I'm just not growing I'm actually losing followers are you saying this to yourself too because
the Instagram algorithm is just a full-on roller coaster that no one can even get ahold
of well if this is you if you ever thought that stick around because this video I made
just for let me explain what's going on with this thing that we called the Instagram algorithm
first of all yes there is an algorithm Instagram is a platform which has a lot of systems running
running in the back end but there's a lot more to it than what you think it's not like
Mister Instagram there maybe Mark Zuckerberg best friend is hey let's hit this button and
let's turn the whole Instagram world upside down that's definitely not what's going on
what's going on is that Instagram releases new features they find ways to clean up their
platform they find ways to remove spam account fake accounts accounts that have thousands
and multiple owners so it's these little adjustments and clicks that they perform on a daily basis
that really make up this Instagram algorithm so I'm going to tell you some things that
you have to know in order to make sure that you were avoiding that algorithm roller coaster
and that you're actually using Instagram to your advantage and that you benefit from all
these little changes and updates.
They're doing if I were you I would go ahead sit down and get ready because we're going
to learn a lot starting right now but before we get started as you guys know this is your
go to channel for anything in regards to digital marketing improving transforming your business
with it so if you're interested in that go ahead and hit that subscribe button hit the
notification Bell because the next videos that are coming are going to absolutely absolutely
get your mind out of stuff that you're going to need to implement on the daily if you really
want to improve your business so let's go ahead and let's start off with number what
size everything that's going on on Instagram I need to ask you a question if you're not
doing this then chances are that you're really really going down the hell I'm that Instagram
algorithm okay.
Question is are you even driving traffic to your Instagram profile if you have no idea
what I mean by driving traffic to your profile then definitely definitely pay attention driving
traffic to your profile means that you're grabbing something your impulsing people to
go to your profile so this is kind of like back in the old days when people would hold
up a sign in front of their store or around the corner in order to get people to pull
into their location that's exactly what you need to be doing on the online World in order
to get people to your Instagram profile so how can you be doing that I personally do
it with YouTube YouTube is the best source to generate traffic for free and it's a win-win
case scenario which you can hear all about in the other videos that I have on YouTube
if you only want to stay on the platform you're like Laura please I don't need any more platforms
then you need to drive traffic with ads okay it's either you invest time or you invest
money you need to do one the other okay driving traffic is that key component to making sure
that people are actually coming to your Instagram profile on a daily basis okay that number
that you have on your insights the number of profile visits that you get every day that
number is one of the most important metrics on your Instagram if you're not even getting
visits on your profile and why would you even get follows why would you even get likes why
would you even get interaction okay so first things first Drive traffic there are many
ways do it I mentioned a couple and you can work from doubt then we'll go on to the next
Solutions this is something that is necessary to talk about and people just aren't talking
about it right now because a lot of the same people that are out there saying their Instagram
gurus that they know all about Instagram that they know all about digital marketing through
the Spurs when's that aren't following this and that is authentic why would people want
to follow you okay in order to break through that Instagram algorithm you need to be doing
something in order or these consumers these followers use viewers that you have to say
hey no matter what this girl is doing no matter she's doing an Instagram story and Instagram
live and igtv if she's partnering up with somebody else no matter what she's doing we're
going to be there watching her we're going to be there looking at her future stickers
looking at her future gives because we really like this girl's personality that's exactly
what you have to do with your business or your personal brand you have to be authentic
okay because let me ask you this what do you follow the same person 3 or 5 times know right
it's just like space taken up would you follow Jerry V five times probably not then why is
everybody trying to copy his style why is everybody trying to literally repost everything
that he's doing and then grow from that Gary Vee is authentic that is why he has grown
and there are plenty others like him that have grown with their authenticity that have
grown with wet they know their superpowers are that's exactly what you need to do and
I know it sounds a little intimidating if we compare these big players but everybody
has something that they can show off in their business in their personal life in whatever
it is to actually create that offense hicity we're all different different human beings
and that's what makes it cigarettes special Instagram is a place where we all show our
business is what we do it's the perfect documentation style platform and in order to really break
through say goodbye to worrying about this Instagram algorithm it's just a secret that
you have to follow be authentic find what separates you from the crowd and I promise
that no matter how many times this whole roller coaster goes up and down up and down you'll
still have your followers you'll still have new father is coming in and your content will
still be converting as a business account should be with that I'm going to keep driving
in and the next thing that you have to make sure and the next thing that you have to make
sure that you're doing is that you're staying consistent okay so one thing that the algorithm
can definitely read is how many times you're posting how many times you're interacting
how many times you're commenting and that's exactly why it's the people that are doing
spammy comments the people that are going in and commenting to 50 people at a time that's
why they're getting shadowbanned have you ever received that notification where it says
hey your action has been blocked that's exactly why this happened because the Instagram computer
the system that set up a hind it is automatically on alert they're saying hey this isn't even
human this isn't natural for somebody to be commenting the same exact thing or similar
things to over 50 people it's just not cool okay so the same thing goes with consistency
are you posting frequently what are you posting are you posting the same exact thing yes of
course if a Content Works repeat it repeat it in different style don't necessarily go
in and post the same exact thing because this algorithm is basically an AI robot that reads
what's put out there okay so just like whenever we're going onto an application or a website
and they tell us to pick which images are LeSabre palm tree and we select it where adding
the computer API know what it is so that when somebody post something similar to that it
can detect it okay the really really smart modern super advanced technology that it's
a huge thing that we can't even get into but one thing is super certain if you're staying
consistent and if you're following the three in one strategy that I talk all about in this
video up here and you know exactly how to create content that keeps your audience wanting
more and more and more from you and hey that's what the algorithm want they want people to
spend more time on their platform and who were they going to favor there going to favorite
people that are making those viewers stay online because remember Instagram is a business
and sometimes as business owners we don't even realize it people to stay on our website
just like we want people to come in to our story spend time in our store purchase from
our store Instagram is a business okay they want people to stay scrolling for hours and
hours and hours and hours because this is what makes the money they make money from
advertisements so the more time that you spend on the platform the more advertisements they
can show you their for the more money they're making because you're spending time okay now
think of it from a Creator side if you're creating this content that isn't making consumers
want to scroll and scroll and squirrel and squirrel of course Instagram is going to want
to favor you like having your best salesman up in the front of the store compared to having
them in the back where nobody sees them okay it's just common sense that we're going to
roll into the new features that Instagram hat as I mentioned in the beginning Instagram
is always releasing new things new features new application the new little gadgets that
you can do and it's of course for you to spend more time on the platform.
So Instagram obviously noticed that Tik Tok was becoming a big big competitors so what
do they do they rolled out Instagram reels if you have recorded an Instagram real you'll
notice how your engagement has spiked up why because obviously this is a new feature they
want people to try this new feature they want to see how captivating it is just like at
one point it was igtv just like at one point it was Instagram stories okay they switch
back and forth depending on which one is the newest thing okay now let's think of it from
a business perspective it's like your store and you have your newly launched product of
course they're going to spend all your time and energy concentrating on getting sales
for this new I'm getting people to try it on getting people's opinions on it that's
exactly what Instagram is doing with you and that's exactly why in order for you to work
with the algorithm to ride that algorithm wave you have to be open to trying all their
new features if there's something you out try it if there's a new little button click
on it if there's a new feature do it update your Instagram application constantly I would
honestly recommend weekly and try and see all these new things that they're really not
because honestly the Instagram and every social media team they're very Hands-On they're always
looking for ways to improve and enhance is online experience so that's one absolute have
that you can take across any social media platform but in specific Instagram in order
to really Captivate your audience and not have to worry about this Instagram and like
all the way we cannot end this video without talking about something that is absolutely
crucial on Instagram how can you make sure that no matter what Instagram update no matter
what algorithm change you are still arriving on Instagram it's pretty simple its to make
relationships social media as I've mentioned before is not a platform to buy yourself it's
a platform to establish relationships that's exactly why is you do a new real and you already
have true fans on igtv on your Instagram feed on your Instagram stories will guess what
they're going to watch your Instagram real okay you can't expect to not have any relationships
on Instagram and then have an Instagram real blow up and then your engagement blow up it's
just not go the Haves and friends you need to make sure that you are establishing those
relationships and that's exactly why I not only had created various products for Instagram
on my own personal Instagram account which you should definitely check out at bihler
Gomez I have a little private group for my close friends okay so that little button that
Instagram gives us the close friends option I'm using it every day I posted a story Wednesday
and I asked hey who wants to be in my inner circle who wants to learn everything that
I'm learning on a daily who wants to know more of what I'm going through on my day-to-day
basis huh I'm growing my business what I'm doing on YouTube what I'm doing on Instagram
from the people that raise their hand they got added to my close friends list this group
of people gets access to all of my thoughts whatever is running to my mind that I want
to share their the first ones I can access to it hey if you're watching you want to be
part of my close friends list go ahead and just send me a DM saying close friend and
I'll add you to that list okay of course I want to welcome more people because of my
goal on Instagram is to create relationships and that's exactly what your goal and your
Brand's goal should be on Instagram if you have loved this video I would definitely recommend
you checking out my Instagram ebook which has the seven exposed Instagram Secrets not
only is it an ebook but you're going to get a webinar exclusive from me where I share
exactly what is going into this ebook how you can actually carry out all these seven
secrets and how you can do this in order to avoid getting caught up in this rollercoaster
ride of the Instagram algorithm so before you go go ahead and scroll down check it out
click that link it comes with the e-book and a webinar which is something that I have never
done before I have never tied these two into one product so it's definitely a sale that
you want to take advantage of and it's not going to be available forever so go ahead
and sleep on it right now we talked all about optimizing your Instagram profile how you
can read Target your followers it's just so much information you definitely have to check
it out and of course I handpick two videos just for you to watch so click on those And
subscribe and I'll see you next time bye bye