow me that do what you guys do when
it was the wine thing, that's one thing.
Basically all the vloggers and all these individuals that are
producing content through camera form online,
the people that follow us and him for that reason,
there's probably something very intriguing that we should have a
conversation about.
- Absolutely.
- That's why came to follow you.
- Is that right? - We do.
(group laughter)
- [Gary] Have a safe flight. Stay well.
- Pleasure meeting you.
("Warhols" by Truth City)
DRock just threw this on me 'cause he
said I needed to do a hey, goodnight close out scene.
No. See ya.
That's DRock in the back.
Instagram, what up?
Done with my commute to,
went to San Francisco for an hour.
We really went to San Francisco for an hour.
- [DRock] I know.
- 3,000 peeps in here, DRock.
Uh-huh, not too shabby.
Yeah, Deisnuts. De Simone was busy.
I was in three hours hitting up random
people giving away t-shirts.
Like make sure you're part of the 60 Second Club 'cause I was
just going through three hours of anybody who left a comment
just DM'ing random people saying hello.
- [DRock] Yeah? - Peeps were super pumped.
Guy's taking a selfie with Shake Shack.
I love it.
That's some good content right there.
Never baby.
24/7/365 that's how I do it.
- Can you stop working, man? - Nope 24/7, that's my number.
Dunk, good to see you.
Would you fire me if I put a picture of Brady
over your office tomorrow?
Yes, Dunk I would.
In a heartbeat by the way, too.
Like no hesitation. Like happily.
Take care.
Dunk, I get it man.
You're more than capable to go do it on yourself.
Be a good way to get fired, I agree.
That'd be good, good, good content.
What else is going on here?
I'm a Jets fan, who lives in Atlanta.
Dan, that's the worst.
My sneaks.
Went with some good ones today.
The white on green.
You know I wore the white on green today?
- [DRock] Nope.
- 'Cause those are my Jets sneakers.
That's just what I wanted to do today.
It was a crazy day.
Did you guys follow the narrative today?
Did you guys see, did you guys see what the fuck
I was up to today?
Commuted to San Francisco for an hour.
You ever think you were gonna do that, DRock?
- [DRock] Nope. Never did.
- [Gary] The wake up at 4 A.M.
to spend an hour in San Francisco and be back.
We have Ontario this week. - [DRock] I know.
- [Gary] Little Canadian love. Looking forward to that.
Oh, and your best friend Casey is gonna be there.
- [DRock] At there?
- [Gary] Yeah, Casey's speaking at that event.
Love you, see ya.
Keep grinding.
Gonna try to do more live sessions.
That was fun.
My arm's tired though and I've been working out.
Alright, now I'm saying an official goodbye.
Goodbye, I love you.