﻿7 Sunglasses Secrets To Level Up Your Summer Style
[0:00:00] [Music]
So, I’m going to start this video off with a story and a bit of a warning.
About two years ago, I was wearing these shades right here and I absolutely love them,
Maui Jim’s. They were expensive. For a good six months, I got a lot of wear
out of these. I was defaulting to them. And then, I went to a hardware store. I was
doing some work around the house, put the shades just like this as I was in the store
and I’m picking up things, moving around some sheet metal, I believe. I go to put back on my
shades and I’m driving and I’m driving and I’m like, “What is that in my field of vision?”
There was just a mark up here. And I take it off and I just about lost when I realized
I had scratched the lenses. [sound effect] Nothing upsets you more than when you – one of
your favorite items that you don’t have a back up of and you realized you did something very stupid,
because I broke one of the first rules of looking great in sunglasses.
That rule is to take care of your shades. Take care of your sunglasses because I did not put them
in their case. They give you these cases for a reason. Take care of your shades.
And by the way, if you got a great story about how you destroyed your sunglasses or you lost them at
the lake, I would love to hear them down below. The next tip for looking great in a pair of
shades, only buy a pair, only wear shades that you absolutely love, because the confidence is
going to show right through. When I put these shades on and
I bought these back in 2005, I just loved the look of them. [sound effect]
And, FYI, these are very functional shades. When I’m going out for a run, if I’m going to be
really active, these are the ones I default to, incredibly light, they stay exactly where I want
them to stay even if I’m sweating up a storm. Point being is if you like the shades,
then buy them. And that is the next point. Don’t be afraid to spend good
money and get the shades that you actually want. So many people settle, they say, “You know, I’m
a cheap shade guy. I’m going to go out there and spend 10, 20 bucks.”
Here’s the thing. When you spend more and you buy from a quality manufacturer,
you actually get better lenses, you oftentimes get better return policies.
Now, I mentioned, I’ve had these shades since 2005, but what I didn’t mention
is a few years back, I dropped them when I was mowing the lawn and I stepped on it.
Okay. I thought I was SOL. But, here’s the thing is that this was a quality manufacturer. I sent
them they actually had a rebuild program. Yes, I did have to pay about half the cost
of the sunglasses when they were new, but here’s the thing.
It was still saving me money and I just love them. I couldn’t have actually replaced them
because they don’t make this – this particular model anymore. But they were actually able to
rebuild them and I got another warranty with it. So, things like that warranties actually have it,
where you can send the glasses back to be rebuild. If you scratch them,
I could actually, yes, get the lenses replaced. That’s a lot better and in my opinion a better
deal than buying cheap, unless you know that you’re going to – you
want some throw away glasses. In that case, yes, go ahead and buy cheap.
Now, gents, sunglasses are cool and all, but an even better summer accessory,
one that nobody sees coming, fragrance, also, called cologne, parfum, eau de toilette. Whatever
you want to say, gents, the thing is smell great and the ladies are going to notice.
Oh! So, you don’t care what the ladies think. You’re a man going
his own way. Then, wear it for yourself. Seriously, gents, there’s tons of research out
there that shows the way that you smell can have an effect on your mood, on your state of mind.
Basically, how you feel about yourself. Now, most fragrances out there focus in on
sex appeal [sound effect] or having some hipster- looking dude out in the desert digging holes.
But, what if there’s a fragrance company out there that focus in on the science of scent
helping you to condition yourself based off of what you smell to become a better man?
Well, gents, you don’t have to imagine it. That’s what I’m building over at Missions
Fragrances. This is going to be a set of three fragrances that stands for the core values
of honor, courage, and commitment. And, yes, I did steal that from my time in the Marine Corps.
The point is, gents, I wanted to create a set of fragrances that help you become the man you
know yourself to be. To be more committed to losing that weight, get in the best shape of
your life. To live a life of honor. The gift a man gives himself when he knows who he is and knows
what he stands for. To actually have the courage to stand up to your boss or to be
able to stand in front of your boss’ boss and give that presentation and overcome anxiety.
Gents, we’ve got the fragrances picked up and I am launching this fall. What I’m asking here
is for you to join my early bird list. I’m going to link to it down in the description.
No obligation here. I simply just want you on this list to let you know when we launch.
And I’m excited about this because I think that I can transform the fragrance industry because
to be honest, I didn’t give a crap about fragrances a few years ago. Then, I started
smelling and realizing how this makes me feel. When I see the stats that 80% of US men don’t wear
fragrance on a regular basis and most men when they wear a fragrance, they don’t associate it
with feeling better. And there were so many guys out there I know that want – they want
to achieve their dreams. They want to be more. And if you’re one of these guys that you want to
get a 1%, 5% edge on your competition whether it’d be a sporting event,
whether it’s just simply be at work and understand the power of notes, the power of fragrance and how
it can help you achieve your goals, guys, this is the project that you need to check out.
[0:05:08] Again, I’m linking
to it down in the description, my early bird list. Simply give me your email address. I’m
not going to spam you. I’m just going to let you know as we get closer to the launch date.
And the guys on this early bird list are going to get the best deal that I’m going
to be putting out there. So, again, guys, the link is in the description. Go check
out the project over at Mission Fragrances. Now, what about the different types of lenses
out there? So, you can see a wide variety. You’re going to see mirrored sunglasses.
And this is basically where the reflecting light back. You can actually see yourself
in them. Makes sense, right? You’re also going to see polarized
sunglasses. Polarized sunglasses, what they do is they block certain types of light and they help to
reduce glare. So, that can be great if you’re out driving. If you’re going to be out on the lake,
you want to get polarized sunglasses, so that you actually be able to spot things.
Now, prescription glasses, you’re going to see photochromic glasses. And if you’re not familiar,
this is actually when you walk outside, all of a sudden, they turn into shades. They get darker. I
think it’s a very cool function. I had this when I was younger. 13 to 15, I actually wore glasses.
And this was just really cool to be able to walk outside and all of a sudden, you had shades.
You’re also going to see gradient glasses. And, gradient glasses usually at one point usually
the top they’re going to be a bit darker. As they go farther down, they get lighter.
Now, when it comes to lens type that’s right for you really depends on your needs. Do you
want to go with something that’s a little bit under the radar, a little bit understated?
Go with a gradient. It’s pretty common out there. I think it looks good on most people.
But, if you want to be a little bit more not necessarily obnoxious, but definitely
a little bit louder a little bit, hey, grabbing attention, go for the mirrored look. A lot of
guys like this. But, you got to have – got to have confidence to be able to pull this off.
Now, what about polarized sunglasses, do you need to get that? I would say unless
you’re going to be on a lake, you’re going to be snowmobiling and you’re going to be having that,
you know, light reflect off the snow, I don’t think you have to have it.
But, if you really want it and just make sure that if you pay for it, that you actually get it. You
want to spend good money and go to a reputable manufacturer, because there are many people,
you know, cheaper sunglasses they are saying it’s polarized, but it’s not.
And, speaking of lenses, let’s talk about lens shape. So, right here on the aviator style,
we see this classic teardrop. You’re also going to see aviators that are squared up.
Same thing with wayfarers. Right here, we’ve got it more circular. You’re also going to see
wayfarers that are more squared up. Point being, if you’ve already got a square
face, wearing square sunglasses isn’t really going to do you much. It’s just
going to make your face look even more square. If you have a heart-shaped face or a round face,
you want to be careful of sunglasses that are actually just going to bring more roundness to
them. Just simply look yourself in the mirror. If you have the whole widow’s peak going on here,
most likely you’re going to have a bit of a heart. Like your cheeks,
if you’ve got big soft cheeks, most round -- likely you’re going to have a round face.
If you’ve got a large square jaw, you’re going to have more of an oblong or more of a square face.
Point being is you want a len shape that’s going to look good on you
by balancing out your face. So, right over here, we’ve got this square and here,
we’ve got relatively square point right there. These square lenses are going to look better on
a man with a rounder face. But, you want to make sure that in general, you go with something that
compliments the overall shape of your face. Now, there’s a variety of styles out there that
serve different purposes. But, for this video, I’m going to go back to the classics. And the classics
are right here the wayfarer. This has been around for over 50 years. We look at the Blues Brothers,
the Risky Business, they made these sunglasses popular.
Bob Dylan. When you look at a rock star, if you want to be able to grab a bit of attention
without being like over the top, this is what, yeah, Hollywood movie star would wear. And you
need to have a little bit more confidence. Why? When you look at a pair of wayfarers,
it’s going to be the heaviness of the frame and it’s something that it will grab more attention.
Now, even more popular than the wayfarers and for good reason, we have the classic aviators.
So, classic aviators, the lens shape is going to change up. You can have square, you’re going to
have rounded, you’re going to have teardrop. Point being is the aviators do a great job of
fitting in here right basically where your eye sockets are. And this developed to actually
protect the eyes of aviators at high altitudes and to be able to fill up that entire area. What it
did though is create a classic style, a classic look that looks good pretty much on any man.
Now, if you can’t decide between the two, check out wayfarers. And so many guys look
past this. They feel, ah, you know, just I’m not feeling it, a little bit too Malcolm X. Hey,
Malcolm X rocked them and you can too. When I look at this style, I just absolutely love.
The clubmaster style has been around for a long time and, yeah, it’s going to continue to be.
Now, the next key to looking great in sunglasses is to make sure you get the right size. Notice
these clubmasters right here, they look different than the pair I just had on. And that’s because
they’re a few millimeters basically smaller right here. The lenses are shaped slightly different.
And, again, this is something you want to look yourself in the mirror.
And if you notice that the outside basically part that it’s opening up when you put them on.
If you’re getting a bit of pressure right here on the sides of the head, they’re too small.
And, sunglasses come in a wide variety of widths. For me, it’s about, okay, is this straight right
here? And, that, to me is a great determinant of whether or not it’s the right size.
[0:10:00] Next up, let’s talk about frames. So,
you’re going to see frames in gold, silver. You’re going to see them made from metal.
You’re going to see them made from acetate, which is basically a hard tough plastic.
You’re also going to see tortoise. Now, tortoise isn’t use -- true tortoise hasn’t
been used for a long time. Thank goodness. But, you’re still going to see the style lives on.
I absolutely love tortoise and acetate. I think it’s understated. It just looks classic.
And it’s one of those patterns that you can bring in to change things up.
When it comes to gold or silver, really look at what do are you already wearing. If you’re wearing
silver rings, then silver is what you’re going to naturally gravitate towards. I do like matching
metals when you’re just getting started. That being said, if you really like the look
of gold, you know, aviators and you wear silver jewelry, then go ahead and rock
that gold. Nothing wrong with mixing it up. Another common color you’re going to see out
there is black, especially in acetate wayfarers. This is the classic look for these sunglasses.
But, again, you’ll see variations. This one right here has a two-tone. So, we’ve got a basically a
brown right here. It’s made to look like wood. It’s not and you’ve got this black on top.
Would I recommend this for your first pair of sunglasses? Probably not. But, if you already
own two pair of wayfarers and you just love this style of sunglasses, that’s the great thing is
you don’t have to change up the style. If you already have one that you like, you can just go
with different variations, different colors. The next tip to looking great in sunglasses is
to keep those lenses clean. You know what I’m talking about. You see that guy, he’s got oil
all over the place. He’s got smudge marks. You want to take them off his head and clean them for
him. And when you tell him this, what do they do? They start cleaning it with their shirt.
Guys, don’t use your shirt to clean your sunglasses. Why? Well, first up,
it’s going to damage the lens. You may not see it, but it is putting micro scratches in there.
So, even if it feels like a soft shirt. Instead, go grab one of those micro cloths. Walk into a
jewelry store, a high end one and simply, “Hey, do you have any cleaning micro cloths?” A lot
of times, they give them away for free. I know that most manufacturers will send
you at least one. They are made with a very tight light weave that is made
specifically not to damage lenses. The next tip to looking great in
shades is to actually have them when you need them. So, I keep shades in my truck
and in my wife’s van. The one in my wife’s van, I actually use quite a bit because we travel around
as a family and I’ve got them right there in the glove box. I keep them in a protected case.
Point being is I – the ones that are in my truck, I just know it’s always there. And those are the
ones when I’m driving around, I use. But, I’ve got that backup pair. It’s not so much a backup pair,
it just simply makes it easy. I know that when we’re out driving, that’s when shades for me
are most important. They cut through the glare. If you’re a commuter, if you’re somebody that,
hey, you need a pair for your office, you need a pair for work, and you also
want to have a pair for home, I think there is nothing wrong. This is a tool in my opinion.
So, spend a bit more, have two pairs. Maybe even three pairs strategically placed,
so when you need them, they’re right there easy to grab. And maybe even more importantly,
whenever you’re done using them, you can put them right back and you don’t have to worry about,
you know, putting them, yeah, right there and just end up getting scratched like I did.
The next secret to looking great in sunglasses is to wear them with the right
summer accessories. Seriously, sunglasses can’t do everything. You need to match
them with the right summer accessories. They’re going to make you look amazing.
What are those? Find out, gents, in this video right here, where I list out summer accessories
that men, every men needs to own. [0:13:10] End of audio